On April 11, the 4th TOPS Expo was held at the Shanghai World Expo Exhibition and Convention Center. The exhibition exhibits include pet food, pet supplies, pet health care, pets, pets and aquarium products, pet peripherals, etc., the exhibition brought together more than 800 brands, exhibited more than 4,000 products, and attracted more than 180,000 visitors during the three-and-a-half-day exhibition.
With the continuous heating up of the pet economy in mainland China and the continuous expansion of the pet consumer market, pet food is still the largest segment. As one of the earliest pet food companies in China, Good Master always puts the product itself in the first place, adheres to the production and management philosophy of "dog and cat safety first", and is committed to providing truly safe, healthy and delicious pet food for every pet.
As a professional pet food brand that has been cultivating the pet industry in China for 24 years, Good Master has a world-class self-owned factory and a professional pet food production line that is "leading in Asia and first-class in the world". In this year's Expo, the good owner "moved" the factory into the booth to create a unique "trust factory" experience area. In the "Trust Factory", consumers can immerse themselves in the level and feel the collision of creativity and novelty. The booth is equipped with a multi-element interactive area, including a product display area, a good host memorabilia wall, a good host quick question and answer interactive area, a special area for feeding peach battles, and a pet replenishment station, etc., which have become a major attraction of this year's TOPS Expo, attracting many visitors to stop and watch and participate.
In this exhibition, the streamlined booth design of the good master also perfectly presents the product matrix of the good owner, from the "good master step-by-step" series developed for the nutritional needs of cats of different ages, to the popular and digestible "good master gold" series, good owners always adhere to the real needs of pets, advocating scientific feeding. The good host not only displayed the brand's full range of products at the exhibition site, but also cleverly designed a variety of interactive activities. In the interactive area of quick questions and answers, consumers can win "growth value" for their furry children by participating in wonderful interactive games. The atmosphere was warm, and consumers actively participated, forming a popular queue of hundreds of meters.
The successful holding of the 4th TOPS Expo not only provides an excellent stage for good owners to show their brand image and product strength, but also provides an important window for brands to have an in-depth understanding of consumer needs and market trends. With the continuous expansion of the domestic pet market and the upgrading of consumer demand, in the future, Good Master will continue to increase R&D and innovation, continue to expand the brand product matrix, and provide Chinese consumers with high-quality pet food that is more in line with their needs and value-for-money.