Here is the most professional and authoritative series of Korean cars and Korean car market on the whole network, "Korean Trends" No. 1242.
The automotive market did not make the rapid transition from gasoline vehicles to pure electric vehicles as expected, but stopped at the hybrid vehicle stage. Even in the Chinese market, according to statistics, in 2023, there will be more than 70 new pure electric vehicles in the Chinese market, but there will be more than 200 hybrid vehicles.
Not only in the Chinese market, but also in overseas markets, where hybrid vehicles are more popular than pure electric vehicles. Today we will talk about the situation of the Korean car market.
The South Korean auto market refers to both gasoline-electric hybrids and plug-in hybrids as hybrids. This is very different from the situation in the Chinese market, where only plug-in hybrids are hybrids.
According to statistics, the number of hybrid vehicles increased by 46.3% (31,583 units) from 68,249 units in the first quarter of last year to 99,832 units in the first quarter of this year, and from 15.1% to 24.9% in terms of weight, an increase of 10%.
The sales leader is the Kia Sorento, with 7 of the 10 cars sold being hybrids. Sales in the first quarter were 28,811 units, of which 19,729 were hybrids. Reached 68.5% of total sales.
Hyundai Motor's total sales of the new Shengda were 25,374 units, of which 15,981 were hybrids. The trend is a similar 63% share to Sorento.
Jiahua sold 23,263 units, of which 12,203 were hybrids, accounting for 52.5%.
Kia Liontop and Hyundai Motor's hybrid sales accounted for 42.5% and 44.4% respectively, and also accounted for nearly half of the sales. In other words, for consumers, hybrid vehicles are already the first choice, followed by slightly cheaper internal combustion engine vehicles.
At present, there has been controversy about whether hybrid vehicles are transitional products or not. Some people think that hybrids are transitional products, and sooner or later they will be eliminated by pure electricity. However, some people believe that hybrid vehicles will continue to maintain product strength and become an indispensable part of the market along with pure gasoline vehicles and pure electric vehicles.
At present, in the hybrid market, Toyota has always been the world's largest selling brand, and in the U.S. market, General Motors is also increasing the production line of hybrid vehicles.