From September 23rd to 25th, under the guidance of the Ministry of Commerce, co-sponsored by the Department of Commerce of Shandong Province, the Provincial Department of Finance, the Provincial Department of Culture and Tourism, and the Provincial Market Supervision and Administration Bureau, and hosted by the Shandong Provincial Time-honored Enterprise Association, the 5th China Time-honored (Shandong) Expo was held at the Shandong International Convention and Exhibition Center. With the theme of "National Tide and Quality of Life of Domestic Goods", this expo lasts for 3 days, and the scene has set up provincial delegation exhibition areas, brand gathering areas, food exhibition areas, medicine and health areas, famous wines and tea areas, intangible cultural heritage skills exhibition areas, foreign trade enterprise boutique areas and Qilu Food Street eight exhibition areas, 617 long-established brands and brand enterprises from 25 provinces and cities across the country, with tens of thousands of famous and special products gathered in Quancheng. More than 200 people from the Ministry of Commerce, Shandong Provincial Government, Provincial Department of Commerce, Provincial Department of Finance, Provincial Department of Culture and Tourism, Provincial Market Supervision and Administration Bureau, provincial commerce authorities, long-established associations, as well as some invited guests, exhibitors, buyers and other more than 200 people attended the opening ceremony.

Local snacks condense the taste of water and soil, reflecting the memories of the home country that have been Chinese generation after generation, and there are also many tongue-tip snacks with unique folk characteristics and cultural heritage in the old brands. The snack exhibition area of this expo gathered more than 30 famous snacks from inside and outside the province to settle in, except for Yang Mingyu's yellow stewed chicken, Chao Yixing, Lu Weizhai and Huolong Tianji. The Dezhou Municipal Bureau of Commerce organized the exhibition of Texas' time-honored products represented by Texas Grilled Chicken, and visitors can taste a variety of Texas local cuisines in the exhibition area and feel the good taste of people's livelihood in snacks.
As a traditional Chinese time-honored brand, Texas Grilled Chicken is undoubtedly one of the "C bits" at the home of Shandong. Texas Grilled Chicken keeps up with the trend of the times, and strives to make Texas Grilled Chicken go out of Texas, step out of Shandong, and embrace the national market. Nowadays, the society is developing rapidly, as the head brand of China's long-established brand in Texas, Texas Grilled Chicken is also constantly innovating, in order to meet the needs of modern consumers, the ancient french technology and modern technology are integrated, and new flavors and new products are launched in an endless stream, and the sub-brand of Texas Grilled Chicken "Lu Xiaoji" this year's China Time-honored Expo appeared.
The time-honored brand is a concentrated representative of the national brand, full of unique Chinese charm, carrying the people's memory of fireworks. In recent years, the development of Shandong's time-honored brands has achieved gratifying results, and the country's first Chinese time-honored live broadcast base has taken root, helping the old-fashioned brands to keep the classics and become Internet celebrities, through the national tide of domestic products with cultural heritage and fashion design that contemporary consumers like, based on excellent quality and good experience, leading quality consumption and entering modern life.
The rapid development of e-commerce has changed the habits of consumers, Texas Grilled Chicken timely adjustment of sales strategy, the introduction of e-commerce live broadcast, short video marketing and other content methods, increase publicity in the country, the product and brand faster and wider to consumers across the country, before, Shandong Dezhou Grilled Chicken Co., Ltd. has repeatedly joined hands with Li Jiaqi, 20,000 single, 40,000 grilled chicken, only took two minutes to sell out of the sales speed is surprising.
Since its inception in 2017, China Time-honored (Shandong) Expo has built a comprehensive display and exchange platform for the development of long-established enterprises. At present, the China Time-honored (Shandong) Expo has become the most time-honored professional event in the field of time-honored brands, the widest number of participating provinces and the largest exhibition area, and will closely focus on the needs of time-honored inheritance and innovation in the future, and strive to develop into the most representative and professional high-level exchange platform in the field of time-honored brands in the country, leading the reform and innovation of the national time-honored brands, inheritance and development.
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