Quanzhou.com, April 19 (Financial Media Reporter Zhang Suping, Wang Baifeng, Intern Zhang Yanting, Text/Picture) The big coffee is in place, and the national tide is coming. Yesterday, the National Tide Round Table School "World Heritage Leading the Tide and Fireworks in Southern Fujian - The Living Inheritance of Traditional Culture under the Trend Vision" was held in Quanzhou Xiaoshan Congzhu Academy, where art and fashion celebrities from both sides of the Taiwan Strait talked about the past and the present, and discussed the collision and integration of traditional culture and fashion.
At the scene of the national tide roundtable event, the celebrities talked about the living inheritance of traditional culture.
The roundtable party was hosted by Yang Zongnan, a well-known musician from Quanzhou, Fang Wenshan, a lyricist of Chinese pop music, Lin Junting, a representative figure leading the trend of contemporary Chinese new media art and director of the Cultural Heritage Digital Art Research Center of Sichuan Fine Arts Institute, Wang Wensheng, executive chairman of Beijing Garment and Textile Industry Association, and Lun Sibo, founder of Shangchengshi Group, served as roundtable guests. Focusing on the urban development positioning of Quanzhou as a "World Heritage City", "City of Struggle", "City of National Tide" and "City of Fireworks", they discussed how Quanzhou can promote the integration and development of traditional Chinese culture and popular culture of the times in the process of integrity and innovation, share the traditional cultural symbols of the new national tide era and the shaping of urban cultural tourism and commercial IP, and exchange how Quanzhou can make use of its own advantages to empower the development of urban cultural tourism and commerce.
● Chinese pop music lyricist and director Fang Wenshan
It is recommended to promote the Hokkien language, and the new works present the style of Quanzhou
"Azure is waiting for the smoke and rain, and I'm waiting for you to ......" When it comes to these classics in the Chinese music scene, many people will think of the lyricist - Fang Wenshan, who has the reputation of "word saint". This lyricist, who rejuvenated the elegance of classical Chinese poetry in pop music, created the "Fangdao Wenshanliu", and realized the leap from a musical genius to an artist with unique artistic expression.
"This is my first time in Quanzhou, because I want to write a song about Quanzhou, and after contact, I found that the city is really charming and charming!" Fang Wenshan mentioned at the Guochao Roundtable that he will collaborate with Yang Zongnan on a song, but since the work has not yet been published, there are not too many spoilers. "In short, it is a song related to the ancient city of Quanzhou, related to the Maritime Silk Road, including some landmark places of interest. Yang Zongnan on the side revealed that this song adopts the format of Song Ciyuan song, presenting many styles of Quanzhou.
Fang Wenshan said that because he wanted to understand and explore Quanzhou, in the process of creation, he carefully excavated the background and origin of Quanzhou. "Through the creation of a theme, I learned about the customs and historical allusions of the city of Quanzhou, which is a very special experience. He said that this time in Quanzhou, he will visit the Kaiyuan Temple, the East and West Pagoda, the Tianhou Temple and the museums in Quanzhou.
When it comes to how to let young people get close to traditional culture, Fang Wenshan believes that traditional culture can be marketed and promoted in a popular way. When traditional culture is difused, it will also gain an influence similar to that of popular culture. He took Japanese animation as an example, as early as more than ten years ago, Japan presented the traditional culture of Go in the form of animation, and filmed and produced "Chess Soul". After the broadcast of this anime, it attracted many children to learn Go, and many people even thought that "learning Go is a face-saving thing" at that time.
In addition, Fang Wenshan suggested promoting the culture of Hokkien dialect, promoting Hokkien language in daily life, bringing Hokkien language into the young group, and using government power to promote dialects and let ethnic languages have more expression.
●Founder of Shangchengshi Group, Lun Sibo
It is hoped that Quanzhou will be empowered and bring more luxury brands to Quanzhou for publicity
"This is my seventh time in Quanzhou, I like it so much, this place is very 'seductive' to me, very spiritual. At the Guochao Roundtable Party, Lun Sibo, the founder of Shangchengshi Group, came to Quanzhou for an affectionate "confession" as soon as he came up, and at the same time introduced in detail the process of "Shangchengshi" magazine leading star Zhao Liying to Jinjiang Wulin Traditional Village to shoot a magazine annual blockbuster.
"At the beginning, I met Quanzhou through the Internet, and when I saw Quanzhou's hairpin flower circle and some intangible cultural heritage traditional culture, I called Zhao Liying at that time and said, 'This is quite suitable for you'. A phone call contributed to Zhao Liying's Jinjiang Wulin shooting trip. After the blockbuster of the 2023 annual issue of "Shangchengshi" magazine was released, Zhao Liying's appearance of wearing a red dress and hairpin around her head amazed countless netizens and made countless fans in Quanzhou. Since then, the hairpin flower circle has become popular, and has set off a cultural craze for Pupu women that continues to this day. From this point of view, Lensibo can be regarded as a helper for hairpins to get out of the circle.
"Half a year later, many friends told me that the hairpin flower circle in Quanzhou was very popular, so we came to Quanzhou to hold a 'Shangcheng family banquet' for more than 200 people. Lun Sibo said that he invited 15 celebrities and artists to visit Quanzhou to highlight Quanzhou's food culture through a family dinner. Not long ago, Shangchengshi magazine came to Quanzhou with Valentino, a luxury brand, and joined hands with celebrities Tong Liya, Li Qin, and jewelry designer Wan Baobao to enter the traditional village of Wulin in Jinjiang, taste the food of southern Fujian, and experience Gaojia opera, puppet show, Nanyin, and burning tower folk customs. "This is the first time in nearly a decade that a luxury brand has carried out activities related to China's traditional intangible cultural heritage. Lun Sibo said that with the original intention of empowering Quanzhou, he successively invited celebrities and brands to come to Quanzhou, "hoping that through activities, they can get to know Quanzhou, understand Quanzhou, and experience Quanzhou."
Lun Sibo was very fond of Quanzhou's lacquer baskets, puppet shows, hairpins, Huinu costumes and dripping beasts. "I wanted to extract some elements and bring them out through the artists. He revealed that he had invited Ni Ni's agent to come to Quanzhou to explore, hoping to exchange and generate projects. On the 27th of this month, he will take Chen Kun to Quanzhou South Shaolin Temple for filming. "I am the extractor of Quanzhou culture, not the creator. Next, I would like to set up a personal space in Quanzhou. ”
● Wang Wensheng, executive chairman of Beijing Garment and Textile Industry Association
The prosperity of Quanzhou in the Song and Yuan dynasties was inseparable from the mercantile culture
Wang Wensheng has served as the deputy director of the Organizing Committee of Beijing Fashion Week for many years, and has unique insights into the integration of China's textile and garment industry and "Chinese design", and is a practitioner who promotes the combination of traditional culture and fashion trends.
"Culture, business and tourism, one of the core of Quanzhou culture is 'business'. Wang Wensheng said that the core of "business" is the division of labor, cooperation and exchange, and the prosperity of Quanzhou in the Song and Yuan dynasties was inseparable from the business practices of local officials and merchants. Quanzhou is heavy on business, and the output value of the textile and garment industry alone has exceeded 100 billion yuan, of which sports and leisure, student clothing and other categories can be said to be the largest in the world. Being able to become a leader in the industry is related to Quanzhou's mercantile culture. "The division of labor in the garment industry is particularly fine, whether it is man-made fibers, natural fibers, chemical fibers, or yarns, weaving, processing, there is no good division of labor, no vertical tempering, can not reach a high level. ”
Wang Wensheng said that from this point of view, trade transactions cannot be stopped, data transactions, clothing transactions are transactions, continuous trading, in order to bring more and better responses. "Just like today's round table faction, in fact, it is a kind of exchange and collision of ideas, a kind of data transaction, as long as we insist on business, the transaction does not stop, I believe that Quanzhou can return to the heyday of the Song and Yuan dynasties. ”
"Quanzhou is so dramatic!" After feeling the fireworks of Quanzhou, Wang Wensheng believes that the city's national tide cultural innovation is already on the way, "Thank you Quanzhou for bringing me such a beautiful feeling."
Editor in charge: Huang Donghong