When it comes to Disney, I believe it is very familiar to Chinese people. We have enjoyed a large number of Disney comics, we have seen a variety of anime images related to it, and more importantly, there is a Disneyland in Shanghai, which is also a "fairy tale dreamland" that countless Chinese people want to pursue.
So about the history of Disney, the various stories encountered in the development of Disney, are what we all want to know. And the concept behind such a company is the goal pursued by business elites, which makes Disney's story popular with everyone from corporate executives to ordinary readers, and they want to understand it in depth.
Robert Iger, readers who are familiar with Disney and who have studied business management will know him. Because he is still the chairman and CEO of The Walt Disney Company. He was named one of Forbes magazine's "World's Best CEOs" and the familiar Shanghai Disneyland was created and put into use during his tenure, so he also has an inseparable connection to China.
What are the stories of such a remarkable business leader, what are the secrets between him and Disney that can be told us now, and in particular, what are the life lessons of such a brilliant leader that we can pass on to our readers?
His autobiography, "The Journey of a Lifetime: Disney CEO Tells Himself How to Hire People Better Than Me to Work for Me," is worth reading for anyone who is interested in Disney, about business operations, and about making progress in leadership positions. The breadth of its audience and the breadth of the experience it can bring to us are unparalleled. This made the book a bestseller in the New York Times and a god-level leadership textbook recommended by Bill Gates.
In this book, Robert Iger begins with his work and the details of his work at the former ABC acquired by Disney. And being able to get a job at ABC is actually a coincidental result, which can be said to be the result of a not very "strong" relationship. Iger became a studio director at ABC, the lowest level of existence in an organization like ABC.
But even in the lowest level of work, he will still do his job well and do it perfectly. Of course, in the process, he learned a lot of skills to be Xi in the process of TV production, which also made him more comfortable in his later work.
So Iger was able to work his way up the ladder at the BBC, from being head of a studio to a later head of the sports department, and eventually becoming vice president of ABC.
Of course, during the acquisition of ABC, he must have faced more pressure, more choices, and more uncertainty. But he chose to stay, and he chose to continue his career at Disney.
However, the higher the position, the more complex the situation and the more difficult it is. In the turmoil of the crisis of mistrust encountered by Michael Eisner, the former helmsman of Disney that we are familiar with, Iger took over his position, for the new helm, and with his outstanding ability, he saved Disney from the decline, and later acquired Pixar and Marvel, so that Disney has a future with more infinite possibilities.
If we want to understand the glorious life of a business elite, want to understand the Disney past stories that we care about very much, and want to understand the leadership thinking that great leaders should have and how to achieve such leadership? Robert Iger's "The Journey of a Life" should be a must-read for us, so that we can read this book from different perspectives and enjoy the cognitive enhancement that the author brings us. #The Journey of a Life##一生的旅程: Disney CEO Statement##Disney#