As the second big-screen work directed by Jia Ling, the movie "Hot and Hot" not only received a box office of 3.46 billion yuan, but also set off a boom in fat loss on the whole network. Some merchants have also taken advantage of the opportunity to launch related products.
On the 16th, @电影热辣滚烫 official Weibo issued a number of anti-counterfeiting pictures, including Jia Ling's same "Hot and Hot" short sleeve, Jia Ling's same weight loss black coffee, "Hot and Hot" same salad and other products.
The official Weibo posted that director Jia Ling and the movie "Hot and Hot" have never endorsed or authorized any fat-reducing or sugar-free drinks, food, medicines, as well as cards, beauty and body institutions, etc., reminding netizens not to be deceived.
At the same time, Jia Ling's company @大bowl entertainment reposted the Weibo.
Previously, on April 3, @大碗娱乐 issued a statement saying:
Our company, Beijing Dawan Entertainment Culture Media Co., Ltd. (hereinafter referred to as "our company"), has found that some unscrupulous merchants have used the portrait of the artist Jia Ling without her permission, falsely claiming that the artist endorses or cooperates with the artist for his brand and/or products, and misleads the public to believe that the brand or product has a cooperative relationship with the artist. In response to the above situation, our company solemnly declares as follows: Any endorsement and cooperation that has not been claimed by official channels (our company's official WeChat or the artist's official certified Weibo) is false information. Our company has now entrusted a lawyer to defend its rights in accordance with the law, and our company will cooperate with the lawyer to crack down on the above-mentioned infringements. Consumers are advised to be cautious and avoid being deceived.
2024
China Women's Daily, China Women's Movement
Source/Red Star News Editor-in-Charge/Tian Yuan Huang Die, Cai Lengyue Review/Yifan Producer/Zhifei