How many volumes will there be in the car market in 2024? At the beginning of the year, BYD successively launched the Glory Edition, shouting "electricity is lower than oil", which started the price war in the car market, and at the same time put pressure on fuel vehicles. Some brands have also been "forced" to join the wave of price cuts. But is this the rule of brand survival?
In the face of such fierce competition in the auto market, Changan Automobile launched the third-generation CS75PLUS Champion Edition, the second-generation UNI-V, and the third-generation Yidong at the spring renewal conference. Respond with a set of combo punches!
Among them, the third-generation CS75PLUS Champion Edition released three models, priced at 121,900-139,900 yuan, and the second-generation UNI-V released four models, priced at 108,900-124,900 yuan. The third-generation eMotion released three models, priced at CNY 83,900 to CNY 96,900. 、
So, what are the highlights of each of these models? Let's take a look.
The third generation CS75PLUS Champion Edition: Full Evolution
Changan's CS75 series can be regarded as Changan Automobile's sales and reputation responsibility, from the launch of its first model in 2014, it has led the Chinese SUV market for ten consecutive years, and now has more than 2 million users. It is worth noting that the third-generation CS75PLUS Champion Edition on the market this time not only lowered the starting price by 3000 yuan, but also upgraded the exterior and interior at the same time, and comprehensively evolved intelligence, power and safety.
In terms of intelligence, the third-generation CS75PLUS Champion Edition is equipped with L2 intelligent driving assistance system as standard, with intelligent battery life following, front collision warning, lane keeping assist, lane departure warning, intelligent high beam system, intelligent offset avoidance, emergency lane keeping and other driving assistance functions, so that users can enjoy a safe and easy journey every time they travel. The IMS intelligent interactive butler with embedded Face ID face recognition can actively identify the user, and automatically complete the corresponding settings according to the user's driving preference memory, and the user can start the vehicle by pressing the brakes lightly.
In terms of power, the third-generation CS75PLUS Champion Edition still offers two power versions, 1.5T and 2.0T, which are matched with the Aisin 8AT transmission, and the overall shift response is improved by 40%. The 1.5T version has a maximum power of 138kW and a maximum torque of 300Nm, and the key is that the comprehensive fuel consumption is as low as 6.96L/100km under WLTC conditions, making it the first choice for economic car owners. Consumers who like strong power can consider the 2.0T version, which has a maximum power of 171kW and a maximum torque of 390Nm, which is higher than the 2.0T version of the hard-core SUV Tank 300.
The evolution of the third-generation CS75PLUS Champion Edition in terms of safety is mainly to comprehensively upgrade active safety technologies such as IMS intelligent interactive butler, high-definition surround view dash cam, steep slope vision assist, and AEB intelligent emergency braking assistance system.
2nd generation UNI-V: full standard
As the first coupe in the series, the UNI-V set a market record for the fastest delivery of 100,000 coupes of its own brand within 9 months of its launch, and achieved sales of more than 10,000 units for 19 consecutive months.
The second-generation UNI-V on the market this time shouted out the "full match standard", so what kind of full match?
The full configuration of the design comes from its use of the third-generation design language "vertical and horizontal", with intelligent electric tail wings, electric liftgates, quantum tunnel taillights, bilateral dual-out sports exhaust, ergonomic e-sports sports seats, exclusive sports cockpit design, 3+1 all-seeing combat instruments, etc., which make the coupe more intense from the outside to the inside.
Of course, in addition to improving the appearance, these high-end sports configurations also make them more functional, for example, the streamlined design reduces the drag coefficient to 0.25Cd, a reduction of 7.4%. The electric rear wing makes the vehicle more stable at high speeds, and with the exclusive coupe chassis and SUPER RACE 2.0 track mode, the owner can enjoy the driving pleasure. The 3+1 all-seeing combat instrument allows the driver to quickly obtain important driving information.
The full match of intelligence is reflected in the smart cockpit and active safety that young people like. Face ID facial recognition, users can start the vehicle by "swiping their face" when they get into the car, and enjoy the in-car audio and video entertainment functions. The voice assistant "Xiao An" accompanies the driver at all times, and the driver does not move his hands, making driving safer.
The whole system is equipped with IACC intelligent driving assistance system as standard, which liberates the user's feet and makes driving easier. In addition, the 124,900 smart pilot type is also equipped with APA 6.0 remote intelligent parking, which allows users to achieve one-key remote parking, straight in and out, and reversing through the mobile phone app or car key, which not only solves the problem of difficult parking for novices, but also helps old drivers easily get narrow parking spaces.
The third generation of Yidong: "new fuel" family car
Changan Yidong has been deeply cultivated for 12 years, and occupies a place in the A-class car market controlled by joint venture brands, which can be said to be a witness to the rise of Chinese auto brands, but also a participant, known as the national family car, with a cumulative sales of nearly 1.7 million units.
So, how does the third-generation eMotion, which was listed in the "natal year", redefine the "new fuel" family car?
Although the third-generation Edo belongs to the same compact car camp as the second-generation UNI-V, the third-generation Edo is more suitable as the first car for young people who are looking for an economical car.
First of all, in terms of appearance, the third-generation eMotion also adopts the longitudinal and horizontal design language of the third generation of Chang'an, so that its appearance is the first to walk in the fashion trend.
The central control screen and LCD instrument panel in the car have been upgraded to 13.2 inches and 10.25 inches respectively, plus the built-in MTK 8666 chip in the car machine, and it is equipped with iFLYTEK Flying Fish OS 4.0 ecosystem. In addition, it also provides an AI superbrain Xiao'an intelligent voice system, which supports functions such as wake-free and multi-round voice dialogue, so as to achieve full-scene intelligent interaction. Therefore, it is known as the largest "double intelligent large screen" in the same class. The third generation of Yidong is loved by young people from the outside to the inside, and everywhere the naked eye can see.
Secondly, the third-generation edo is also equipped with "Blue Whale New Generation NE1.5T High-pressure Direct Injection Engine + Blue Whale New Generation 7-speed Wet Dual-Clutch Transmission" powertrain can effectively take into account strong power and fuel economy, and hill assist, steep hill descent, 540° high-definition panoramic image, driving recorder, mobile phone Bluetooth key and other functions, so that novice drivers can use the car more comfortably.
According to reports, the third-generation Yidong uses Changan "Ark Cage" safety body high-strength steel accounts for more than 70%, higher than 90% of the sedan standard, plus 6 airbags, from the active / passive safety to build a solid barrier. Even in the event of a major collision, the 3rd generation eMotion will call the police as soon as possible and notify the user's emergency contacts and nearby dealers of the user's condition. Ensure that users receive timely assistance at the most critical moments.
Conclusion: In the current price war in the auto market, although the sales model of exchanging price for volume can increase market share in the short term, it is not a long-term solution. Only through product upgrading, technological innovation and other ways can we enter a virtuous circle.
With 40 years of experience in car manufacturing and the recognition and trust of 25 million users, Changan Automobile is well versed in this. The three classic models launched this time will not only bring users a new high-quality car life experience, but also further consolidate Changan Automobile's position in the fuel vehicle industry. What do you think about this?