The owner of the Xiaomi SU7 was fired after buying the car for 5 days! The well-known car company responded: He hyped the Xiaomi SU7 for three months and was absent from work to pick up the car

Recently, a blogger said on a public channel that he was forced to dismiss by the company for buying the Xiaomi SU7 founding version. The blogger said that he was an employee of Jiyue, and was fired by Jiyue five days after picking up the Xiaomi SU7, and the company did not pay compensation, and the reason for his dismissal was that he violated the non-compete agreement.

Previously, the netizen had posted a photo with Lei Jun when he picked up the car on the Internet, with the text "SU7 is my current dream car". The homepage introduces "the first batch of SU7 owners in the country, the man who opened the door of Mr. Lei".

According to its public Weibo content, as of 4 pm on April 16, the netizen posted a total of 15 blog posts on Weibo, 14 of which are related to Xiaomi SU7.

Jiyue: The day of the Xiaomi SU7 delivery

The employee was absent from work and went to the site to pick up the car without any reason

According to the first financial report, a few days ago, Jiyue said that the above-mentioned employees were terminated from labor relations because of serious violations of Jiyue company regulations. The employee is an operator of Jiyue social media, but he opened a matrix account on all social platforms in his own name and hyped up the products of his friend Xiaomi SU7 for three months, violating the clause of the labor contract that "do not engage in business that competes with the company".

In addition, Jiyue claimed that the employee took leave without reason during his employment and did not show up for work by fabricating false reasons, which was a serious absenteeism and violated the company's labor discipline. It is understood that on the day of the first batch of Xiaomi SU7 products, the employee was absent from work and went to the site to pick up the car for no reason. Finally, many of the video messages on the employee's personal social media account were posted during working hours, which disrupted the company's work order and discipline.

Regarding the blogger's dismissal by the car company, netizens have different opinions. Some netizens commented: "You are extremely more than employees, buy other brands of cars and promote them on the Internet, what is your intention?" Some netizens said that the company's structure is too small and supports bloggers to protect their legitimate rights and interests.

According to Dahe Daily Yu Video "Seeing", the reporter noticed that one of the netizens replied with a screenshot in the comment area, suspected of responding to the blogger's expulsion.

The screenshot said that the blogger created momentum for SU7 during his tenure, created a number of SU7 car owner groups, insulted Jiyue and other friendly brands, and said that "I am responsible for the above remarks, and I can dig up the authenticity casually".

The reporter sent a private message to this netizen, but did not receive a reply as of press time.

The reporter of "Seeing" noticed that there was a "Explanation of the Incident of Former Employee Yao Moumou" (hereinafter referred to as the "Explanation") circulating on the Internet, in which Jiyue said that Yao Moumou used social media to spread false rumors that the reason for his dismissal was due to the purchase of competing vehicles. The reason why the company terminated Yao's labor contract was that Yao, as a staff member of the company's user development-social media operation position, carried out all-social media operation and long-term publicity for competing products during working hours and as an individual, and only publicized and distributed X-meter vehicle-related content. In addition, he was absent from work without excuse on several occasions. The above behavior has violated the company's labor discipline and system, and the company has terminated its labor contract in accordance with the law.

Jiyue is reforming the marketing side and the sales side

Jiyue was formerly known as Jidu Automobile, a car brand jointly established by Baidu and Geely Automobile in January 2021 and released its first concept car, the ROBO-01, in June 2022. In August 2023, Jidu Auto changed its name to Jiyue, and correspondingly, Jidu ROBO-01 also became Jiyue 01.

According to the first financial report, after the official launch of Jiyue 01 at the end of October last year, the sales performance was not good. According to public data, the cumulative sales of Jiyue 01 in the past six months after its launch were only more than 2,300 units. In this regard, Jiyue pointed the finger at marketing.

Recently, Jiyue is carrying out drastic reforms on its marketing side and sales side, and Yang Zhen, head of the UD-user development department on the marketing side, and a number of directors and other executive levels have been "out of class", and the current CEO Xia Yiping is personally in charge of the department head. The person in charge of the UO-user operation department on the sales side has also been changed from the original operation head Luo Gang to Andy.Gao from Tesla. Since the end of March this year, there has been a dense turnover of personnel in the two major departments of Jiyue UD and UO.

Editor|He Xiaotao covers the source

Proofreading|Sun Zhicheng

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