They are both post-00s, one is a senior studying new media, and the other is a young man who returned to his hometown to start a business through an e-commerce platform after graduating from university. Under the digital economy, they are each working the road to their ideals.
I followed the shooting for a year
The graduation project moved the teachers and students
Zhang Mengmeng, born in the 00s, is a senior student at Xi'an Polytechnic University, majoring in radio and television editing and directing from the School of New Media Arts. As graduation approached, he and another classmate collaborated to submit a graduation project that moved teachers and students—a year-long documentary in which he used the digital media technology he learned to tell the story of a young college student who returns to his hometown to start a business, raise chickens and sell eggs.
The documentary is more than 20 minutes long, the protagonist's short video account name is "Xinnong Gezi", a graduate of an undergraduate college in Xi'an, returned to his hometown Ankang countryside after graduation, raised four or five thousand local chickens in the mountains, created his own short videos, sold eggs live on the mountain, and currently has more than 400,000 fans on the short video platform.
The "new farmer grid" in the documentary is also a post-00s generation, who cultivated chicken seedlings, fed chickens, and learned to vaccinate chickens. The chicks make a "chirp" sound, and he is busy in it. In the video and live broadcast, he showed his process of raising chickens naturally, "picking up eggs and shipping them now" to ensure freshness. Generally, he delivers goods by express, and when he has time, he goes down the mountain to deliver goods, and now he has been in business for two years. The parents who have been farmers all their lives do not support their son to go home to start a business and raise chickens, thinking that "it is not easy to cultivate a college student", and hope that his son can get out of the mountain village, but he thinks: "The purpose of learning is not to get rid of the poor hometown, but to help the hometown get rid of poverty." ”
It is hoped that more young people will devote themselves to rural revitalization
After graduation, I will continue to tell Chinese stories well
In order to shoot this documentary, Zhang Mengmeng and her partner went to the hometown of "Xinnong Gezi" 6 times, with a time span of one year. "When it comes to holidays, we go there and stay there for days. recorded the process of his chick growing up slowly, and also recorded the process of using the e-commerce platform to sell eggs. On April 10, at the Jinhua Campus of Xi'an Polytechnic University, Zhang Mengmeng said: "We shot 200G of material alone, and we wanted to condense it into a 20-minute documentary. ”
During her college years, Zhang Mengmeng and her classmates used what they learned to help local farmers in the countryside in the "Three Rural Areas" activity. "We learned digital media, and when we went to the countryside, we found that everyone's agricultural products lacked marketability, so we helped them build a live broadcast platform, and technically taught them the process of shooting videos and live streaming to sell special products, and helped sell tea and other agricultural products. Zhang Mengmeng said that after learning about the entrepreneurial story of "New Agricultural Grid", he wanted to film it into his graduation work, "Through this documentary, I want to tell everyone that in the new era, college graduates can have more choices in employment, and use what they have learned to be a modern new farmer, and they will also play a greater role in the cause of rural revitalization and in the vast world of rural areas!"
Zhang Mengmeng said that after graduation, he will engage in the work of his major, "make good use of the digital media technology he learned in college, with a pair of eyes of discovery, dig with heart, and tell Chinese stories well." ”
Huashang Daily Gale News reporter Ren Ting/Wen Qiangjun/picture