Text | Digital knows something
Last week, Xiaomi released its first new energy vehicle: Xiaomi SU7, which caused a huge sensation as soon as it was released, and even appeared on the hot search list for several days, which is indeed unprecedented. I have to say that the popularity of the Xiaomi brand is still very high, which is incomparable to traditional car brands and even new power brands.
Xiaomi SU7 was launched only 24 hours ago, and Dading exceeded 88,898 units. Although Xiaomi's definition of "Dading" is different from industry practice, even with a 50% conversion rate, this sales performance is still very impressive. And after the release of the Xiaomi SU7, the automotive industry ushered in a little change.
The price of the M7 has been reduced
Just now, the price of the new M7 entry model has been adjusted, and the starting price has been adjusted to 229,800 yuan, a direct drop of 20,000 yuan, but it should be noted that the science and technology comfort package worth 15,000 yuan has also been canceled and gifted.
ZEEKR 007 Enhanced Edition was launched
If you want to say what are the benchmark models of Xiaomi SU7, Zeekrypton 007 must be considered one, after all, the pricing is very close, and they are all models that focus on control. After the release of Xiaomi SU7, ZEEKR 007 has now officially started a counterattack, and the new ZEEKR 007 rear-wheel drive enhanced version is on the market, the price is still 209,900 yuan, but the configuration has increased a lot.
The new ZEEKR 007 rear-wheel drive enhanced version comes standard with a science and technology full sense package (worth 12,000 yuan) and a comfort package (worth 8,000 yuan). So, with a budget of more than 200,000 yuan, who do you choose for Xiaomi and Zeekr?
Tesla did the opposite
At the Xiaomi SU7 press conference, Xiaomi frantically compared Tesla. But Tesla did not choose to cut the price, but also increased the price, but not the Model 3, but the Model Y. Specifically, the price of Tesla Model Y was raised to 263,900 yuan, the price of Model Y long-range version was raised to 304,900 yuan, and the price of Model Y high-performance version was raised to 368,900 yuan, with price increases of 5,000 yuan.