Just now, Messi's wine sales rushed to the hot search!
On January 11, Messi's real-name authentication Weibo account posted that Messi's signature blessing Chishui River wine was officially released today, with a global limited edition of 10,000 pieces (successful version).
According to the information of Chishuihe Jingdong's self-operated flagship store, the product is a 53-degree sauce-flavored liquor, 500ml per bottle, 6 bottles are sold at 6,600 yuan in a whole box, and a single bottle is priced at 1,499 yuan, with a limited edition of 10,000 bottles. During the event, if you place an order of 10 boxes or more, you will get 1 piece of Messi's autographed jersey, limited to the top 5, and the list of winners is scheduled to be announced on January 25.
The staff of the company related to the product said that the signature was a printed version.
The reporter searched and found that at present, the price of a single bottle of ordinary models is 1099 yuan.
At 12 noon on August 1, 2023, Messi suddenly announced on Weibo that he had become the brand spokesperson of Chishuihe Liquor.
As soon as the news came out, Messi fans expressed their support!
Ah Lang must chase Ah Ling: I have to buy a bottle of high and low
BeloreDore: Oh my god! I think I'm kind of tempted to place an order!
LM10_Twenty-eight: Wow (ノ゚▽゚) ノ Spring Festival wine is available
Xiaobaibai 335: This blessing looks so exciting
栗奇奇的梦:打call梅西!打call梅酒!好期待啊
Zhang Kaka: What's wrong with him selling wine, after all, the chairman is a true fan!
Some netizens also said that it was not worth it:
Sister Qi works harder_: No one will really spend this money to buy a sentimental bar
JZ Hotel: Although I'm a plum fan, this wine looks a little ugly, and the rubbing dares to sell it at this price?
It is understood that in March 2016, Messi officially signed a contract to become Huawei's global image spokesperson.
In February 2018, Mengniu Group announced that it had reached a "brand spokesperson" cooperation with Macy.
In the same year, "Glory of Kings" was authorized by Messi to launch the game character "Messi Pei Baohu" skin.
According to public information, the operator of the Chishuihe Liquor brand is Guizhou Zhongchi Liquor Co., Ltd. (hereinafter referred to as "Zhongchi Liquor"). According to the enterprise investigation, Zhongchi Liquor was established on September 23, 2021, with a registered capital of 300 million yuan and a paid-in capital of 110 million yuan, and its business scope includes the production and sales of alcohol.
The major shareholder and actual controller behind Zhongchi Liquor is Gao Jinhua, chairman and president of Stanley, who holds 99% of the equity of Zhongchi Liquor.
According to the official website of Stanley Group, at the 2021 Stanley Annual Business Management Annual Meeting, Gao Jinhua said that in order to achieve the goal of "breaking through 20 billion in 5 years", standing in the future today, the layout of the four major projects of Hubei Songzi, Hebei Lihe, Guangxi Guigang and Guizhou Liquor Industry will be laid out in advance, and it is required to "do one into one, you must win." ”
After the release of Messi's signature blessing liquor, Stanley's stock price suddenly rose, and the stock price rose by more than 4 percentage points at one point.
Will you buy it?