Sanxiang Metropolis Daily all-media reporter Gao Yuqi, Yang Yu, and Cai Yin
"10 years ago, I came to Changsha to work hard and did all walks of life, but they were all unstable. In the end, because of Fucai, I successfully transformed and realized my entrepreneurial dream. On April 15, in the Fuchao store, Building 37, Yanghaitang Community, Wangjiawan, Yuelu District, Changsha City, Deng Hua, the owner 43014947 of the "post-90s", recalled his entrepreneurial dream and said frankly that "love will win".
Changed careers to engage in fucai, open the dream of entrepreneurship
Deng Hua's Fuchao store is not very large, but when you walk into it, there is no lack of warmth. The two side walls of the site are designed in the style of a bar, and facilities such as bookshelves, lottery display cases, greenery, drinking water, and medical kits have been added.
In the middle of the bar in the site,There is a thick book,Open it and take a look,It is full of various ways to play Fucai。 The scratch music in the display case next to it, packaged in a beautiful gift box, looks delicate and chic against the backdrop of neon lights and trendy slogans.
"Although it is a community Fuchao store, there are large supermarkets and community residents around, and the flow of people is still considerable. Deng Hua said that now lottery players have high requirements for quality, and the site should be favored, and the decoration design needs to be fashionable and trendy, giving people a sense of luxury. To this end, he deliberately implemented a drastic transformation of the site, comprehensively upgrading and optimizing the facilities of the site, creating such a trendy style. "Lottery players buy lottery in such a comfortable environment, the experience is definitely better. ”
Deng Hua, 34, came to Changsha from Yueyang 10 years ago to work hard, working in beverage sales. At that time, he always had an entrepreneurial dream in his heart and longed to have a stable career of his own.
He has always liked to buy color,The goal of entrepreneurship is aimed at the fucai industry. In 2014, he opened his own fucai store.
Everything is difficult at the beginning, stick to your dreams and achieve transformation
"At that time, I thought it was very easy to sell lottery tickets, as long as you were careful, it would be fine. Deng Hua recalled the scene when he first came into contact with the lottery, with a smile on his face. However,When he really stepped into the front line of lottery sales,But found that it is far from as simple as imagined,Marketing、Service、Publicity and other aspects have to be thoughtful. "I don't even have time to go to the toilet when I'm busy, and sometimes I close the shop at midnight, and I go to sleep after taking a shower when I get home. Deng Hua said.
Despite the difficulties he encountered at the beginning, he did not back down, and always believed that things were done by people, as long as he was willing to work hard. Every day he would arrive early to clean and prepare tea and fruits. The considerate and thoughtful service attracted more and more lottery players to the door, and many people became friends with him.
At the moment when short videos are popular,Deng Hua also tried to shoot small videos and publish them on various short video platforms,While spreading the culture of fucai public welfare,It has attracted a lot of love and attention from lottery players.
After careful study, Deng Hua gradually gained a firm foothold in the industry, and the sales volume of the site reached the top 50 in the province. According to statistics, from 2014 to March 2024, the site raised more than 14 million yuan for the community through the sale of welfare lottery tickets.
Become a light and illuminate the way for more people to forge ahead
In addition to operating the sales work of the site,Deng Hua also undertook the Hunan fucai site incubation base trainers、University town area leader and other work,Help other fucai salesmen improve business skills,Illuminate the road of struggle for more people.
"Training trainees,Not only need to teach them basic fucai knowledge and operation management,It is also necessary to teach them to operate in good faith、Treat people with courtesy. Deng Hua said that since December 2019, at least 60 students have been trained in his store, and many of them have opened their own Fucai stores.
When it comes to being the leader of the university town area, Deng Hua feels that he has a great responsibility and a glorious mission. "The development of the fucai industry can not rely on a single person,Only if we are all good business,Good service for lottery players,In order to let more people understand fucai,Fucai career will develop better and better. Deng Hua said that they will organize "syndication" and carry out marketing activities every month to drive low-sales sites in the area to participate in activities, so as to increase their sales. In addition, he often organizes meetings with the owners of the precinct to work together to develop appropriate marketing campaigns.
At work, Deng Hua is enthusiastic about helping his peers, and in life, he is also very enthusiastic about public welfare. In addition to often participating in public welfare activities to send warmth to the elderly in need, he also built the site into a "Lei Feng Public Welfare Station", providing free charging, drinking water, rest and other convenient public welfare services for the masses.
(Deng Hua at the lottery shop.) Photo by Cai Yin)
Looking back at the moment of selling lottery tickets in the past ten years, there is sweat and bitterness, but also joy and laughter. When asked what has been the biggest takeaway over the years, "the trust of lottery players, and my dream of starting a business." Deng Hua's answer was swift and firm.
There is a lyric that reads: "If you have a dream, everyone is amazing." Indeed, Deng Hua because of the fucai platform, realized his entrepreneurial dream. Drinking water and thinking about the source, he also uses this light and heat to warm more people.