When the Qingming file met a movie war
The Qingming period should be a good season for spring and leisurely sacrifices. But in the film market, there has been a fierce battle for the box office. "The World of Grass and Trees" was originally quite confident, but it was squeezed out of the top three by an animated film. Behind this turmoil, there is also the topic of Wu Lei's appeal being questioned.
The schedule is not big, but there is a big drama
During the Qingming schedule, the limited holiday cannot stop the audience's enthusiasm for watching movies. Although this holiday is only three days, and everyone has to find time to go back to their hometown or travel, the situation in the film market is in full swing. A number of new films have been staged one after another, and the competition is no less fierce than that of the Spring Festival stalls.
The excitement behind the crowded competition
Of course, the Marché du Film is not vegetarian. Even if it's a small long vacation, the competition between movies should not be underestimated. The desire to watch movies during the Qingming period is obviously high, and many people choose to prefer to watch movies at home rather than miss this good time to watch movies. Therefore, this year's Qingming schedule can be described as very lively.
New highs and rapid changes at the box office
The box office exceeded 310 million on the first day, setting a new record for the Qingming schedule. However, the box office rankings are changing rapidly. "What kind of life do you want to live", "Godzilla vs. King Kong 2: Rise of the Empire", and "The World of Grass and Trees" temporarily ranked in the top three, but the next morning, "Kung Fu Panda 4" squeezed into the top three, making "The World of Plants and Trees" starring Wu Lei reluctantly slipped to the fourth place.
The reason why the box office of "The World of Grass and Trees" is cloudy
Although the quality of "The World of Grass and Trees" itself is not a big problem, it has suffered a decline in the box office due to external environmental factors. The relaxed and cheerful atmosphere of the first three films is especially suitable for family viewing, which naturally triggers more consumption. In contrast, the subject matter of "The World of Grass and Trees" is slightly heavy and not suitable for children to watch, so the ranking has been affected to a certain extent.
Wu Lei's box office appeal
In addition, Wu Lei's performance in the film has also sparked a lot of discussions. As a national child star, he has a huge fan base and good looks, and his acting skills are not bad, so he should have a good box office appeal. However, the box office performance this time was a bit of a surprise. Some people questioned his box office appeal, believing that there is only traffic but no strength. While this is unfair, the box office results are a little embarrassing.
Unexpected joy "Let's shake the sun together"
It is worth mentioning that although the movie "Let's Shake the Sun Together" starring Peng Yuchang and Li Gengxi was withdrawn from the Spring Festival, it achieved good results during the Qingming Festival, and its ranking continued to climb. This unexpected joy may also reflect Peng Yuchang's certain advantages in box office appeal, after all, he and Wu Lei's routes are different, and the audience's tastes are also different.
epilogue
The box office battle during the Qingming period, although there are joys and sorrows, also shows the vitality of the film market and the enthusiasm of the audience. The performance of the actors has sparked a lot of discussions, and the box office appeal has become the focus of attention of many stars and producers. In the future, we look forward to more exciting movies and better performances!
May your day be full of sunshine and warmth~