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Outdoor camping and cycling set off a consumption boom, and new consumption formats boosted the new vitality of the spring economy

author:China Youth Network

CCTV News: In the spring, the camping economy continues to be hot, and all kinds of new equipment have emerged to meet the diverse needs of different tourists.

From the convenient "bag camping" rental to the convenient quick-throw tent, the consumption format and equipment upgrade trend of the camping market is obvious. Next, let's follow the camera together and take a look at the new changes in the camping economy this spring.

Outdoor camping and cycling set off a consumption boom, and new consumption formats boosted the new vitality of the spring economy

In the Linjiang Ribbon Park by the Pearl River in Guangzhou, many citizens set up tents, spread meals, and enjoy the spring sunshine, which is very comfortable.

In the vicinity of the park, there are a number of rental sites that offer "bag camping" services.

In the outdoor goods store, the new "2 seconds quick open" quick-throw tent has attracted the attention of many consumers.

Outdoor camping and cycling set off a consumption boom, and new consumption formats boosted the new vitality of the spring economy

Zhejiang is the country's main tent production base, the reporter in the production workshop located in Shangyu District, Shaoxing City, saw that the new production line that has just been opened is operating in an orderly manner.

Zhu Yuelai, a business owner of Yiwu outdoor products, told reporters that our production orders have increased by more than 20%, and the number of workers has increased from more than 30 to more than 70, but it is still not enough when it is busy.

Cost-effective tents with peculiar shapes are popular with beginner players, while tents with a sense of technology and adaptability to different climate and geographical conditions are the choice of advanced players.

Outdoor camping and cycling set off a consumption boom, and new consumption formats boosted the new vitality of the spring economy

Zhu Yuelai, a business owner of Yiwu outdoor products, said that today, the camping market has developed from the original afternoon tea camping to beach camping by the sea, wilderness camping on the top of the mountain, and even camping in more extreme environments.

According to data from the Internet sales platform, since March, the turnover of camping tents has increased by 240% month-on-month, the turnover of shower tents has increased by 150% month-on-month, and the turnover of three-in-one screen automatic tents has increased by 700% month-on-month.

Cycling is hot, and lightweight equipment is favored

Among the popular outdoor activities in spring, in addition to camping, there are also cycling trips. With the continuous emergence of professional and novel equipment, the riding scene is becoming more and more abundant, and the audience is becoming more and more extensive. The data shows that the turnover of cycling clothes, youth bicycles and other equipment has increased significantly. In Kunming, Yunnan, it is time to ride around Dianchi Lake to enjoy spring.

Wearing quick-drying clothes, safety helmets, cycling mirrors and lock shoes, with the blessing of these professional equipment, the more than 100-kilometer cycling around Yunnan only takes 3 to 4 hours for this group of professional cycling enthusiasts.

Outdoor camping and cycling set off a consumption boom, and new consumption formats boosted the new vitality of the spring economy

As an activity that combines fitness and viewing, cycling routes are not limited to the surrounding areas, and the "4+2" mode of travel using four-wheeled cars and two-wheeled bicycles is becoming popular. Install a suction cup on the roof of the car, and cycling enthusiasts can take the bicycle all the way to the road, change the scenery, and continue to explore the fun of cycling.

The rise of folding bicycles has also allowed more people to join the team of lightweight cycling. Upgrading the shifting system and braking system can also greatly improve the performance experience of riding.

Outdoor camping and cycling set off a consumption boom, and new consumption formats boosted the new vitality of the spring economy

The reporter saw in the store that many cycling enthusiasts also took their bicycles to the store for cleaning and maintenance, and made some personalized modifications.

According to data from the Internet sales platform, since March, the turnover of cycling clothing has increased by 160% year-on-year, and the turnover of youth bicycles has increased by 260% year-on-year.

Source: CCTV

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