4 audiences, the box office on the first day was only 143 yuan, and the worst new film in the Qingming file was born
Unexpectedly, the prime time of the Qingming Festival in the mainland turned out to be the leading role of imported films.
On April 3rd, the first round of 5 new films premiered on the Qingming Festival, plus new films such as "Godzilla vs. King Kong 2" and "Let's Shake the Sun Together" last weekend, this Qingming Festival is quite lively, but unfortunately this excitement does not belong to domestic films.
Breaking the record in film history! The box office rushed to 100 million on the first day, and Hayao Miyazaki's new film exploded.
As of 23 o'clock on April 3, the top three single-day box office in the mainland are "What kind of life do you want to live", "Godzilla vs. King Kong 2" and "Grass and Trees".
"What kind of life do you want to live" broke 99.21 million on the first day of release, accounting for 17.9% of the film schedule, but the box office accounted for 58.3%, and the attendance rate was far ahead of the new films in the same period.
This result also set a box office record on the first day of the Qingming Festival in Chinese film history.
According to the current trend, the final box office of the film is expected to exceed 700 million, which will easily surpass the 488 million box office won by "Spirited Away" in the mainland re-release in 2019, becoming Miyazaki's highest-grossing film in the mainland market, and Chinese mainland will continue to surpass North America and Japan to become the largest box office of the film, with the contribution of Chinese audiences, the global box office of "What Life Do You Want to Live" may hit the $300 million mark.
This is undoubtedly a miracle, knowing that the film has taken a zero-publicity model for its global premiere.
The box office depends entirely on the audience's trust in Miyazaki, which is perhaps the highest honor for a filmmaker.
"Godzilla vs. King Kong 2" broke 36.77 million at the box office in a single day, the film schedule accounted for more than 30%, the box office accounted for 21.6%, the cumulative box office exceeded 409 million in 6 days of release, there are not many human scenes in the movie, ZZZQ elements are naturally not annoying, this pure monster special effects blockbuster, Chinese mainland audiences just love to watch, "Godzilla vs. Kong 2" is expected to become the first Hollywood blockbuster in the past two years to break 1 billion at the mainland box office.
The third place at the single-day box office finally came the turn of domestic films.
The box office of "The World of Grass and Trees" exceeded 10.51 million on the first day of release, with the film schedule accounting for 7% and the box office accounting for only 6.1%, and the attendance rate was okay.
The movie is a literary version of "All or Nothing", Chen Jianbin and Jiang Qinqin's husband and wife are a big gimmick, but unfortunately movies are always difficult to choose between literature and business, and finally become four different.
The movie is currently polarized by word-of-mouth, and the final box office should be around 80 million, but fortunately, the cost of the movie is not high, and there is no pressure to recover the cost.
It's useless to invite Wu Jing, 4 audiences, the box office on the first day is only 143 yuan, and the worst new film in the Qingming file was born!
"What kind of life do you want to live" is so strong, domestic films have indeed been defeated.
The performance of "The World of Grass and Trees" is not bad.
Feng Shaofeng and Tao Hong starred in "Yellow Sparrow" on the first day of the box office of only 9.6 million.
The previously well-received "Snow Leopard" only had a box office of 355,000 on the first day, but the worst and most disappointing is undoubtedly "Zero Limit".
Aside from the "Let's Shake the Sun Together" that was withdrawn from the Spring Festival, "Zero Limit" is the most blockbuster domestic production in this year's Qingming Festival, directed by Ye Weimin, director of "People in Embarrassment", and starring nearly 30 stars such as Han Geng, Yin Fang, and Wu Jing.
The film took 100 million yuan to complete, and it was originally scheduled to be released in 2021, and it was a tribute film to the 2022 Beijing Winter Olympics.
It's a pity that the movie was inexplicably withdrawn in 2021, and the filmmaker kept saying that it would definitely be released before the Winter Olympics, and the movie was indeed scheduled for January 14, 2022, but the movie ran away again when it was about to be released, and it didn't meet the audience until 2024, which dragged on for 3 years, and the popularity of the Winter Olympics didn't hit it at all.
This kind of sports theme movie is actually quite boring.
Basically, the story is the same, this time Han Geng played a well-known skier Ling Feng, who fell into a career trough because of an accident, and then returned to his hometown to find himself again and finally break through the limit of the story under the encouragement of his friends.
The story is cliché, the production is rough, and the estimated cost of 100 million is used to invite celebrities.
The movie trailer even focuses on Wu Jing, but in fact, Wu Jing is a cameo scene, and his appearance is only a few minutes, so the audience naturally doesn't buy such a bad movie.
As of 23 o'clock on April 3, the box office of the movie on the first day was only 143 yuan, yes, it was 143 yuan, a total of only 4 audiences, for a star-studded blockbuster, such an achievement is simply a shame!
"Zero Limit" also proves that Wu Jing is not a savior.
In recent years, domestic blockbusters especially like to invite Wu Jing and Shen Teng to make cameos, and it did work wonders at first, but the audience is also very smart, knowing the amount of Teng and the amount of Beijing, Wu Jing's cameos in "Chinese Ping Pong: The Jedi Strikes Back" and "Dragon Horse Spirit" and other big productions have pulled their hips at the box office.
Domestic films should still focus on improving quality and less gimmicks.