Internet celebrities for the sake of traffic, for money, will continue to find some bizarre jokes that the public is willing to watch as videos, as a result, many Internet celebrities take great pains to shoot videos, if the material around them is insufficient, they will conceive scripts and imagine jokes, so that although there is traffic, it has also had a bad impact on the society, and Mao Cup, an Internet celebrity who became popular by relying on Qin Lang's primary school students' winter vacation homework incident, was counterattacked.
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Introduction to the event
With the evolution of the Internet era, we will be aware of the fact that Internet celebrities, as an emerging product of the Internet era, are no less influential than celebrities, and naturally, their income is also included.
Everyone must have seen the video of this very popular winter vacation homework thrown in the toilet of the French airport a few months ago, when the Internet celebrity said it clearly, which made her fans particularly convinced, and it also aroused discussions on the Internet, and the truth of this matter slowly began to be debated, and it was no longer controlled by the Internet celebrity cat.
Let's start with a brief review of the course of events at that time.
On February 16, during the winter vacation of students, the famous short video influencer "Mao Cup", which has 40 million followers on the Internet, posted a video of 1 minute and 37 seconds, claiming that someone on the streets of Paris accidentally handed her two winter vacation homework books, which were picked up in the "toilet", and asked her to help return the homework books to the owner.
Just when the whole network was looking for this child named Qin Lang, a person who claimed to be Qin Lang's uncle released the school that Qin Lang's child attended.
Then the uncle said that my sister didn't know about the loss of her winter vacation homework, and she hadn't figured out how to tell her.
Until here, it feels very coincidental, and it has greatly satisfied the public's melon-eating psychology, and everyone is chasing what the follow-up is.
Due to the fermentation of the Internet, netizens began to search for Xichang Primary Schools across the country, just to find this so-called Qin Lang primary school student, and in order to justify himself, the Internet celebrity could only explain that the homework had been contacted by Qin Lang's mother in private and returned, and there was a large amount of thanks from the online conversation.
But under the investigation of interested netizens, they found a school with the same address as the Internet celebrity, and the school involved had no choice but to come forward and say that there was no Qin Lang in this grade and this class, and Mao Mou also sent a follow-up, saying that Qin Lang's family had been contacted, and the other party did not want to be disturbed.
But the next day, the so-called uncle was banned, and from this time on, the suspicion of Internet celebrities posing for photos and spreading rumors has been deepened.
This matter also ended in the Internet celebrity's own explanation, the small video was recorded decently, and many people believed it when I saw it, and even I almost gave her a thumbs up!
Who would have expected that in less than two months, after the media intervened in the investigation, the fig leaf of this female Internet celebrity would be easily revealed.
Official shot
Through in-depth investigation, the public security organs found that the content of the video was fabricated and photographed, and that malicious hype and rumor spread were involved behind it.
The publisher of the video, 29-year-old female Internet celebrity Xu Moumou and her 30-year-old male colleague Xue, in order to attract online traffic and fan attention, jointly planned and wrote a series of video scripts called "Qin Lang's homework book".
Xu and Xue bought winter vacation homework books online in advance, and then took self-photos and video production through their mobile phones, and disseminated these videos to multiple online platforms.
In this regard, the public security organs severely dealt with the behavior of Xu and Xue, and imposed administrative penalties on the two and their companies in accordance with the law.
Why is CCTV concerned about this matter?
This matter, from the beginning to the end, looks quite perfect on the surface, but in fact, the content and videos are all made up, a big Internet celebrity with nearly 20 million followers, using this method to create hot spots, create gimmicks, etc. to attract traffic
In the past, no one may have been careful to track down, just have fun, but now, as an important channel for the public to understand the outside world, short videos have begun to have requirements for the authenticity of news hotspots, and there are strict regulations for this.
Some netizens are actually very puzzled, isn't this just a joke and a joke, for fun, why is it so big?
This belongs to a new term, the new yellow journalism
This kind of news is yellow journalism with yellow letters on a black background as headlines, thriller music as the background, and an inconsequential response as an interview.
This kind of news has put a lot of effort into the headline, and the headline is the content, with a few lines and a few lines of four or five lines. And what is news, the most important thing about news is truth! Internet celebrities use posing to promote false events, causing users to misunderstand and guide the public to misinformation, which is the most dangerous point.
In this incident, Yang used the identity of the "lost" uncle to pose for photos, and went to the bookstore to buy new homework and give it to his nephew through live broadcast, which had a bad impact on these schools with the same name
There are always netizens who trust Internet celebrities and will help find school teachers, and the school itself has a large workload, and they have to constantly answer calls from these good deeds, which also causes harm to public order.
Netizens are hotly discussed
There are countless similar fabricated scripts, which should be unearthed one by one, banned, fined, and not allowed to register any media accounts in the future, otherwise the online environment will be smoky and dirty.
As a public figure, the impact of Internet celebrities is not only what everyone sees, many netizens may still be in the scripts compiled by Internet celebrities if they don't see the rumors, and there may be many more such scripts!
The main reason is that the impact of the incident is too great, as long as the students of the school of the same name are associated with this name, they will definitely be joked about by the people around them, the homework is not yours, and the school will be blown up the phone, and the trouble caused by this behavior is particularly obvious.
In the end, Internet celebrities do this for the sake of profit, consuming the trust of netizens, so as to make themselves famous and get more benefits, whether this behavior can be regarded as improper profits through rumors, so from this point of view, shutting down the account now is just sprinkling water, and it has not been done to the extreme.
Write at the end
The Internet is not a place outside the law, short videos are now watched by at least 500 million people, if a video is popular, then tens of millions of people will have seen it, this traffic is really not small, she said a word, let the relevant schools answer the phone softly, so that students with the same name are unbearable, this kind of trouble is harmful, and for the sake of the integrity of the plot, she lied that she contacted Qin Lang's mother, and lied that the other party was unwilling to appear on camera!
Making up a joke itself is a trivial matter, but by making up a joke to make the incident more and more real, causing the wrong perception of the people, this is guilty, if you really want to entertain it, you should write the story under the video, and point out that the incident itself is a made up joke
And he didn't, he had to insist that this thing was true, and the result became darker and darker, causing a bigger hot spot in the incident, and now this result is also the most perfect ending she found herself!
As a blogger with 20 million followers, Mao Mou made up a script for the purpose of gaining traffic, and claimed to have found the owner's mother, how do you feel about this series of operations?