The world is changing abruptly all the time, algorithms, big data, the metaverse, artificial intelligence, ...... The flapping wings of technological upgrades introduce variables into the present and open up an unbounded future.
Dialogue with AI, in the link with the cyber world, to explore the development of the tea industry, "Say Tea" specially launched "AI Says Tea - Artificial Intelligence Looks at the Tea Industry Special". This article focuses on the discussion of the digital economy of the tea industry.
The development of the digital economy is a strategic choice to grasp the new opportunities of the new round of scientific and technological revolution and industrial transformation. According to data from the China Academy of Information and Communications Technology, the scale of the mainland's digital economy is expected to reach 56.1 trillion yuan in 2023, a year-on-year increase of about 11.75%, showing a strong momentum of development.
△ Image source: Hunan Provincial Development and Reform Commission
As an advantageous industry with mainland characteristics, the tea industry is an important supporting force to help rural revitalization and promote common prosperity. Nowadays, the 100 billion tea industry is in the limelight. In order to move towards a higher goal, the tea industry should seize the opportunity of digital transformation, develop the digital economy through big data, artificial intelligence and other technical means, and inject new impetus into the high-quality development of the tea industry.
Recently, the National Data Bureau and 17 other departments jointly issued the "Data Element ×" Three-Year Action Plan (2024-2026) (hereinafter referred to as the "Key Plan"). The 15 key actions proposed include "data elements × modern agriculture". How should the tea industry, which is part of modern agriculture, implement the measures proposed in this priority action to develop the digital economy?
*The following answers are generated by Wenxin Yiyan and ChatGPT, and are for presentation purposes only and do not represent the views of "saying tea".
Tea: The "Key Plan" points out that the level of digital intelligence in agricultural production should be improved, and agricultural production and operation entities and related service enterprises should be supported to integrate and use data such as remote sensing, meteorology, soil, agricultural operations, and disasters, accelerate the creation of digital and intelligent scenarios for agricultural production supported by data and models, realize smart agricultural operations such as precision planting, and support the improvement of production efficiency of food and important agricultural products. How should this initiative be implemented in the tea industry?
ChatGPT：
Combining data elements with the tea industry to realize the implementation of smart agriculture can be carried out in the following directions:
1. Application of remote sensing data: Satellite remote sensing data is used to obtain information such as the growth status, land use, and vegetation index of tea gardens, so as to realize accurate monitoring of tea gardens. This helps to detect problems in the tea plantation in time and improve management efficiency. For example, remote sensing data analysis can be used to determine the growth status of tea plants, detect pests and diseases, and achieve precise fertilization and irrigation.
2. Application of meteorological data: Use meteorological data analysis to predict weather conditions in order to take corresponding agricultural management measures. Rational use of meteorological data can avoid the impact of extreme weather on tea yield and quality. For example, rainfall can be predicted in advance and agricultural activities can be scheduled in a targeted manner.
3. Application of soil data: Use soil data to analyze soil quality, formulate reasonable soil conditioning plans, and improve soil fertility in tea gardens. Through soil data, it is possible to provide a more suitable growing environment for tea, thereby improving yield and quality.
4. Application of agricultural operation data: Use agricultural operation data to record various agricultural activities of the tea garden, including fertilization, spraying, picking, etc., to realize the digital management of agricultural activities. This helps to trace the production process of tea, improving the quality and traceability of the product.
5. Build a data platform: Build a data platform for the tea industry, integrate various data resources, provide data sharing and query services, and promote the coordinated development of the tea industry chain. Through the data platform, the informatization and digital management of the tea industry can be realized and the overall efficiency can be improved.
6. Cooperation and sharing: Encourage tea enterprises, scientific research institutions, government departments and other parties to establish cooperative relations to jointly promote the digital transformation of the tea industry. Through the sharing of data resources, the collaborative operation of the upstream and downstream of the industrial chain is realized, and the competitiveness of the entire tea industry is improved.
Tea: The "Key Plan" pointed out that the traceability management ability of agricultural products should be improved, and third-party entities should be supported to gather and use data on the origin, production, processing, and quality inspection of agricultural products, and support the traceability management and precision marketing of agricultural products, so as to enhance consumer trust. How should this initiative be implemented in the tea industry?
Wenxin's words:
The application of the "Data Element ×" Three-Year Action Plan (2024-2026) to the tea industry can be implemented from the following aspects:
1. Data collection and integration: First of all, it is necessary to collect and integrate data on the whole process of tea production, processing, quality inspection, etc., including but not limited to data on planting, picking, production, packaging, storage and other links. This data can be collected by establishing a standardized data collection system, using Internet of Things technology, etc.
2. Establish a traceability system: Based on the collected data, a traceability system for tea can be established. This system can record the whole process of tea from planting to sales, including the source of raw materials, production process, quality inspection results and other information. Through this system, consumers can learn about the true origin and quality of tea, and enhance trust in the product.
3. Data analysis and utilization: Through in-depth analysis of tea-related data, we can more accurately understand market demand and consumer preferences, so as to formulate more accurate marketing strategies. For example, by analyzing sales data, you can understand the consumption habits and taste preferences of different regions and different groups of people, and then formulate targeted promotion plans.
4. Improve product quality and safety: Through the monitoring and data analysis of the tea production process, potential quality and safety problems can be found and solved in time. For example, by analyzing data from the production process, it is possible to identify factors that may lead to product failures and take corresponding measures to improve.
5. Promote industrial upgrading: The application of data elements can help the tea industry achieve digital transformation and improve the efficiency and competitiveness of the industry. For example, by establishing an intelligent tea planting and processing system, production efficiency and product quality can be improved, and through the establishment of an online sales platform and marketing system, sales channels can be expanded and brand influence can be enhanced.
Tea: The "Key Plan" points out that it is necessary to promote the integration and innovation of industrial chain data, support third-party entities to provide services such as smart planting and breeding, smart fishing, production and marketing docking, epidemic prevention and control, market information, and cross-regional operations for agricultural production and operation entities, open up production, sales, processing and other data, and provide one-stop procurement, supply chain finance and other services. How should this initiative be implemented in the tea industry?
ChatGPT：
In the process of promoting the data integration and innovation of the industrial chain and providing smart services for the tea industry, the following specific measures can be taken:
1. Smart picking management: Using data technology, we provide intelligent picking solutions for tea farmers, improve picking efficiency and reduce loss by identifying tea maturity and picking timing.
2. Production and marketing docking service: Establish a tea production and marketing docking platform, integrate tea production information and market demand information, realize the accurate matching of agricultural products, and promote the efficient sales of tea.
3. Market information service: Provide real-time tea market information, help tea farmers to set reasonable prices and formulate sales strategies, and improve the profitability of the tea industry.
4. One-stop procurement service: Provide one-stop procurement service, integrate tea raw material suppliers, simplify the procurement process, improve efficiency and reduce procurement costs.
5. Technical training and support: Provide relevant technical training to tea farmers, so that they can better grasp and apply digital and intelligent technology, and improve the overall level of the tea industry.
Tea: The "Key Plan" pointed out that we should cultivate a new model of demand-based production, support the integration and analysis of agricultural and commercial circulation data, and encourage e-commerce platforms, agricultural product wholesale markets, supermarkets, logistics enterprises, etc. to feedback agricultural product information to the production, processing and consumption of agricultural products based on sales data analysis, so as to improve the matching ability of agricultural product supply and demand. How should this initiative be implemented in the tea industry?
Wenxin's words:
Specific measures to implement the Three-Year Action Plan for Data Element × (2024-2026) in the tea industry include:
1. The use of e-commerce platforms: Encourage e-commerce platforms to cooperate with tea enterprises, use the data analysis capabilities of e-commerce platforms to understand consumers' purchase needs and tea sales, and realize online and offline integrated development.
2. Integration of agriculture and trade circulation: promote the deep integration of agriculture and trade circulation, and establish a sound supply chain system for agricultural products. Through data sharing and analysis, optimize the logistics and distribution of tea and improve the efficiency of tea circulation.
3. Policy support and supervision: The government should introduce relevant policies to support tea enterprises to carry out data-driven innovation in production and marketing models. At the same time, strengthen the supervision of data security and privacy protection to ensure data security and compliance.
4. Improve the regulatory environment: The government should improve the relevant regulatory environment to provide guarantees for the healthy development of the data element market. Formulate laws and regulations related to data security and privacy protection, clarify data rights and interests and protection measures, and regulate the collection, storage, and use of data.
5. Build a data element market: Promote the construction of a data element market and promote the circulation and transaction of data. Establish a data trading platform, provide data transaction services, and promote reasonable pricing and legal transactions of data. At the same time, we should strengthen the supervision of the data market to ensure the fair trade and legitimate rights and interests of data.
Tea: The "Key Plan" pointed out that we should improve the ability of agricultural production to resist risks, support the integration, analysis, release and application of data on production capacity, transportation, processing, trade, consumption and other fields in the fields of grain, pigs, fruits and vegetables, strengthen agricultural monitoring and early warning, and provide support for responding to the impact of natural disasters, epidemic spreads, and price fluctuations. How should this initiative be implemented in the tea industry?
ChatGPT：
1. Build a smart tea production base: build a sensor network in the tea garden to monitor key data such as soil moisture, meteorological conditions, and tea tree growth status in real time. Through the Internet of Things technology, a smart agricultural management system is established to improve agricultural production efficiency.
2. Smart planting and breeding services: Use big data analysis to provide tea farmers with smart planting and maintenance solutions, including the best fertilization timing, irrigation amount, pest control, etc. This helps to improve the yield and quality of tea.
3. Intelligent disease prevention and control: Use big data and artificial intelligence technology to realize real-time monitoring and early warning of tea garden disease pests. Provide tea farmers with intelligent disease prevention and control solutions, reduce the use of pesticides, and improve the sustainability of production.
4. Cross-regional operation support: Use data technology to provide cross-regional cooperation support to realize the collaborative operation of the upstream and downstream of the tea industry chain. For example, cross-regional cooperation in picking, processing, sales, etc., to improve the efficiency of the entire industrial chain.
5. Supply chain financial support: Combined with the data of the industrial chain, we provide supply chain financial services for tea production and operation entities, including loans and financing, to help them better cope with the capital needs in production and operation.
In short, the implementation of the "Data Element ×" Three-Year Action Plan (2024-2026) in the tea industry requires the joint efforts of the whole industry and the support and guidance of the government. Through the implementation of measures such as strengthening the construction of digital infrastructure, mining the value of data, and broadening online sales channels, the tea industry will usher in a broader space for development.
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Editor-in-charge / Yao Yiling
Editorial Board Member / Wang Miaorong