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Exclusive | Market research: Why is this kind of rear unloading and semi-hanging so popular?

author:Special Purpose Vehicle Magazine
Exclusive | Market research: Why is this kind of rear unloading and semi-hanging so popular?

The western region is rich in coal resources, but the rugged terrain and steep mountain roads undoubtedly put forward extremely high requirements for transportation vehicles. In such a special geographical environment, how to select a vehicle that truly meets the needs of coal transportation is undoubtedly an esoteric knowledge.

Exclusive | Market research: Why is this kind of rear unloading and semi-hanging so popular?

The road coal transportation market has always been a battlefield for heavy trucks and trailer companies. Therefore, we went deep into the western region and visited local coal transportation companies and vehicle dealers, and listened to their voices and suggestions. They tell us what kind of vehicles they like to buy and what kind of vehicles they like to sell. These valuable opinions and suggestions reveal the real needs and trends of the local coal transportation market.

Exclusive | Market research: Why is this kind of rear unloading and semi-hanging so popular?

Our first stop was a city in the southwest, which is not only an important regional transportation hub, but also an important channel connecting the Pearl River Delta to the southwest region and the Yangtze River Delta to the ASEAN region.

Here, we met Boss Zhao, a local logistics company with a fairly large scale. A few years ago, Boss Zhao decided to introduce a number of new rear unloading semi-trailers for his company, and after many investigations and careful considerations, he finally made his choice.

Exclusive | Market research: Why is this kind of rear unloading and semi-hanging so popular?

When we asked Boss Zhao why he chose this brand, he enthusiastically introduced us to the car that he had been using for three years. "Let me sum it up, at least these aspects are more attractive to me. ”

"Safe and smooth unloading is the first priority. Boss Zhao said. In the past, after he used the trailer for a period of time, the large car was unstable when unloading, "I don't know whether it was a problem with the cylinder or other structural problems, the manufacturer's technical personnel came to a trip, and finally it was not solved." To be honest, I don't feel comfortable using it. Boss Zhao is still full of worry when he mentions the problems in the past, but he immediately said lightly, "But this rear unloading is half-hanging, and there is no such problem." ”

"Their carriages are of good quality and do not increase their carriages." Boss Zhao took us to his rear unloading semi-trailer, and gently tapped the carriage with his fingers, and then knocked on the compartment of another brand next to him. He knows the doorways of the transport industry, and by the sound of knocking, he can discern the quality of the carriages. He said frankly: "I have been engaged in the transportation industry for many years, and I still have experience in the performance and quality requirements of rear unloading semi-trailers. This rear unloading semi-trailer is not deformed, does not rise, and has good performance, which is a big advantage. ”

Boss Zhao also shared a detail: "Many brands of cars, after two or three years of paint, the paint peels, peels, paint, and some need to be repainted, but my rear unloading semi-trailer has been three years, every time I finish the road, I wash it with water, just like a new car." ”

The brand that Boss Zhao said is Zhongtian Jinjun, which adopts the electrostatic powder spraying process and dumps, with beautiful coating and atmospheric appearance, compared with the traditional paint spraying effect, the advantages are very obvious.

Boss Zhao's words were full of pride, "It's better to be unloaded and half-hanging, or Jin Jun! Those who don't listen to my advice, use it and know it themselves. ”

Exclusive | Market research: Why is this kind of rear unloading and semi-hanging so popular?

Zhongtian Jinjun awarded Boss Zhao the "Product Experience Officer"

Exclusive | Market research: Why is this kind of rear unloading and semi-hanging so popular?

Subsequently, we rushed to the next stop non-stop and met Boss Wang, a well-known local dealer.

Boss Wang, a "veteran" who has been working in the field of rear dump semi-trailer sales for many years, has now become one of the largest local distributors of rear unloading semi-trailer products. He has his own unique understanding of the product of rear unloading and semi-hanging.

Boss Wang said that as a distributor, the first and most important reason for choosing to sell products is the brand. He told us that when he first came into contact with the vehicle sales industry, he had no brand awareness, and he had fallen and suffered losses, and later realized that "gold and silver cups are not as good as the good reputation of customers".

Exclusive | Market research: Why is this kind of rear unloading and semi-hanging so popular?

"Light weight, can be loaded more", Boss Wang revealed, Zhongtian Jinjun unloaded and semi-trailer after a trip of about 300-500 kilograms, and did not flick the tail when encountering bad road conditions during transportation, and the safety was better.

"Customers know these advantages by experiencing them themselves. Boss Wang confidently said, "Zhongtian Jinjun's rear flip semi-hanging is made of Shanghai Baosteel steel, the cylinder is the mainstream brand in China, the brake system is also the best, and the after-sales service is very attentive, I can sell at ease, customers are also at ease, comfortable." ”

Boss Wang emphasized that the advantages of a high-quality trailer product are not only in the appearance, but also pay more attention to the internal quality that the customer cannot see with the naked eye.

Exclusive | Market research: Why is this kind of rear unloading and semi-hanging so popular?

He said: "Some brands of trailers say that they will not fade for seven years, but after actual use, it is found that not only the surface has faded, but also the bottom surface is rusty. Our trailer not only does not fade on the surface and rust on the bottom, but also uses high-strength steel plates for the large car, which does not expand and deform, and the advantages are obvious. ”

Finally, Boss Wang also emphasized: "I am also from the user, people, it is normal to be cheap, but we can't just focus on the price, reliable quality, stable safety is more important." ”

Exclusive | Market research: Why is this kind of rear unloading and semi-hanging so popular?
Exclusive | Market research: Why is this kind of rear unloading and semi-hanging so popular?
Exclusive | Market research: Why is this kind of rear unloading and semi-hanging so popular?
Exclusive | Market research: Why is this kind of rear unloading and semi-hanging so popular?

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Written by | Ning Wenxiang/Guo Shujie

编辑 | 向文谦设计 | 向文谦

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Exclusive | Market research: Why is this kind of rear unloading and semi-hanging so popular?
Exclusive | Market research: Why is this kind of rear unloading and semi-hanging so popular?
Exclusive | Market research: Why is this kind of rear unloading and semi-hanging so popular?
Exclusive | Market research: Why is this kind of rear unloading and semi-hanging so popular?
Exclusive | Market research: Why is this kind of rear unloading and semi-hanging so popular?
Exclusive | Market research: Why is this kind of rear unloading and semi-hanging so popular?
Exclusive | Market research: Why is this kind of rear unloading and semi-hanging so popular?
Exclusive | Market research: Why is this kind of rear unloading and semi-hanging so popular?
Exclusive | Market research: Why is this kind of rear unloading and semi-hanging so popular?
Exclusive | Market research: Why is this kind of rear unloading and semi-hanging so popular?