Why does cultural tourism continue to be popular?
What sparks can be created by digital + tourism?
ITC unlocks new ideas for the development of cultural tourism
Recently, the ITC Smart Cultural Tourism Audio and Video Overall Solution Online Promotion Conference was successfully held at the headquarters of ITC Baolun Co., Ltd.!
Empower the business format and reconstruct the new pattern
Culture and tourism are not only important contents of stimulating domestic demand, prospering the market, and expanding employment, but also play a significant role in meeting the people's growing needs for a better life. Through the combination of digital technology and cultural elements, smart cultural tourism has innovated the development and operation of tourism products, providing tourists with a more personalized, convenient and high-quality tourism experience.
At the press conference, Yang Xi, general manager of ITC marketing, shared the dynamics of the smart cultural tourism industry and related policies. She said that ITC has a full range of overall planning and design support for the construction of cultural tourism projects, providing tourists with convenient and intelligent tourism scene application solutions, realizing the deep integration of tourism, culture and technology, continuously empowering business formats, providing new ideas for the development of cultural tourism in various places, driving product and business innovation, and reconstructing the cultural tourism industry pattern.
Create a high-quality "cultural tourism ecosystem"
ITC's overall audio and video solution for smart tourism is tourist-centric, digs deep and carefully digs into the pain points of cultural tourism scenarios, optimizes business processes through digitalization, improves management efficiency, and enhances the competitiveness of scenic spots.
In the second part of the press conference, Zheng Qinan, Solution Manager of ITC Cultural Tourism Industry, explained in detail the overall audio and video solution of ITC's smart cultural tourism. ITC makes full use of digital, networked, and intelligent technological innovation achievements to create professional and personalized audio and video overall solutions, upgrade traditional tourism formats, innovate products and services, and promote the transformation of tourism from resource-driven to innovation-driven.
Drive the high-quality development of cultural tourism
In the last part of the press conference, Diao Rongxin, product manager of ITC cultural tourism, introduced the core products of cultural tourism. ITC has been committed to providing more high-quality products, services and solutions for the cultural tourism industry, giving full play to the application of digital technology in tourism scenarios through systems such as integrated management of cultural tourism, audio guide, immersive sound, and data visualization, comprehensively empowering the whole chain of creativity, production, communication, consumption, service, and management of the cultural and tourism industry, promoting the quality and efficiency of the cultural and tourism industry, helping to improve the tourism experience of tourists, and injecting new momentum into the high-quality development of cultural tourism.
Some of the core products of smart cultural tourism
At present, the cultural tourism market is still hot and climaxing, and the mainland cultural tourism market still has potential to be tapped, and there is still room for improvement in scale and quality. ITC will continue to explore more new models and new means for the integrated development of culture and tourism, give full play to the advantages of domestic brands, enrich the tourism industry, stimulate greater vitality of the cultural tourism market, and promote the high-quality development of the cultural and tourism industry. For more information, please pay attention to the official account "ITC Sound and Light TV News"