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Huawei's "Answer" for AI PCs: Future Thinking, User Thinking, and Scenario Thinking

author:Yan Yuelong

What's the hottest thing in the PC space?

However, there are different opinions about the definition of AI PC. Some say it's a computer that can run a large AI model locally, some say it's a more powerful intelligent assistant than before, and some say it's a computer with an NPU chip......

Huawei, which was the first to put forward the concept of smart PC and put it into practice, should be one of the manufacturers most qualified to explain the AI PC, what is the "Huawei answer" of AI PC? What is the AI PC that is really valuable to users? The recently released new generation of Huawei MateBook X Pro revealed the answer.

Huawei's "Answer" for AI PCs: Future Thinking, User Thinking, and Scenario Thinking

What is the experience of a smart PC empowered by AI in all scenarios?

Huawei's thinking on AI PCs starts from the origin of AI. As we all know, the three elements of AI are algorithms, data, and computing power, and obviously AI PCs should also have all three.

As Zhu Dongdong, President of Huawei's Device BG Tablet and PC Product Line, said, the real AI PC is a very good device-side large model + device-side data integration and fusion capabilities + device-side and cloud-side computing power integration, making the PC truly intelligent.

In other words, AI PC in Huawei's eyes is "big model + big data + big computing power". In the author's opinion, the core is: the Internet of Everything and device-cloud collaboration.

Obviously, this is different from the AI PC defined by many PC vendors. When many manufacturers talk about PCs, Huawei has jumped out of PCs and made AI PCs in a higher dimension of all scenarios. In 2016, Huawei's first notebook was launched as a "new business combination" with mobile phones, and the layout of the smart office ecosystem emerged, in 2017, Huawei Share broke the shackles of interconnection with other devices, in 2018, Huawei Share 3.0 was further upgraded, and in 2022, the super terminal realized seamless collaboration between PCs and mobile phones, tablets, earphones, smart screens, and other devices, integrating PCs into Huawei's all-scenario smart life. This kind of intelligent interconnection allows PCs to interact with data across devices, thereby aggregating big data for large models.

While many PC vendors talk about device-side models, Huawei emphasizes device-cloud collaboration. This is well reflected in the new generation of Huawei MateBook X Pro: Huawei's Pangu model empowers notebooks for the first time, and the AI summary supported by it can quickly and accurately refine key information of meeting content, improve meeting efficiency, and support local audio and video file summarization. It can also be seen that only AI capabilities with device-cloud collaboration can truly bring the ultimate experience.

Huawei's "Answer" for AI PCs: Future Thinking, User Thinking, and Scenario Thinking

Judging from the experience of Huawei MateBook X Pro, the AI PC made by Huawei is a smart PC empowered by AI in all scenarios. This kind of AI PC is also the smart PC that best fits the characteristics of artificial intelligence. If you draw an analogy with people, you can see this.

The HUAWEI MateBook X Pro has an intelligent perception system, such as the immersive HUAWEI SOUND, 4 microphones on the antenna, a 3D stereo metamaterial antenna, and an eddy current pressure touchpad with eight innovative touch gestures, allowing them to intelligently perceive the outside world.

People are social animals and interact freely with other people, and the Huawei MateBook X Pro also has a smart interconnection system, which breaks down the barriers between PCs and other devices, whether it is a smart search for cross-terminal search, or a multi-screen collaboration with consistent cross-terminal operation, or a super transfer station that allows files to flow across terminals.

People use their brains to think and create, and the Huawei MateBook X Pro also has a smart creation system. Through the collaboration of device-side large models + cloud-side large models, Huawei has realized that the highest level of office is creation, and the user experience has been intelligently transformed in five scenarios: meetings, office, learning, creation, and life. For example, you can use the AI summary supported by Huawei's Pangu model to quickly refine the main points of the meeting, create articles and PPTs through Wenxin Yiyan, and quickly convert mind maps into PPTs through WPS.

On the one hand, Huawei has been working on smart PCs for the longest time and deepest, for example, one detail is that the PCs made by Huawei are basically touch screens, which is for the creation of intelligent perception, and on the other hand, Huawei's full-stack capabilities are industry-leading. It is this uniqueness that allows Huawei to build PCs in a higher dimension and make smart PCs empowered by AI in all scenarios.

The contradiction between "light" and "strong" has been broken

In fact, the reason why Huawei has been able to further evolve smart PCs is essentially because of user orientation. In Huawei's view, PCs that understand users better are not from the perspective of the PC itself, but from the product design concept.

The reason why Huawei can make all-scenario AI-empowered smart PCs is because it understands users better and has insight into users' real needs for AI, and because Huawei understands users better, it has insight into their real needs for laptops that are "both thin and light, but also have strong performance", bringing the new generation of Huawei MateBook X Pro into the "100-gram era" for the first time.

The average 40W performance 14-inch laptop weighs about 1.3 kg, and the thickness is basically about 15mm. But the Huawei MateBook X Pro not only achieves 40W performance, but is also as light as 980 grams and only 13.5mm thick. It can be said that it is the optimal solution for notebooks to achieve light and strong.

On the one hand, Huawei's user-oriented system engineering philosophy is based. The design logic of the Huawei MateBook X Pro is based on the insight into user pain points, first determine the product to be less than 1 kg, and then decompose the goal accordingly, and further optimize on the basis of achievement. "When we make products, we don't think about cost and cost first, we make weight and performance first, and then we find ways to optimize costs. Zhu Dongdong said.

On the other hand, it is Huawei's accumulation of technological innovation. Huawei's investment in technology R&D has been built to solve the contradiction between thinness and performance, and has finally produced a miracle of innovation. In terms of lightness and thinness, Huawei does not miss every gram of weight loss opportunities, and behind every gram of weight reduction is the power of technology. For example, Huawei's self-developed Cloud Falcon architecture is a set of solutions to ensure performance and lightweight in the design process of notebook products, through the industry's smallest three-section motherboard design structural innovation, lighter and stronger diamond aluminum material innovation, to achieve a balance between thinness and performance in notebooks, and Huawei for the first time to apply flexible OLED screens in notebook computers, reducing the weight of the fuselage by nearly 150 grams.

Huawei's "Answer" for AI PCs: Future Thinking, User Thinking, and Scenario Thinking

Huawei not only put the Ultra 9 high-performance processor into an ultra-thin and light body of only 980g, but also relied on the new Huawei shark fin cooling system jointly developed by Huawei 2012 Lab, Yokohama Research Institute, and Kiev Research to achieve comprehensive breakthroughs in modeling and design, scene simulation, material technology, and mathematical algorithms, and solve the problem of efficient heat dissipation in a limited space. It is worth mentioning that AI technology is also applied, and Huawei has introduced AI for the first time to participate in the design of fan blades, which has fundamentally solved the problem of matching the airflow trace with the fan blade shape, improving the performance of an order fan by 18% and the air pressure by 50% under the same size.

This is the real AI PC, which not only has powerful AI perception and AI interconnection, but also has AI's system scheduling ability, and can create excellent content independently.

In "Shuowen Jie Zi", "wisdom" is explained in a pictographic way: "wisdom" is "knowing the day", which means "understanding you every day"; "Hui" means "from the heart", "smart and happy". Huawei has brought the all-scenario AI-empowered smart PC into the 100-gram era, which can be said to have once again refreshed the smart PC experience. Huawei's smart PCs can not only know and understand you, but also have a smart experience, and can also bring a pleasant aesthetic experience with the beauty of extreme thinness and lightness.

Huawei's "Answer" for AI PCs: Future Thinking, User Thinking, and Scenario Thinking

A true smart PC is beautiful inside and out.

Postscript: Huawei's Answer to Reconstructing PCs

According to Canalys, shipments in China's PC market will decline by 17% year-on-year in 2023, and among the top five manufacturers, except for Huawei, which achieved double-digit growth of 11% year-on-year, other manufacturers have declined to varying degrees.

Huawei's "Answer" for AI PCs: Future Thinking, User Thinking, and Scenario Thinking

The reason for such a stark contrast is that since Huawei entered the PC market in 2016, it has been using a new way to make PCs, and thus reconstructing the PC market, bringing a new atmosphere and new vitality to the dull PC market.

First, we look at the present from the perspective of the future. Huawei's PC is not confined to the present, but is full of future thinking with the end in mind. At the beginning of its entry into the PC, Huawei said that it hoped to create more new scenarios through the connection and interoperability of AI and big data with mobile phones, PCs, wearables, and other products. In the era of AI PCs, when other manufacturers were confined to the limitations of current technologies and compromised on AI PCs, Huawei looked at the future and redefined AI PCs: intelligent perception + intelligent interaction + intelligent creation, and outlined the vision and reality of AI PCs through "large models + big data + large computing power".

The second is to stand on the user to make products. Huawei does not make PCs for the sake of making PCs, nor does it follow the hot spots to make products. Before the concept of AI PCs emerged, Huawei proposed smart PCs, and they are constantly evolving. This is true for full-scene capabilities such as multi-screen collaboration and super terminals, as well as intelligent functions such as AI insight and AI sound. In the case that almost all manufacturers believe that thinness and performance are incompatible, Huawei has overcome difficulties with technological innovation based on the insight of user needs, and brought 40W ultra-high-performance laptops into the 100-gram era, all of which are user-oriented product methodologies.

Huawei's "Answer" for AI PCs: Future Thinking, User Thinking, and Scenario Thinking

The third is to optimize the experience in the scene. Compared with some manufacturers who blindly list parameters and configurations when making products, Huawei's PC has been continuously optimized and improved for users from the very beginning. Just like the Huawei MateBook X Pro, the PC experience is concretized into five scenarios: meeting, office, learning, creation, and life. For example, Huawei's Smart Office slogan "Creation of Beauty" is to implement the workplace into the creation scenario, emphasizing the scene experience (creation brings self-worth realization and brings beautiful changes to individuals and society).

Looking at the present from the perspective of the future, it is to define the PC with future thinking, to define the PC with the user's thinking to make products, and to define the PC with the scenario thinking to optimize the experience. Therefore, it is not difficult to understand that Huawei's PCs are different.

"The emergence of AI makes it possible for the PC to reshape the possibility of being the main device for creation, because the capabilities of device-side AI can only be maximized on the PC, and only a device like the PC can become the main device of device-side AI. Zhu Dongdong said.

Standing at the top of the wave of AI reshaping the PC industry, Huawei, which is leading the field of higher-dimensional smart PCs, will undoubtedly once again become the driving force of industrial transformation with Huawei's smart PCs, which are deeply empowered by all-scenario AI.

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