Traffic is not equal to sales! The car you think is not good, but the sales are actually very high!

Traffic does not equal sales! The car brands with the highest traffic in 2023 are almost all new energy brands. Whether it's what you swipe on your mobile phone or in various advertisements, it often accounts for most of the traffic. But when we look back at the 2023 China passenger car sales rankings, it dawns on us. It turns out that traffic is not equal to sales! The highest sales volume is still the car that ordinary people can afford to buy and use.

In the 2023 sedan sales ranking (including new energy models), you can see that there are five new energy models: Qin plus, Dolphin, Wuling Hongguang MINI EV, Seagull, and Han. Other Sylphy, Lavida, Sutar, Camry, and BMW 3 Series are still fuel vehicles, and they are almost in a competitive situation. But considering the Qin plus, Han also has plug-in hybrid models, so there are more models that can be refueled.

Moreover, new energy vehicles are generally low-end cars, Wuling Hongguang MINI EV, Seagull, and Dolphin are all models of 100,000 yuan or less than 100,000 yuan. For 100,000 yuan, you can buy seagulls and dolphins, and you can also buy Lavida and Xuanyi. Then the latter will definitely have a better car experience. This shows that the 100,000 yuan tram is actually not as good as the oil car. And there are no new power companies on this list.

In the 2023 SUV sales list (including new energy models), new energy models occupy the top few, model Y, Song plus, Yuan plus, and AION Y belong to new energy, but Song plus also has a plug-in hybrid version. Therefore, the pure electric ones on the list are model Y and AION Y, and the three yuan plus. Most of the others can be oiled.

And Haval H6, CR-V, Fenglander, RAV4, CS75plus, these fuel SUVs, although they have been rarely advertised, but the sales are still very large, accounting for most of the sales in the SUV market. And there are no new power companies in the SUV list.

If we subdivide the list and take out the new energy vehicles separately, in the new energy car sales list, the models on the list are still more low-end, with most of the models at the level of 100,000 yuan and below, Qin plus, Dolphin, Hongguang MINI EV, Seagull, AION S, Binguo, Changan LUMIN, Panda mini These 8 cars are all low-end. Only the Model 3 and BYD Han are high-end cars, while Tesla is one of the new power companies.

In the list of new energy SUVs, there are still very few pure electric models, only model Y, yuan plus, and AION Y, these three. Other models either have pure electric + plug-in such as Song plus, Song pro, Tang, and Leap C11. Either extended range, ideal L7, L8, L9. Tesla, Ideal, and Leap are three new power companies.

So when I read the sales rankings of each segment in 2023, I think that by now, the most sold cars are actually gasoline vehicles, or plug-in hybrid vehicles. The sales of pure electric vehicles are mainly in the middle and low end. Although the new power companies occupy the traffic all year round, their proportion in the overall sales is still very low. So traffic is not equal to sales! The car you think is not good, but the sales are actually very high! You think that the advertising bombardment is very strong, and the car that is overwhelmingly advertised, in fact, the sales are average.