According to the data of Maoyan Professional Edition, the box office of the Qingming schedule from April 4 to 6 was as high as 855 million yuan, breaking the box office record of 822 million yuan created during the Qingming holiday in 2021, setting a new high in the box office of the same period in Chinese film history. Among them, Henan Province and Zhengzhou City won 37.8083 million and 11.7142 million yuan at the box office respectively.
According to the data, the animated film "What kind of life do you want to live" directed by Hayao Miyazaki won 399 million yuan at the box office in three days during the holiday and won the box office champion of this year's Qingming file; Hollywood monster blockbuster "Godzilla vs. Kong 2" ranked second with 238 million yuan, and "Kung Fu Panda 4" ranked third with 48.59 million yuan.
This year's Qingming holiday film market is fully supplied and the genre is diverse, including 10 new Chinese and foreign films such as "What kind of life do you want to live", "Grass and Trees in the World", "Yellow Sparrow is Behind!", "Snow Leopard", as well as "Godzilla vs. King Kong 2", "Let's Shake the Sun Together" and other Chinese and foreign masterpieces that have not been released for a long time, as well as Hollywood animated blockbusters such as "Kung Fu Panda 4", which has been released for a period of time but still has box office momentum, which can be said to provide a variety of choices for audiences of all ages.
"What kind of life do you want to live" is the second work of Hayao Miyazaki to win the Oscar for Best Animated Feature Film after "Spirited Away", and is regarded as the farewell work of the 83-year-old Miyazaki's life film. The film tells the story of a teenager's fantasy adventure after losing his mother how to face the parting of his loved ones, and the adventures of the heron and the teenager in the film, the fantastic and magnificent scenes, and the themes of love and growth all make the audience sigh.
The Hollywood monster blockbuster "Godzilla vs. King Kong 2" released on March 29 received 238 million yuan at the box office during the Qingming holiday, ranking second at the box office, with a cumulative box office of 649 million yuan in 9 days of release, and the Hollywood animated film "Kung Fu Panda 4" ranked third with 48.59 million yuan, with a cumulative box office of 300 million yuan in 16 days of release.
Compared with the popularity of imported films, the performance of domestic films is mediocre. "Snow Leopard", "Yellow Sparrow is Behind!", "Grass and Trees", "Galaxy Writer" and other popular domestic films did not meet expectations at the box office and failed to break the circle. "Let's Shake the Sun", which was re-released on March 30 after withdrawing from the Spring Festival file, received a total of 27.42 million yuan at the box office during the Qingming holiday, although it was much better than the box office performance of "Mr. Red Carpet", which was also withdrawn from the Spring Festival, but overall it was still not as expected.
It is worth noting that the film market continued the good recovery trend of last year, and the popularity of the box office of the Qingming holiday helped the box office in 2024 reach 17.609 billion yuan, exceeding the box office performance of 16.542 billion yuan in the same period in 2023.
Zhengguan News reporter Qin Hua