laitimes

Operators panicked and released 29 yuan 150GB data packages through third parties

author:Baiming Technology

Although the operator's official website still sets the 5G package high, but with the fierce competition in the market, the three major operators have begun to launch affordable 5G packages through third-party merchants, as low as 29 yuan with 155GB of traffic, such a large traffic package can meet the Internet needs of most users.

Operators panicked and released 29 yuan 150GB data packages through third parties

It can be seen from an e-commerce platform that the three major operators all supply 29 yuan packages, the traffic included is similar, generally speaking, they are about 150GB of general traffic, such a package is obviously much cheaper than the price of their official website, and the 5G package on their official website is generally more than 59 yuan, and the traffic included is pitiful.

It is worth noting that most of these packages are supplied by third-party merchants, rather than by operators, perhaps to avoid causing dissatisfaction among existing users, after all, many 5G package users are currently expensive, more than double the price of these third-party merchants.

Operators do this to ensure revenue, and it is precisely because of the expensive 5G packages that the trend of declining revenue and profits in the 4G era has been reversed, and the operators do not want these low-cost packages to affect their revenue, so that third-party merchants can supply.

For existing users, because mobile phone numbers are bundled with many services, consumers are easily afraid to give up these mobile phone numbers, so in order to reduce trouble, many consumers still use expensive 5G packages, contributing a lot of revenue to operators.

Operators panicked and released 29 yuan 150GB data packages through third parties

China's communication service market has long reached saturation, the number of users of the three major operators has exceeded 1.6 billion, 200 million more than the number of China's population, in this case, to strive for new users can only be mined from competitors, or to attract users to use multiple mobile phone numbers, it is obvious that many of the existing users are multiple number cards.

It is not easy to tap users from competitors, the best way is to low prices, which is also the reason why the three major operators in the 4G era to fight the price war, China Unicom and China Telecom in the 4G era by significantly reducing 4G traffic to compete for users, resulting in a net loss of users in China Mobile, which is the first time that China Mobile has such a phenomenon in more than 20 years.

Subsequently, China Mobile also chose to follow up the price war, and China Mobile, which has deep pockets, was not afraid to fight a price war and stabilized users, but it also dealt a blow to the performance of the three major operators, and the performance of the three major operators at that time showed a downward trend. Having learned the lessons of the price war in the 4G era, the three major operators have tacitly set the price of 5G packages high in the 5G era.

However, the 5G era has now been more than 4 years, and the user potential that should be tapped has been almost tapped, in order to continue to achieve user growth, it is inevitable to start a price war again, but as mentioned above, they have adopted this way of supplying low-cost 5G packages by third-party merchants in order to look good on face and avoid performance regression again.

Operators panicked and released 29 yuan 150GB data packages through third parties

The author currently uses China Telecom's third-party number card,29Yuan contains 155GB general traffic,2 months of use,I don't feel like there is much of a problem,And the activation method is also quite formal,Activated through China Telecom's official public account,There is no phenomenon of random charges,It should be said that this third-party number card is still trustworthy,But it is better to personally recommend buying from a genuine e-commerce store,Anyway, it will not be much more expensive than buying through other channels,This is also more reassuring to use。