Sales of 1066 units in the first month of listing, Chery Fengyun A8, success or failure?

In 2024, the involution in the automobile market is estimated to be more intense than before, after all, the price war at the end of the year and the beginning of the year also makes people see the situation of car companies fighting for the right to speak, especially in the new energy market, domestic brands are stronger than joint venture brands.

In the 94th issue of the 2024 Auto Market Outlook Series, the topic of this issue will talk about the Chery Fengyun A8 that will be launched after New Year's Day.

As Chery Automobile's new series of models, Chery Fengyun sequence should focus on the hybrid market segment, the first model Fengyun A8 has been officially launched on January 3, whether it is the reverse virtual standard of Fengyun A8 mileage or cost performance, to a certain extent, Fengyun A8 This car has a certain product strength, this car is regarded by many car friends and netizens as a disruptor in the hybrid market.

With a length of 4780mm and a wheelbase of 2790mm, the Fengyun A8 is positioned as a plug-in hybrid A-class sedan in the market, equipped with a hybrid system composed of 1.5T+ electric motors, with a fuel consumption of only 4.2L per 100 kilometers, a WLTC pure electric range of 106 kilometers, and a comprehensive cruising range of more than 1400 kilometers when fully fueled and fully charged. Both fuel economy and range can be said to be at a very good height.

In terms of exterior design, Fengyun A8 is also a relatively fashionable and durable model, with a good sense of hierarchy, recognition and visual beauty, with beautiful and smooth body lines and a certain sense of sharpness. In terms of interior, the car also pays more attention to aesthetics and technology, and there are basically no bells and whistles to disturb the line of sight, giving people a sense of calm and pleasure.

According to the different prices, the configuration of Fengyun A8 is differentiated, mainly based on practicality, and the configuration of high-end models is relatively rich. Although the entry-level model is also worth recommending, it is a little unsatisfactory in terms of configuration, however, the not high price also makes up for this shortcoming to a certain extent, and enhances the market competitiveness of Fengyun A8.

As the saying goes: the train runs fast because of the headband. As the first model of Chery Fengyun, the success of Fengyun A8 in the market will have some impact on subsequent models, although the impact in this regard is not absolute, but do not dare to take it lightly, after all, there are already some brands that have suffered losses in this regard, so Fengyun A8 should take this head.

The sales volume in the first month of the year is also the sales volume of the Fengyun A8 in the first month of its launch, and how is the market performance of the car? According to the public sales volume, the monthly sales of the Fengyun A8 in the first month of listing were 1,066 units.

Judging from the monthly sales of Fengyun A8 in the first month of listing, the market performance of the car can only be said to be general, after all, Fengyun A8, which is in the sales climbing period, can achieve a rapid rise, the key depends on the market performance after June this year, after all, after half a year of market testing and the baptism of the car market, whether it is production capacity or market heat, Fengyun A8 will have new changes.

However, we should also see that Fengyun A8 has many strong competitors in the market, not only to face the impact of Sylphy, Lavida, Corolla and other fuel vehicle competitors, but also to wrestle with new energy competitors such as Qin PLUS, so the upward road of Fengyun A8 is not smooth. Fengyun A8, which sold only 1066 units in the first month of its listing, although it was said to be a success, it did not fail, and its real test has just begun, what do you say?

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