In order to do a good job in the "big article" of inclusive finance, the State Administration of Financial Supervision and Administration recently issued the "Inclusive Finance Promotion Month" action plan, and launched the first "Inclusive Finance Promotion Month" action with the theme of "Inclusive Financial Services Benefiting Thousands of Enterprises and Households" across the country.
Chinese Life Insurance Co., Ltd. (hereinafter referred to as "Chinese Life Insurance Company") deeply implements the spirit of the Central Financial Work Conference and the Implementation Opinions of the State Council on Promoting the High-quality Development of Inclusive Finance, actively implements the work deployment of the State Administration of Financial Supervision and Administration, and comprehensively carries out the "Inclusive Finance Promotion Month" action. The company took the initiative to meet the financial needs of market entities and the people, publicized inclusive financial policies and products in various ways, summarized the achievements and experience of the development of inclusive finance in the past ten years, and worked hard to write a good article on inclusive finance to help the high-quality development of the real economy.
At present, Chinese Life Insurance Company has formulated and issued an action plan for implementation, and organized 36 provincial-level branches to drive its subordinate branches to actively carry out activities. During the event, Chinese Life Insurance Company focused on the theme of the event, deeply grasped the political and people's nature of financial work, and organized various forms of customer service docking
Policy publicity activities, carry out matrix financial services, accurately focus on key service objects such as small and micro enterprises and private enterprises, agriculture-related entities, and the people, increase publicity and visits, go to enterprises, villages, communities, and fields, widely popularize financial knowledge, publicize policies that benefit the people, actively promote the "insurance +" service model, continue to optimize the customer service experience, and continuously improve the accuracy and coverage of inclusive financial services, so as to fully meet the financial service needs of various market entities to develop new quality productivity.
In recent years, Chinese Life Insurance Company has always adhered to the "people-centered" development thinking, focused on the immediate needs of the people, diversified inclusive insurance projects and services, and emerged a number of typical models and practices such as "high-quality services for the elderly", "Guangdong Green Ribbon", "Guangxi Chongzuo Poverty Prevention Insurance" and "Jinhua Elective Premium Payment Method Serious Illness Insurance", protecting the people's better life with heart and affection.
Adhering to the principle of "demand-oriented", the company develops targeted protection products according to the risk characteristics of specific underwriters with high social attention and lack of commercial insurance protection. At present, the insurance products that have been developed with inclusive nature include serious illness insurance, long-term care insurance, urban customized medical insurance, tax-advantaged health insurance, tax-extended pension insurance, exclusive commercial pension insurance, as well as health insurance, accident insurance, etc., which can provide customers with rich and diverse inclusive insurance protection to meet the basic health security needs of the people.
Picture: The LED screen of the business outlets of Chinese Life Insurance Jiangsu Branch scrolls to play the slogan "Inclusive Finance Promotion Month".
Through the development of a series of inclusive insurance projects, Chinese Life Insurance Company strives to improve the protection level of farmers and urban low-income groups, increase the protection of specific risk groups such as the elderly, women, children, the disabled, people with chronic diseases, special occupations and new citizens, and enhance the anti-risk ability of small and micro enterprises, individual industrial and commercial households and new agricultural business entities.
In terms of commercial insurance supply, from the perspective of the customer groups for the products, a series of "Rural Revitalization" products have been formed for rural revitalization people, providing protection for accidental death, accidental disability, death from illness, critical illness and medical treatment; In addition, there are multiple product systems such as "Women's Health" and "Caring for Women" series for women, as well as "Joyful Learning" series of products for students and children.
Photo: Chinese Life Insurance Hebei Branch unveiled the slogan "Inclusive Finance Promotion Month" in the business hall
Chinese Life Insurance Company fulfills the responsibilities and responsibilities of financial central enterprises with practical actions, and carries out diversified policy-based health insurance projects and services around the health protection needs of the general public. In 2023, more than 200 critical illness insurance projects will be implemented, covering nearly 350 million people, more than 70 policy-based long-term care insurance projects will be undertaken, covering more than 38 million people, and more than 120 customized commercial medical insurance projects will be implemented. With the rapid development of the pension business, the scale of the personal pension business has been effectively improved, the cumulative premium income has exceeded 900 million yuan, and the company's overall accumulation of insurance business reserves with strong pension attributes has reached 1.8 trillion yuan. More than 160 million elderly people and other groups are insured throughout the year. Continuing to focus on rural revitalization, agriculture-related insurance provides risk protection of 30.7 trillion yuan for about 280 million rural people across the country.
Photo: Chinese Life Insurance Xiamen Branch set up a booth to promote Huimin services
On how to better implement the action requirements of the "Inclusive Finance Promotion Month" in the next step, Chinese Life Insurance Company said that it will continue to investigate and visit inclusive financial customers as the basis, take the promotion of financial policies and financial knowledge as the starting point, and focus on docking inclusive financial service products, widely popularize financial knowledge, publicize policies that benefit enterprises and the people, help the majority of market entities accelerate development, and promote the "Inclusive Finance Promotion Month" The implementation of the activities is detailed, so that the results of modern financial and insurance development can benefit more groups more fairly and meet the people's yearning for a better life.