During the Spring Festival holiday, the courtyard of Changchun Film Studio was crowded, and the Changying Cultural Tourism Project sprung up in the blooming ice and snow tourism projects, pushing the "film tour" into the public's field of vision.
In order to better welcome foreign tourists who spend the New Year in the "Changying", this year's Spring Festival, Changying took multiple measures at the same time, continued to make efforts, Changying Former Site Museum and Changying Cinema tried for the first time the "Spring Festival does not close" year-round business model, and the business hours of Changying Former Site Museum during the Spring Festival were extended to 9:00 to 19:00. The "immersive tour" launched by the Changying Former Site Museum has attracted many tourists, and this innovative measure has added the immersive drama to the visiting line, and the actors who wander in the museum perform in the form of "flash mobs", and improvise to interact with the audience, instantly "pulling" everyone into the movie, breaking the traditional and static tour mode, so that visitors can experience the charm of the movie in an all-round and immersive way.
This winter, "Changying Film Culture Tour" has gained a lot of "enthusiastic" attention through the "cold resources" of ice and snow tourism, and Changying continues to try to launch novel, diversified and popular tour content, special products, etc., hoping that through active attempts and efforts, film culture and Changchun, a romantic "film city", can be introduced to everyone, help Jilin cultural tourism, and attract tourists from all over the world to "go north".
It is understood that as of the third day of the Lunar New Year, the Changying Museum has received nearly 10,000 visitors, an increase of 887.8% compared with the same period last year, and the Changying Cinema has received about 12,000 moviegoers, ranking among the top six in 77 theaters in Changchun City.
Reporter: Cui Yunpeng
Edit: Jiao Zhongke
Editor-in-charge: Chen Min
Producer: Hao Ming
Director: Liu Jue, Xie Qun