Chinese car companies wake up, and their global sales exceed 7 million units

Zhiyi Auto / Chen Yi

Korean cars that have been deflated all the way in China are actually quite nourishing.

In 2022, Hyundai Group sold 6.848 million units worldwide, ranking third in the world, behind Toyota and Volkswagen, and in 2023, this number will exceed 7 million units, which is still impressive.

Those who keep saying that "Korean cars are no longer working" don't know how to feel when they see this scene.

It is worth mentioning that Korean new energy vehicles are very popular, especially hybrids.

In 2023, Hyundai Group's global sales of hybrid models exceeded 767,000 units, a year-on-year increase of about 32%. In other words, for every 10 cars sold by the Hyundai Group, almost 1 is a hybrid.

In South Korea, Hyundai Group's average annual sales of hybrid models have increased by 106.8% since their launch in 2015, while that of pure electric vehicles is only 68.4%.

In North America, Korean hybrid cars are also a big killing. ACCORDING TO USNEWS, THE SALES OF THE HYUNDAI TUCSON AND KIA SPORTAGE HAVE LONG TIED FOR THE TOP SPOT IN THE SEGMENT, WHILE IN THE PAST, NORTH AMERICAN CONSUMERS PREFERRED TO BUY TOYOTA AND HONDA HYBRIDS.

Interestingly, some time ago, IONIQ 6 won three awards at the "World Car Awards", namely "Car of the Year", "Electric Vehicle of the Year" and "Car Design of the Year".

The World Car Awards are not pheasant awards, they are one of the highest awards in the automotive field, held regularly every year, with 100 professional judges from 32 countries around the world, including 7 from China.

You see, not only foreigners, but even Chinese themselves recognize Korean cars, but some Chinese car owners do not recognize.

It is true that Korean cars are not very popular in China, especially in the new energy market, but it needs to be understood that the prosperous scene created by the new domestic forces is nothing more than a mirage to some extent: at present, there are only a handful of new domestic forces that can "support themselves", and brands that can be called such as Xiaopeng, Weilai, Nezha, and Leap are all in a state of loss without exception.

To add insult to injury, even so, the new domestic forces have to "actively" participate in wave after wave of price wars.

Correspondingly, Hyundai Group has long made money in the global market, and casually flipping through their financial reports in the last year can make the new domestic forces envious.

Previously, Kia executives said in public that "burning money can burn Chinese car companies to death", although this sounds very arrogant at first glance, but think about it People do have arrogant capital.

Therefore, even if Beijing Hyundai is no longer as glorious as it used to be, and even if Yueda Kia seems to be insolvent, the Koreans can rely on their strong family foundation to consume the new domestic forces, and then re-seize the market.

In addition to funds, the reserve force of Korean cars is also abundant, in the battery, IGBT, talent team, market layout and other key areas, Korean cars have remarkable achievements, taking batteries as an example, Samsung SDI, LG New Energy, etc. are internationally renowned battery suppliers, and the loading volume has been in the leading position for a long time.

Once the time is ripe, Korean cars can fight back at any time, and domestic car companies have a long way to go if they want to truly overtake in corners.

Write at the end:

Subject to the label of "cost performance", Korean cars have taken some crooked roads in China in the past few years, but the skinny camel is bigger than the horse, in the bayonet red car market, who can laugh to the end is really not necessarily, just like Samsung mobile phone, although in the eyes of the Chinese this brand is already "others", but people have never said "give up the Chinese market".

Of course, domestic car companies have already gained a certain first-mover advantage, and if they can make persistent efforts, it is not impossible to drive Korean cars out of the Chinese market. As for how the next chapter of the story will evolve, it's up to us.

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