The "FUN Comes in Slow Pop-up Store" created by Changning Enterprise Shopping Le Bang has recently landed in the on-site Chuangyi MIX, where citizens can bring idle empty bottles of products to exchange for welfare lottery tickets, customized bags, beauty blind boxes and other good things for free. The event will run until April 30.
"Hello, I have some empty bottles here, can I participate in the event?" "Yes, I'll check it out." ”
At about 4 o'clock in the afternoon, many citizens came with empty bottles, and everyone rushed to participate in the special part of the slow pop-up store, "FUN Comes in Empty Bottle Recycling Program".
Empty bottles of cosmetics that are idle at home can be rewarded according to different quantities. 1 empty bottle can get 50 points for Shopping Help, 3 empty bottles can be exchanged for 1 China Welfare Lottery, 5 empty bottles can be exchanged for 1 customized environmental protection bag, 10 empty bottles can be exchanged for 1 puff and 2 random beauty samples, and 20 empty bottles can be exchanged for a beauty blind box worth nearly 400 yuan.
"Empty bottles of cosmetics with no residue of more than 30 ml, plastic, metal and glass materials can be recycled. We hope to work with users to practice the environmental concept of sustainable fashion and make empty bottles more meaningful. According to the relevant person in charge of the organizer of the event, as a platform for the rights and interests of travel shopping members, the company has accumulated multi-dimensional users by relying on the "Duty-free Shopping Help" applet and the self-media matrix of more than 2 million users. In recent years, user needs have been gradually personalized, and while pursuing quality, we are also paying more and more attention to environmental protection.
The reporter learned that the empty bottles recovered by the activity will be transported to the environmental protection recycling factory, and will go through professional processes such as de-label treatment, cleaning and disinfection, crushing and sorting, recycled plastic particles, processing and manufacturing, and finally take on a new look. Through the online page of the event, the public can see the recycling process of empty bottles, as well as the carbon footprint and carbon emission index generated in the process.
In order to implement the concept of fun, environmental protection and public welfare, Buyle Bang also selects the best among the best in the setting of event prizes. For example, custom bags are made of DuPont paper, which is more expensive and combines paper, film and fabric to be waterproof, breathable, lightweight, dustproof, and recyclable.
In addition, the event is specially integrated into the "FUN Shooting" four-grid headshot link, where citizens can leave a beautiful and environmentally friendly "footprint" by participating in the interaction.
This event is located in the municipal business district Hongqiao-Gubei business district, where the underground passage is directly connected to the subway and has a large flow of people. "The registered place and office of the Shopping Le Bang are in Changning, and we have always wanted to open a slow pop-up store at our 'doorstep'. After the new phase of the event landed, nearly 1,500 empty bottles have been received, and the number of participants exceeded 100. The relevant person in charge of the shopping help said.
It is reported that the "FUN Comes in Empty Bottle Recycling Program" has been launched in September 2023 and has been held for 3 sessions, attracting more than 1,000 people to participate, receiving more than 10,000 empty bottles and recycling more than 7,593 empty bottles.
Event information
Address: No. 1111 Tianshan Road, MIX B1 Floor (near ALDI Supermarket) Time: From now until April 30, 16:00-20:00
Part of the picture is from the Shopping Help
Written / Photography: Li Songnan
Editor: Chen Sha
Editor-in-charge: Gao Qin
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