This year,In the face of the double test of the industry market and the overall macroeconomic situation,The TV industry has experienced an unprecedented "involution",Major brands in high brightness、High contrast、Wide color gamut and other parameters continue to be "ruthless",In order to meet consumers' core demands for better and better TV。 So which TVs have performed well this year, and which ones have a better viewing experience?
Last month, the second annual best 4K TV selection conference held by the authoritative organization Zhidian Laboratory was successfully held. As the first TV evaluation conference in China, the first best 4K TV selection conference was well received by the industry as soon as it was launched. After 5 hours of live broadcast comparison and subjective + objective blind testing for 11 industry experts and KOLs, this conference went through layers of screening, and finally selected the best 4K TV in 2023, the best 4K Mini LED TV and other awards. Among them,As a display technology that has attracted much attention in the field of high-end TV,Mini LED TV awards,It has also become one of the highest suspense of this event。 In the end,After a fierce and rigorous review,85InchHisenseU8The new product stands out from the crowd and wins2023Best 4K Mini LED TV award!
Zhidian Laboratory, the organizer of this event, has been focusing on the research and evaluation of TV categories for many years. Every year,Zhidian laboratory will purchase the TV products that are currently more concerned,And in strict accordance with the evaluation benchmark,Conduct professional data tests and actual machine effect tests in multiple dimensions,Score different TV products。 Finally, the ladder chart composed of TV scores,It is also constantly updated,It has become a reliable basis for consumers when purchasing TV。 And this time it was able to win good results in such a rigorous test process,Won the first place among a number of excellent Mini LED TV products,It also proves that the ULED X created by Hisense is in the Mini LEDTueTop-level status in the field。
HisenseMini LEDTV has always been recognized,Last year,Hisense TV was awarded in the first best 4KThe TV selection conference2022Best Mini LED TV award,In addition, it has also won the Science and Technology Innovation Award and Product Award of the Electronic Matters Industry Association、Shandong Province"Governor's Cup"Industrial Design Competition:Rising Star Award and many other awards,It can be called"Award harvester。 Today's Hisense,It has been able to represent the top level in the field of Mini LEDTV。 And behind such perfect results,What is contained in it is Hisense's continuous dedication and accumulation in the field of TV,And the determination to actively innovate。
Up to now,Hisense has more than 50 years of image quality adjustment technology accumulation in the field of TV,With the help of the rich image database formed over the years,Laid a solid foundation for picture quality adjustment。 In the field of TV, the picture quality chip is more equivalent to the heart of TV. With the advantage of being a preemptive strike in the domestic industry,Hisense quickly laid out the field of image quality chips,7Within 7 years, it has released 5 image quality chips。 It should be noted that,The chips launched by Hisense are not small-scale chips created in cooperation with manufacturers,The fifth-generation picture quality chip launched in 2022,It has been able to achieve mass production,And applied to professional displays other than consumer TVs、Medical display products。 And such achievements,It has also allowed Hisense to grow rapidly in the field of chips,And won five times"China Chip"Award,Now it has become the only TV company in China with its own high-end picture quality chip。
Surging "core"Give Hisense a strong power,It also further excavates the display potential of the panel,At the same time,Hisense is also constantly promoting the upgrading of TV technology,Not only bring higher parameters,More standardized parameters are converted into excellent picture effects that we can see with the naked eye,Realize the perceptual picture quality of real scenes。 in2021year,Hisense created the first generation of ULED technology,Leading the industry with 500-level partition and 10,000-level contrast,Successfully injected a boost into the TV industry dominated by foreign TV brands at that time,And continue to promote the application of backlight partition technology in mid-to-high-end LCD TVs in subsequent development。 ULEDThe emergence has set off a new round of image quality revolution,And Hisense obviously did not stop there,After continuous updates and iterations in the past decade,Hisense launched a new generationULEDXscene image quality technology platform,Breaking the problem of unequal parameters and actual effects in the past,And won the first prize of China Quality Technology Award。
Strong product strength,Let Hisense gain wide recognition,And quickly accumulated a large number of reputation。 In the high-end field,Hisense TV in the domestic 10,000-yuan high-end market with a share of 30.24% firmly in the champion。 During the double eleven period, Hisense also won the first place in overall sales volume and sales、75Inch and above sales volume and sales first、1,000-level divisionMini LED TV sales volume and sales first,HisenseMini LEDTV sales soared50%,In today's sluggish TV industry,It is also a rare landscape。 Not only is it loved by Chinese consumers, Hisense is also widely praised around the world. In the first half of 2023, Hisense's global shipments have reached a total of 12.434 million units, a year-on-year increase of 22.3%, leading the world, truly the world's second, China's first, so that the name of the Hisense brand is well-known to consumers around the world!
Looking at Hisense's road to success,It is not difficult to find,Hard power is the most powerful"Pass。 In the era of lack of picture quality chips,Hisense seized the opportunity to lead the industry in research and development,Finally, it has accumulated steadily,Promote the research and development of image quality chips in the TV industry。 Today's Hisense,Still not stop exploring,In January of this year,Hisense officially announced that it has obtained one of the current domestic LED industry leaders——Control of dry photoelectric photoelectricity,It will promote the application of chip technology in Mini LED and Micro LED and other industries in the future,Continue to lay out display technology for the present and future。 I believe it will not stop,The innovative movement written by Hisense,It will continue to be staged in the future。