In order to further improve the ability of rural cadres and people's congress deputies to deal with sudden public opinion incidents, especially to improve the ability to coordinate and deal with public opinion in the Internet era, and create a good public opinion environment, on April 11, the Nandong Township Party Committee, the government, and the presidium of the People's Congress jointly carried out the fourth (expanded) collective learning and the fourth Qijiang lecture hall activity of the Township Party Committee Theoretical Learning Center Group in 2024. The event invited Comrade Zhu Xiaodong, senior editor-in-chief of Hunan Red Net New Media Group, to give a special lecture on "How to Deal with Internet Public Opinion", which was attended by more than 70 comrades including rural cadres and people's congress deputies in Nandong Township.
At the special lecture, Zhu Xiaodong explained the analysis of public opinion on emergencies, the investigation and resolution of contradictions and disputes, and the methods of emergency response, which not only had systematic theoretical guidance, but also had vivid typical case analysis, which had strong operability. It has improved the emergency response ability of rural cadres and people's congress deputies in case of emergencies, and also laid a solid foundation for maintaining social stability in Nandong Township.
He Zhicheng, Secretary of the Party Committee of Nandong Township, pointed out after the lecture that in recent years, Nandong Township has attached great importance to the steady development of society, continuously strengthened the management of social security, and created a safe and stable social environment and a fair and civilized legal environment. At present, with the development of mass ideology and social and economic diversification, and the rapid development of information technology, due to the characteristics of the Internet such as virtuality, concealment, divergence, permeability, and randomness, more and more netizens are willing to express their views and disseminate ideas through this channel, thus forming network public opinion and triggering public opinion hot spots, which often leads to the amplification and escalation of incidents, and even has a certain negative impact on the benign development of the state of affairs. The purpose of this training is to improve the ability of rural cadres and people's congress deputies to guide public opinion, actively respond to online public opinion, start from the understanding of the importance of handling online public opinion, innovate the concept of mechanism, correctly lead the direction of public opinion, strengthen responsibility, and promote the continuous development of grassroots governance, safety construction and other work. Rural cadres and people's congress deputies should follow the working principle of "timely investigation and prevention first," further strengthen their organizational and coordination capabilities, establish a practical and effective working mechanism for handling public opinion, and ensure that problems are discovered and stopped in a timely manner, so as to prevent problems before they occur.
After the training, the delegates said that they had not only learned the methods and skills of correctly handling online public opinion incidents, but also improved the ability and level of responding to online public opinion, and created a good social environment and public opinion atmosphere for Nandong Township. In the next step, the Presidium of the Nandong Township People's Congress will continue to strengthen grassroots governance with the township party committee and government, and contribute to the construction of a harmonious and stable and happy Nandong. (Author: He Xin, He Chao, Zou Zhou)