At 21:00 Beijing time on April 16, 2024, AMD officially launched a new generation of AI PC innovation products for the business computing field, that is, new processors for the commercial market. Commenting on the new products, Ronak Shah, AMD's Worldwide Marketing Manager for Commercial Products, said, "They are arguably the industry's best products for desktops, workstations and laptops in the commercial sector. These products, which are about to be officially released, can be said to surpass the achievements that have been made in the past, and will take another big step forward in the two areas of product performance and energy efficiency. ”
All-new mobile and desktop Ryzen PRO processors
This new product mainly includes a total of 8 new products for the mobile Ryzen PRO 8040 series and a total of 8 products for the desktop class, of which the highest mobile processor model is Ryzen 9 PRO 8945HS, with 8 cores and 16 threads design, the acceleration frequency can reach up to 5.2GHz, the second and third level cache is 24MB, and the cTDP is 35-54W.
The three Ryzen 7 PRO mobile processors are also designed with 8 cores and 16 threads, and the four Ryzen 5 PRO mobile processors are all designed with 6 cores and 12 threads. At the same time, the HS series processors include two models with a cTDP of 20-28W, and the U-series cTDP is all 15-28W. In addition, with the help of Ryzen AI, it can help AI PCs achieve efficient and secure localized AI deployment and application.
The Ryzen PRO 8040 series is designed based on the Zen 4 architecture, and compared with the Zen 3 architecture products, it can be seen that it has achieved a very significant improvement in all parameter types. Among them, CINEBENCH R23 improves single-core performance by 9%, multi-core performance by 20%, and 3DMark Night Raid graphics performance by 16%. PCMark 10 productivity performance, UL Procyon photo editing, and video editing performance are all up to 13% and up to 26%, while Premiere Pro Puget Benchmark is up to 8% for a better productivity experience.
The eight desktop products are mainly composed of two Ryzen 7 PRO processors, four Ryzen 5 PRO processors, and two Ryzen 3 PRO processors. The Ryzen 7 PRO series includes two models, 8700G and 8700GE, both of which are designed with 8 cores and 16 threads, with a boost frequency of up to 5.1GHz, 24MB of L2 and L3 cache, and a cTDP of 45-65W for G series and 35W for GE series. The Ryzen 5 PRO series are both 6-core and 12-thread design, and the Ryzen 3 PRO is designed with 4 cores and 8 threads.
In terms of performance, CINEBENCH R23 delivers a 20% improvement in single-core performance, a 26% increase in multi-core performance, and a 2.6x increase in graphics performance compared to the Ryzen 7 PRO 5750G, while PCMark 10 delivers a 27% increase in productivity performance and a 62% increase in digital content creation performance.
At the same time as the release of the new generation of Ryzen PRO series processors, laptops, desktops, mini PCs and other devices built on them will also be launched one after another, including some products with some bright spots. For example, AMD has cooperated with Qualcomm and MediaTek to help Lenovo and HP achieve the release of the world's first commercial PC devices with Wi-Fi 7.
Security and manageability have been further upgraded
After learning about the new products, let's take a look at the technical characteristics of the AMD Ryzen PRO series processors.
AMD PRO technology is packed with security and manageability. It provides multiple layers of embedded or built-in security technology, simplifying deployment and management, and maintaining the stability of the entire product. The "Business Ready" feature gives enterprise-level users a more secure choice.
When it comes to security, AMD PRO Security offers the latest and most stringent security features, whether for mobile or desktop. At the same time, the new generation of products is integrated with Microsoft's Pluton security products to provide users with ultra-high security at the chip level on mobile and desktop devices.
One of the highlights of AMD PRO's manageability is the extension of cloud-based support to desktop devices. This means that IT support staff can provide timely IT support to remote or hybrid employees, which also means that IT support staff can be streamlined to improve efficiency and reduce costs.
With a five-year growth of 166%, AMD has achieved remarkable results in commercial terminals
Over the past five years, AMD's commercial devices have grown rapidly. From 2019 to 2023, the AMD commercial client market grew by 166%, which is a testament to the strong innovation power of the AMD brand and the trust that customers and partners place in AMD. In particular, on the workstation product side, AMD has achieved a three-fold annual growth in workstation consumption to better meet user needs with innovation, which fully demonstrates AMD's product strength and competitiveness in the commercial market.
Facing the era of AI PCs, AMD embraces new trends with innovation
On the basis of the strong growth in the past five years, facing the future, in the face of the AI PC era that has arrived, what new features will AMD's new products bring to commercial terminal devices?
According to IDC's survey of commercial AI PCs for professional users, OEMs, and decision-makers, 6 out of every 10 PCs shipped will be AI PCs by 2027, and 59% of enterprise customers expect to be among the first to adopt AI PCs, or at least in the top 50% of all AI PC users. This means that enterprise users and business users have great enthusiasm for AI PCs, and hope to use AI PCs to change and improve traditional productivity. "AMD is the only company in the industry that can deliver a comprehensive AI portfolio, whether it's data center, business client products, or embedded products, AMD is the only company that can truly achieve a full AI portfolio and deliver leading performance to users." ”
In terms of innovation, including laptops and workstations, Ryzen processors are the first platform to integrate NPU into x86 processors, balancing low power consumption with excellent AI computing capabilities. The Ryzen PRO 8000 series for desktop is the first commercial AI-powered desktop processor. Combined with the outstanding performance of the Threadripper PRO 7000 WX Series processors for workstations, it provides users with the most powerful performance in content creation and efficient processing of AI workflows.
· Ryzen AI takes AI computing to the next level
In addition, how is AMD able to take generative AI-oriented computing to the next level? The answer lies in Ryzen AI technology.
Ryzen AI consists of three elements, including the CPU, GPU, and NPU. CPUs are mainly used to handle tasks with low latency requirements, GPUs focus on AI workflows, and NPU focuses on very large and heavy AI workloads that cannot be completed on traditional PCs in daily use. Overall, Ryzen AI is a future-proof hardware portfolio that enables powerful AI capabilities on PCs.
The new AMD Ryzen™ PRO 8000 series processors have five core technology elements:
First of all, there is AMD Ryzen AI, which makes AMD a leader in AI technology and extends AI support to desktop devices first.
The second is the Zen 4 architecture, which brings outstanding performance to AMD Ryzen PRO 8000 series processors.
Third, the manufacturing process, the 4nm process technology lays the foundation for a good energy efficiency experience.
Fourth, AMD PRO technology, one of the core technologies of Ryzen business processors, can provide cutting-edge security and convenient manageability for enterprise users.
Fifth, excellent connectivity. AMD Ryzen PRO 8000 series processors implement full support for the latest Wi-Fi 7 as well as Bluetooth 5.4, bringing better connectivity to end devices.
While AMD Ryzen AI is just beginning to show its edge, it is already having an impact on users' businesses in many areas.
First of all, it helps users achieve more advanced collaborative work, taking advantage of the new features of AMD Ryzen AI, which can allow users to have a better collaborative experience on AI PCs.
Secondly, energy efficiency has been further improved. With the help of intelligent power consumption control, it can effectively help enterprise users reduce energy efficiency.
At the same time, AMD Ryzen AI has been effective in helping to improve productivity, especially for "future-ready" technology investments, and many innovative AI-based applications can run efficiently on AI PCs.
In addition, business users and enterprise users can also benefit from AMD Ryzen AI for user privacy and data security, which are of most concern to business users. It enables users to achieve efficient data processing locally without the need for an internet connection, enabling them to build more reliable and secure AI PC devices.
In addition to the results on the hardware side, AMD has also made greater progress at the software level. By the end of 2024, AMD will work with more than 150 ISV partners based on AI, including international partners such as Adobe, Microsoft, and ZOOM, as well as local ISV partners in China such as Tencent, Founder, Zhongke Jiahe, and Qingyue Intelligence, and differentiate the AI application experience for end users.
Conclusion
Thanks to the Zen 4 architecture, 4nm process, and technical features such as Ryzen AI and AMD Ryzen PRO, the new generation of Ryzen PRO processors can provide users with leading performance and excellent experience on both mobile and desktop, and continue its reliability in terms of security and manageability that enterprise users are concerned about. At the same time, we also noticed that the new generation of products has also helped to achieve better connectivity for end devices. The addition of new standards such as Wi-Fi 7 and Bluetooth 5.4 brings a fast, stable, low-latency, and low-energy connection experience to enterprise users.
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