Text: Understand the original Chen Xuming
Pictured is the 2024 smart Elf #3 25th Anniversary Starry Sky Edition
On April 14, we learned from the smart official that the new smart elf #3 was officially launched, and 3 models (type-dynamic standard version, type-dynamic long-endurance version, and type-dynamic four-wheel drive version) were launched, with an official guide price of 164,900-219,900 yuan. In addition, the guide prices of the smart Elf #3 25th Anniversary Starry Sky Commemorative Edition and BRABUS Performance Edition remain unchanged, at 249,900 yuan and 289,900 yuan respectively.
The smart Phantom #3 will be launched as early as June 2023, and this time it can be seen as a configuration and price adjustment made in response to market changes, providing three models under the new naming system, divided into the standard version, the long-range version, and the four-wheel drive version.
In terms of configuration, the core configuration of the standard version includes a panoramic sunroof, electrically heated exterior mirrors, LED headlights, integrated headrest sports seats, single-zone automatic air conditioning (rear air conditioning outlets), ACC adaptive cruise, 9.2-inch LCD instrument, 12.8-inch central control screen (Qualcomm Snapdragon 8155 cockpit chip), 3.3 kW external discharge, electric tailgate, heated front seats, driving recorder, etc.
Pictured is the 2024 smart Elf #3 25th Anniversary Starry Sky Edition
Compared with the standard version, the long-range version of the model has not only improved the mileage, but also increased the wireless charging of mobile phones and remote airbags.
The four-wheel drive version has an exclusive contrasting roof, through-type LED headlights, exterior door handle lighting, illuminated side logos, rear window/rear windshield privacy glass, steering wheel illuminated logo, 64-color ambient lighting, leather seat covering, fragrance system, full-color head-up display system, 12-volt power supply in the trunk, kick-type electric tailgate opening, etc., and supports higher-level intelligent driving assistance functions, and the corresponding high-precision perception hardware has been upgraded to 23.
The new smart Phantom #3 is available in two power arrangements: single-motor rear-wheel drive (type-driven standard version, type-driven long-range version) and dual-motor four-wheel drive, and the type-driven standard version uses a 49 kWh lithium iron phosphate battery pack, with a CLTC pure electric range of 415 km, which was not available in the previously sold smart Phantom #3, and its 0-100 km/h acceleration time is 5.8 seconds.
Both the long-range and four-wheel drive versions use 66 kWh ternary lithium battery packs, with a CLTC pure electric range of 555 km and 520 km respectively, and an acceleration time of 0-100 km/h in 5.4 seconds and 4.3 seconds respectively.
Competitor Analysis:
Referring to the sales data of the past six months, the smart Elf #3 sold 4023 units, although there are differences with the smart Elf #1 styling design, but it can be said that the target users of the two in the market are still relatively close, and the competing models are mainly ZEEKR X (11181 units sold). Of course, sedans with larger sizes at similar prices, such as Zeekr 007, Xiaomi SU7 and Zhiji L6, which has started pre-sale, will also affect the choice of target users at this price range.