Zhongxin Jingwei, January 10th, local time, January 9th, 2024 International Consumer Electronics Show (CES 2024) held in the United States, Hisense brought the world's first8K screen sound laser TV, the world's first 40000+ partition Mini LED TV and other full-scene display technology solutions were unveiled, breaking the boundaries of display screens and reshaping the future of the scene. As one of the few companies in the industry that has carried out all-round and in-depth layout in the field of display technology and smart home appliances, Hisense's ConnectLife platform realizes the leap from single product intelligence to whole-house intelligence, bringing more imagination to the future of smart life.
All-scene display: Go beyond the screen and become a part of life
The home appliance industry is shifting from a single product to intelligent, user-centric, and scenario-driven solutions. In September 2023, Hisense released its future technology strategy - The Scenario-driven Future of Tech. At this year's CES exhibition,From home scenes to vehicle scenes,Hisense focuses on user needs and shows the strong strength of full-scene display technology。
"Hisense is not just making screens,It's also creating scenes。 We are committed to bringing display technology to life, bringing the world closer together, delivering experiences that go beyond the screen and become a part of life. David Gold, vice president of Hisense International Marketing Company, said in a keynote speech before the opening of CES,Hisense will continue to break the boundaries of traditional display screens,Let display technology go out of the home,Into offices、Classrooms、Hospitals、Stadiums、Vehicles and other use scenarios,It will serve consumers with scenario-based experience。
In the home scene,HisenseULED X、Laser display and other technologies and products redefine home entertainment through extreme picture quality、Large screen and vivid visual effects。 Whether it's a gamer, a sports or movie lover, Hisense can provide them with personalized entertainment solutions through the screen.
In the industry's popular high-end Mini LED TV field,Hisense brought110Inch new productUX。 With the blessing of Hisense TVULED XSCENE picture quality technology platform,110UX has become the industry's highest40000+Partition Mini LED TV,Peak brightness exceeds 10000nits,Color gamut reach90%BT.2020,The scorching sun and dark night fireworks can be presented to the extreme。 InMini LEDThe appearance of TV,Hisense has also achieved a new breakthrough,Brought the industry's thinnest4K Mini LEDTV75UX,Thickness is less than14mmExtreme ultra-thin wall,Perfectly integrated into the home。
Since2012Since the launch of the laser TV technology prototype at CES,Hisense will launch new laser display technology products at CES almost every year,More and more diverse technical forms,Scenes are becoming more and more abundant。 This year,Hisense laser TV exhibited5Pioneering new products,It has become the most innovative and dynamic display category at this CES。
The world's first 100-inch curly screen laser TV, one-key lifting to roll the TV screen into the cabinet, light movement makes the living room, bedroom into a movie theater anytime and anywhere. And the world's first8KThe screen sound laser TV,Precise control of 33 million pixels is realized through the optical engine,It is also equipped with3.4㎡The world's largest sound screen、100,000 sound units,The screen is a super large sound field,The immersive experience is surging。 Hisense88Inch small ultra-thin laser TV,With a 14-inch notebook-sized body,It has become the smallest host in the industry4KThe laser TV。
At the same time that the form is cooler,Hisense has also achieved a breakthrough improvement in the picture quality performance of laser TV。 The world's first dynamic light-controlled laser TV and spectral selection screen laser TV increase the efficiency of light utilization by more than 50%, achieving higher contrast and picture hierarchy.
In the on-board display scene,Hisense laser holographic AR-HUD and laser panoramic projection solution,It shows the great potential of laser display in the field of vehicle。 Panchromatic laser display has become the best choice for vehicle display with smaller size, larger display area and clearer image quality. With the help of on-board optical technology,Hisense turns the car window into a giant image screen,The car has been transformed into an immersive theater for driving,Attracting visitors from many countries to check in。
From Single Intelligence to Whole Home Intelligence: Changing the Way You Interact with Spaces
Intelligence is the highlight of this year's CES competition among major technology companies. Hisense, as one of the few companies in the industry that carries out all-round and in-depth layout in the field of display technology and smart home appliances, completely covers the three major appliance business sectors of black electricity, white appliances and kitchen appliances, and has unique technical advantages.
The ConnectLife smart home platform displayed by Hisense combines the products, functions, and services of Hisense's main home appliance brands into one application, realizing the leap from single product intelligence to whole house intelligence, and changing the way consumers interact with space. Focusing on the needs of users in terms of health, intelligence, and energy saving, the ConnectLife smart home platform provides users with a wealth of scenarios and services such as smart kitchens, smart energy, smart services, smart air purification, and smart cleaning and care.
Based on the smart kitchen scenario, it can open up ingredient procurement, ingredient management, intelligent cooking, personalized wine pairing and intelligent tableware washing for users, and provide full-process, automated and efficient ingredient procurement, cooking and dining services. Hisense's smart built-in dishwasher with automatic delivery and automatic drying functions won the "2024 CES Innovation Award" for its outstanding smart technology and product design.
From B2C to B2B: Hisense's high-end transformation has achieved results
In recent years,While accelerating the layout of the high-end home appliance industry,Actively expand the layout of precision medicine、Intelligent transportation、Smart city and other B2B fields。 In the Hisense B2B exhibition area, Hisense displayed its technologies and products in industries such as automotive electronics and smart medical care.
Hisense has set automotive electronics as one of the second growth curves, and the automotive electronics industry made its debut at CES this year. Hisense's Sanden Company is the world's leading first-class manufacturing supplier of automotive air-conditioning compressors and automotive air-conditioning systems, and its sales share of automotive air-conditioning compressors ranks second in the world.
At present, electric vehicles are becoming more and more popular, but they cannot reuse engine waste heat like fuel vehicles, resulting in the attenuation of winter range has become a major pain point in the industry. The company's new ITMS (Integrated Thermal Management System) is the company's core technology, which can provide balanced temperature management for the cockpit, battery, motor and electronic control of electric vehicles under different ambient temperature conditions through natural refrigerant wide temperature range heat pump technology, secondary circulation waterway, integrated thermal management module, waste heat recovery technology, etc., effectively improving driving comfort, and at the same time improving winter mileage, so as to achieve energy saving and emission reduction.
At the CES site, Sanden impressed visitors by visually demonstrating the cooling and temperature control systems of vehicle air conditioners and equipment, as well as the production of cold water (5°C) and hot water (40°C) using ITMS (3.0) in the way of showing the cold water flow rate in blue and the hot water flow rate in red.
Hisense's 32-inch 4K 3D endoscopic display and intelligent ultrasound HD80 series also attracted attention. Hisense ultrasoundHD80Series is a whole-body clinical intelligent ultrasound,With outstanding intelligent functions,Using a new generation of ultrasound platform,It can dynamically detect the location of lesions in real time without delay,Improve the work efficiency of doctors,Make diagnosis and treatment simpler。
CES connects and predicts the future. This world's science and technology vane exhibition,Over the past 20 years, it has witnessed the independent technological innovation and globalization development process of Chinese enterprises such as Hisense,It will also continue to witness the new actions of Chinese enterprises in the wave of scenario-based and intelligent technology。 (Sino-Singapore Jingwei APP)