In the past two years, AI has become completely popular.
Just here in the machine circle, we have heard a lot of mobile phone manufacturers promoting various AI functions.
The device-side large model, AIGC elimination, and natural dialogue have all been successfully implemented in the latest batch of flagships.
In the field of "Wensheng Diagram" and "Wensheng Video", the evolution of AI is even more unreasonable.
Sora was born, which can directly generate a 1-minute video based on the text description.
Not only is the picture realistic and in line with the laws of real physics, but the threshold for generation is also very low.
As long as you describe it in detail, the AI can help you get things done.
But the low threshold also means that the technology is easy to be used by the old brother who is engaged in the black and gray industry.
In the past six months alone, Brother Ji has seen a lot of examples of netizens using AI to do evil.
The freshest and hottest is none other than the one that has been on the hot search in the past few days:
"The anchor uses AI to change his face to Yang Mi and Liu Yifei, and makes money by bringing goods in the live broadcast room."
We usually see AI face swapping, and live streaming has long been popular all over the Internet.
But the combination of the two is used to bring goods and drain traffic.
It has brought a little technological shock to the majority of netizens.
And the effect of this face change cannot be said to be bad, it can only be said that it is very close to Yang Mi himself.
Many viewers were really deceived when they swiped this kind of live broadcast room on Douyin Kuaishou, thinking that Yang Mi was bringing goods here.
So the order that should be placed, the gift that should be given, the star effect was brought into full play in the live broadcast.
Maybe the Friends will say:
"Dynamic face swapping can't be so realistic. ”
But the fact is that as long as the anchor doesn't make too much action in front of the camera, it is basically difficult to overturn.
Of course, the AI changes the face, mainly the eyes, nose and mouth.
If the anchor's face contour is quite different from Yang Mi himself.
The effect of the face swap will indeed be greatly weakened.
How to say it.
Most of the people who can identify the problem of face swapping are young people who have been on the Internet for a long time.
If it is an elder in our family, and sees a star appearing in the live broadcast with goods, he probably will not doubt the authenticity of his identity.
Therefore, many netizens unanimously believe that AI is used to change the face and replace the anchor's face with a star.
Essentially, it is deceiving ordinary viewers and consumers.
Talking about this, everyone may think:
"Live AI face swapping, it must be some expensive and difficult technology to get started, right?"
Contrary.
Most of the live broadcast rooms use the free and open source DeepFaceLive.
All you need is to prepare the training model, an RTX 20 series or higher graphics card, and a DeepFaceLive face swapping tool in advance.
Anyone can change their face in a real-time live broadcast.
If you really don't understand it, now you can search for detailed tutorials on the Internet.
Even if you are a beginner, you can do a little bit of work after reading the tutorial.
That's why AI can be exploited by all kinds of malice.
While it is getting better and better, the bar is lowering.
If the platform is not remediated with some strength.
I estimate that Yang Mi will be used for live broadcasting, and it will only be a beginning.
In the future, I don't think it's strange that the anchor will bring any celebrity face to bring goods...
In addition to being used for live streaming.
AI has also recently been used by many businesses to "resurrect" those who have passed away.
Naturally, this is not a resurrection in the true sense of the word.
Instead, AI technology is used to deeply learn the pictures and sounds of a person's face before death, and finally generate a dynamic digital image.
Recently, the popularity is relatively high, is the news of musician Bao Xiaobai's "resurrection" of his daughter.
This incident caused a lot of controversy on the Internet at the time.
But if there is controversy, it means that there will be traffic.
As a result, more "digital life" has appeared on the Internet.
The first is the star Coco Li, in the video, Coco Li greeted everyone in a cordial tone, so that fans should not worry.
The existence of AI resurrection technology has given all the deceased a chance to say goodbye.
When many Coco Li fans saw it, they were both moved and relieved.
But many rational netizens Bengbu lived.
Isn't this pure disrespect for the deceased?
may have tasted the sweetness of traffic brought by the "AI resurrection star".
Later, someone made a video of "resurrection" Gao Yixiang.
The performance of AI is still stable.
Whether it is facial features, voice or expression, they are almost the same as Gao Yixiang himself.
The first thing netizens thought of was not regret and mourning.
But:
"Is it interesting to consume the dead man's blog traffic?"
"Can you respect their loved ones?"
Obviously, in the eyes of some businesses, this thing can't be stopped.
Regarding the resurrection of AI, the majority of netizens see ethical and moral controversies.
What the merchant sees is an outlet that can fly if the pig is thrown in.
On mainstream e-commerce platforms, the so-called "customized digital human" and "family resurrection" businesses soon appeared.
Prices also range from 100 yuan to 500 yuan.
Do you think it's a good deal?
It's definitely not cost-effective.
Whether it is face synthesis or voice restoration, there are open-source and free projects on Github, the world's largest same-sex dating website, and merchants are still doing poor information business.
For example, in the area of sound cloning.
There are already projects that can do this, input 5 seconds of vocal material, and generate a vocal model that can speak at will.
There is an UP master who has made a detailed tutorial for this project.
As a result, it was very popular at station B, with a full 3.72 million views.
It can also be seen that in fact, netizens are quite interested in fresh AI technology.
But the novelty fades, and what ushers in is fear.
In case these technologies with good effects and low barriers to entry are used by bad actors.
Can netizens really tell that it's AI?
I think there's a high probability that you won't be able to tell the difference.
For example, in February this year, a multinational company was disguised as a senior executive by fraudsters and defrauded the company of 200 million yuan.
You say that the company is not professional, but it is a multinational company with assets of more than 100 million.
But it still can't be resisted, and the onslaught of AI face-swapping scams.
Not to mention that on short video platforms, there have always been bloggers who use special effects to change their faces, disguising themselves as foreigners to sell goods and make money.
I know, the Organic Friends will think:
Whether it's changing your face and bringing goods, or AI resurrection, as long as you are vigilant, there will be no problems?
emmm... Don't forget, the barrier to entry for AI is lowering.
When it's low enough for an average netizen to use easily.
If we surf the Internet, we may not be happy.
Although, AI face swapping and voice cloning both need to be fed materials to AI tools for training.
But who doesn't play a few social platforms now?
Who hasn't posted some photos and videos on social platforms, these are all ready-made materials.
The good news is that major manufacturers are paying attention to this problem.
For AI content that can be technically recognized, the prompt is a reminder.
The bad news is.
AI tools are also evolving at such a rapid pace that sometimes even platforms can't tell whether content is AI-generated or not.
This game between real and virtual is destined to last for a long time.
In the future, it is better to leave some privacy for yourself.
The picture comes from the Internet