A barber shop in Qingdao, Shandong Province, got into an argument with the child's mother over the price after styling a student's hairstyle. The female clerk said that she was supposed to charge 138 yuan, but her mother only paid 24 yuan and left, so the two sides quarreled on the street and recorded videos of each other, and the female clerk also asked the student directly, do you think your mother is right to do this?
This contradictory focus has given rise to a wide range of social reflections: consumers' right to know, the reasonableness of prices, and the positive interaction between merchants and consumers.
What stands out most in this incident is the attitudes and behaviour of both sides. After the haircut, the lady did not pay the full amount, and the barber explained her rights and interests while also posing her mobile phone for video. In turn, during the video, the child's mother also bluntly asked: why does the student need 138 yuan for a haircut?
Today's consumers are becoming more and more cost-effective, and they want to get the best quality service at an affordable price, regardless of whether they are big or small. However, there is no fixed standard for the relationship between price and service quality in the highly personalized service industry, especially in the barber shop.
See what netizens have to say:
The barbershop owner will vomit blood if he sees it
For the child's mother, the 138 yuan haircut fee may exceed her psychological expectations, while for the barber, they may think that their professional skills and services are worth the price. Behind this consumer dispute, in fact, is the mismatch between the "value" in the minds of consumers and the "cost" in the minds of merchants.
Among them, the most worthy of everyone's attention is the information asymmetry before the transaction, if there is no clear price notification before consumption, then the high price after the end of the service will undoubtedly cause consumers to question and disgust. In this regard, it is necessary for businesses to enhance consumers' right to know, clearly mark prices, and avoid unnecessary disputes caused by information asymmetry.
In addition, we also need to face up to consumers' consumption concepts, clarify their consumption needs, have a clear understanding and expectation of prices, and avoid blind consumption, so as to reduce possible disputes in the consumption process.
This is a small incident, but it has sparked heated discussions, indicating that the barber shop and the customer have never reached a unified agreement because of the fee issue, we should choose the barber shop according to our own situation, and the barber shop should also clearly mark the price and inform the customer of the cost of service. This also reminds us that when entering a place that we are not familiar with, we must ask about the price, if it is suitable, we will enter, and if it is not suitable, we will leave, so as to avoid encountering this mother's situation, it is conceivable that the child is the most wronged, so he cut his hair and was pushed to the cusp of public opinion!!
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