At the end of 2023, as soon as the TV series "Three Teams" was broadcast, it swept the country like a tide, and "Flowers" followed, and its influence was like a tsunami, and no one could stop it. ”
The production journey of "Flowers" began in the cold wind at the end of 2019. However, due to the ravages of the pandemic, the process has gone through many ups and downs. The lights on the set are bright and dark, just like the fate of the crew, which has gone through three years of ups and downs. However, after a long wait and continuous efforts, finally in the midsummer of 2023, the flower of this drama bloomed on the long-awaited stage.
"Flowers" chose to shoot at the Chedun base of the film and television park in Songjiang District, Shanghai. This base carefully reproduces the Yellow River Road and Jinxian Road in the play, and strives to be built in a 1:1 ratio, and every detail restores the style of the year. Such a filming environment not only provides realistic scenes for the series, but also presents the audience with an opportunity to experience historical time and space firsthand, stimulating people's memories and emotions of the past.
The reasons for buying this film and television base can be manifold. First of all, having a dedicated filming base gives you more flexibility and control over the production of the series. Especially for episodes that require a lot of historical scenes to recreate, this is very valuable. Secondly, investment in the construction of film and television bases can be regarded as long-term assets. For film and television production companies such as Shanghai Film Group, this is a strategic layout. In the future, it can be used for the shooting of multiple projects, and even attract other production companies to rent and use, forming a new revenue point. Finally, creating a film and television base to attract tourists to visit can also be used as a part of cultural tourism, forming a business model combining film and television and tourism, and adding additional economic benefits.
For Wang Jian'er, the WeChat Moments in April 2020 was like an exciting movie trailer. When he heard that Wong Kar-wai would direct "Flowers", he was so excited that he almost couldn't sleep day and night. No matter how far he goes, he wants to meet the director and make sure that the project will shake the world. On his journey to find the perfect filming location, Wong Kar-wai's gaze was like a searchlight, passing through the countless film and television bases around Shanghai. However, he was never able to find the place that would ignite his creative passion. Until his eyes fell on an unfinished piece of land - Shanghai Haopu Film and Television Base. Although the base fell silent because of money problems, Wong Kar-wai's heart lit a fire. He hopes that the Shanghai Film Group will save this treasure with a loan. In the end, Shanghai Film Group waved the magic wand of money of 500 million oceans and took this unfinished Haopu Film and Television Base into its arms.
This land has witnessed countless dreams and struggles, but it is also mired in the waves of real estate and equity changes. Perhaps, in this process, there are scenes that are more dramatic than the movie, and there are more complex character battles than the script. The interweaving and transformation of rights and interests is like a grand ball, and every participant is trying to dance the most gorgeous step. In the end, with the strong support of 500 million yuan invested by Shanghai Film Group, Haopu Film and Television Base finally opened a new chapter, shining with new brilliance like a phoenix nirvana, ready to show unprecedented glory in the rich land of Shanghai.
Shanghai Haopu Film and Television Culture Co., Ltd. was established in 2010 by two visionary visionaries Song Shuli and Wang Xiaoyu to inject the vitality of the newborn, they each invested 1.2 million yuan to create the foundation of the company, with a total starting capital of 2.4 million yuan. As time passed, the star expanded rapidly, and its light became brighter and brighter. In 2011, the two shareholders cooperated again and invested 300,000 yuan each, increasing the company's registered capital to 3 million yuan. At the same time, the company's business scope has also expanded rapidly, covering various fields, including planning cultural activities, corporate image design, exhibition services, conference services, investment management, advertising design and production, clothing and props rental, film and television equipment rental, photography and video services, as well as the production and distribution of radio and television programs.
In 2012, the shareholders joined forces again to promote the development of the company with huge financial resources, increasing the registered capital to 50 million yuan, and the equity ratio is still half of each.
In February 2013, Haopu Film and Television Culture Company successfully obtained the land of Haopu Film and Television Base through bidding. The total value of this 70-acre industrial land is 35 million yuan. This project was introduced by the 30 SHANGHAI Cultural and Creative Industry Park, and is the first venue in Chedun Town to specialize in film and television special effects shooting. According to the plan, the first phase will be built with four large special effects studios, the largest of which can reach 5,000 square meters, and also have a studio for underwater shooting. The entire project is expected to invest about 600 million yuan, and construction is scheduled to start in June 2016, and if all goes well, it is expected to be put into use in the second half of 2017.
However, Shanghai Haopu Film and Television Culture Company only has 50 million yuan as the fund for the construction of Haopu Film and Television Base, which is obviously far from enough. Therefore, in May 2013, they invited Liu Yucheng to participate in the project as a film and television investor. In order to increase the registered capital, they raised it to 55.5556 million yuan, of which Song Shuli and Wang Xiaoyu held 45% of the shares, and Liu Yucheng held 10% of the shares. In this film and television kingdom full of dreams and realistic challenges, Song Shuli and Wang Xiaoyu are regarded as heroic explorers. Perhaps on a contemplative evening, a ripple appeared in their hearts, realizing that the wealth in their hands was not enough to realize the dream project of that majestic and magnificent film and television base. Luckily, they have a land of infinite potential, and it's like an unfinished treasure map, waiting for the adventurous financiers to uncover its mysteries.
So, when they gazed at the land with unlimited potential, Song Shuli and Wang Xiaoyu seemed to see the dawn of hope. If a glittering god of wealth is willing to sail with a treasure ship full of gold coins, they can generously give their shares to the owner like an invitation to a ball at a grand banquet. Then, like the end of a fairy tale, they can be given a large sum of money as their performance fee in this lavish fantasy show, and then with glory and fortune, they will exit from this stage where dreams and reality are intertwined.
However, this is only their imagination of the future. More support and investment will be needed to realize this ambitious plan. They are looking forward to the emergence of an adventurous financier who will unleash the vast potential that lurks in this land and make their dreams a reality.
By the end of 2013, the company's stake was transferred again. The new financier, Chen Zuotao, bought the shares of Song Shuli and Wang Xiaoyu. After the transaction is completed, Chen Zuotao owns 90% of the company's shares, while Liu Yucheng holds 10% of the shares.
Chen Zuotao is a rich man, and he is also on the list of rich people in Nanping, Fujian, with a wealth of more than 5 billion. Originally from Shaowu, Nanping, he graduated from Wuhan University with a bachelor's degree and received an EMBA degree from Tsinghua University. He controls three listed companies and is one of the very few people in China who controls three listed companies at the same time.
However, despite Chen Zuotao's involvement, the project was not completed in 2017 as scheduled. Due to a lack of funding, the project progressed slowly, and the television industry encountered a harsh winter, and eventually the project became an unfinished project.
By April 2020, director Wong Kar-wai became interested in the studio of Haopu Film and Television Base, but unexpectedly, the TV series "Flowers" became a turning point for this project.
On January 5, 2021, the company's shareholding changed again. Chen Zuotao is still in the company, but Liu Yucheng's shares have been transferred to Shen Jianzhong. Interestingly, Shen Jianzhong is also the general manager of Shanghai Film and Television Park, which happens to be an old film and television base established by Shanghai Film Group in its early years. It seems that Shen Jianzhong may represent Shanghai Film Group to secretly obtain 10% of the shares of Haopu Film and Television Culture Company. He may have done so to reach an agreement with the company's minority shareholders and then own the 10 percent so that the Shanghai Film Group could discuss the acquisition with its majority shareholder, Chen Zuotao.
On January 19, 2021, under the starry sky of Shanghai, a business version of "Game of Thrones" was staged. Chen Zuotao, who holds the lifeblood of Haopu Film and Television Culture Company, transferred 90% of his equity to Shanghai Film Group by clever means. Chen Zuotao once invested 159 million yuan to make Haopu Film and Television Culture Company flourish, and now he has skillfully integrated his wealth into the crown of Shanghai Film Group.
Time flies, and on December 9, 2021, the script of Haopu Film and Television Culture Company ushered in the final climax. Shen Jianzhong, the guardian of the remaining 10% of the shares, transferred his shares to Shanghai Shanghai Film Production Co., Ltd. This buyer has a strong blood connection with the Shanghai Film Group, and they are in the same line. In this way, the equity story of Haopu Film and Television Culture Company has finally settled, and Shanghai Film Group has become the sole owner of the company, marking the beginning of a new era.
In this grand film and television chess game, Shanghai Film Group lurks in the clouds, silently watching every move of Haopu Film and Television Base. In the end, at the right time, Shanghai Film Group firmly grasped the equity of the entire film and television base in its own hands in one fell swoop.
While the Shanghai Film Group did not publicly disclose the exact amount they paid for the pearl, an oversight by a law firm unexpectedly lifted some of the mystery. The law firm leaked on its official account that it had assisted Shanghai Film Group and Shanghai Film Production Co., Ltd. in completing an epic acquisition. According to public information, Shanghai Film Group acquired all the shares of Haopu Film and Television Culture Company at a price of 213 million yuan.
This figure is 37 million yuan higher than the original 176 million yuan, like a gold coin spilled from the sleeve of a generous nobleman. This additional funding is like a round of applause and encouragement to the Shanghai Film Group's ambitious feats, and one can't help but be in awe of their ambitions.
On December 27, 2021, Shanghai Film Group injected more funds into Haopu Film and Television Culture Company, and the total registered capital increased to nearly 493 million yuan. Therefore, their claim that they spent 500 million yuan to buy an unbuilt film and television base is well-founded.
Shanghai Film Group spent 500 million yuan to renovate a half-pulled film and television base, perhaps the popularity of the TV series "Flowers" is the reward of this kind of large-scale behavior. Regardless of whether director Wong Kar-wai is familiar with the original shareholders of Haopu Film and Television Base, he not only produced a super hit series, but also helped bring an unfinished project in Shanghai's Songjiang district back to life, indirectly making an important contribution to the local economic development.
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