It is rumored that there are sellers who buy and sell Canadian down jackets donated to the disaster area in Gansu on the second-hand trading platform Salted Fish, which is a rumor, and it is seen from the notice of the police in Suzhou City, Anhui Province: The rumor-monger Liu Mouhui is an unemployed vagrant, who spread rumors in order to attract the audience, and has been detained!
As soon as this incident came out, it can be regarded as a clarification for all parties: in the face of disaster, no one dares to disobey the sun.
After all, in the face of natural disasters, if the relevant issuing agencies do not act, they will be exemplified.
The main targets of down jackets are the first-class low-income households and the five-guarantee households
At that time, many people were speculating that there were only 2,000 pieces of Canada goose down jackets, which seemed to be sending warmth to people in the disaster area, but in fact they were ill-intentioned, because hundreds of thousands of people in the earthquake area were homeless, and they did not send the ordinary materials urgently needed in the disaster area to keep warm and keep out the cold, but sent down jackets that cost as much as tens of thousands.
There are only 2,000 pieces of such expensive down jackets, which is a problem for which groups of people are distributed, because everyone is also a disaster victim, who doesn't want to have such an expensive down jacket, but there are only 2,000 pieces, how to divide it?
On December 29, a reporter contacted the victims of the disaster in Jishishan County, Gansu Province, and learned through their mouths that the 2,000 down jackets were evenly distributed to each affected village, mainly to a type of low-income households and five-guarantee households in the village.
This method of distribution is believed to have been carefully discussed by the local government, because if one is not handled well, it is easy to make other victims feel uncomfortable, and no one will say anything if these down jackets are given to the people who live the hardest.
No matter how poor you are, you won't sell your down jacket, you won't chill the donor's heart, and you will take it out and wear it every winter
However, those victims who received such expensive down jackets, they didn't know, but some people didn't want them to live in peace, they did everything possible to find the victims who accepted this batch of down jackets, wanted to sell them from them at a low price, and tried to sell them at a high price to make a profit, so they contacted them and asked how much money they could sell?
But in addition to being expensive, these down jackets are also tokens for well-wishers to help them get through the difficulties, so they all simply refused, and said: "These are the care and donations of well-wishers, which are of great significance, and they are not sold, and they will keep this down jacket as a souvenir and then take it out to wear every winter."
What is the meaning behind Canada goose?
It seems to me that there are two meanings. In the name of donating to the disaster area, Canada Goose is doing the trick of creating trouble for the disaster area and testing Chinese consumers, but it is still done on the surface, and no one has any reason to say that it is really a big conspiracy.
Why?
1. Hindering disaster relief: other people's disaster relief is urgently needed daily necessities such as instant noodles, mineral water, or cold clothing, down jackets and shoes, etc., generally low prices such as mineral water and instant noodles, only a few yuan a pack, expensive down jackets are basically between a few hundred yuan, rarely more than 1000, because the current situation is to help people in the disaster area through the difficult situation of no food to eat, homeless and no clothes to warm, practical is useful.
But the down jackets donated by Canada Goose have also reached more than 20 million, but only 2,000 pieces, far less than 200 / piece of down jackets, the key to these 2,000 pieces to whom?
Judging from the donated environment at that time, these 2,000 expensive down jackets have become a hot potato.
2. Promote your own home: Because of the expensive attributes of Canada goose down jackets, ordinary people will not buy them, so Canada geese have not been integrated into the people, and many ordinary people do not know Canada geese.
And Canada Goose is likely to use the name of this wave of disaster relief to promote its brand and open up the Chinese market.
And from the point of view of the effect, the success of this wave of disaster relief of Canada goose has attracted a lot of attention, and the rumor that Canada goose is on the Xianyu platform is not a good example? Spending more than 20 million to enhance the reputation of the product, Canada goose has made a lot of money this wave!
Afterword
Maybe Canada Goose doesn't have these ideas, but simply wants to help a disaster, but I think too much.
This matter can be regarded as over, and the netizen comment circle began to fall:
1. This donation to the Chinese people made an exam...
2. Disaster relief donations should avoid expensive items.
3. What's the matter with donating 2,000 geese? Will it cause an uproar when people photograph themselves on the Internet when they wear the subsistence allowance?
4. Maybe they can't afford to wear such expensive clothes in their lives, maybe they need money urgently, but they won't sell it, and selling their love is only worth so much money, which is equivalent to selling their kindness.
In any case, when the country is in difficulty, Chinese companies do their best to help the disaster-stricken areas tide over the difficulties and shoulder their respective responsibilities, and this quality is worthy of praise, and the country will not forget them, and the Chinese will not forget them.
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