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Chengdu Natural Stay Catering Management Co., Ltd., which once attracted much attention for inviting the famous actor Guan Xiaotong to serve as an advertising spokesperson, has recently fallen into the quagmire of legal disputes again. According to the latest data from Tianyancha App, the company added three new pieces of information on the person subject to execution on December 25, with a total of more than 4.3 million yuan, and all cases were handled by the Chongzhou Municipal People's Court. This news once again pushed Guan Xiaotong and the company he endorsed to the forefront of public opinion.
This is not the first time that Chengdu Natural Stay Catering Management Co., Ltd. has faced legal problems. It is reported that the company has previously had six pieces of information on persons subject to execution, and the cumulative amount of execution exceeded 6.21 million yuan. This series of legal disputes has undoubtedly had a significant negative impact on the company's operation.
What is even more interesting is that Guan Xiaotong's father, Guan Shao, once held 35% of the catering company's shares through Tongmeng Xinyuan (Chengdu) Culture Media Co., Ltd. The disclosure of this information has made the connection between Guan Xiaotong and his family to the financial crisis the focus of public discussion. Although Guan Xiaotong is only a spokesperson, her special relationship with the company has caused her to take on more public attention in this incident.
In addition, the company was fined 2,400 yuan for improperly using Guan Xiaotong's image and promoting him as a store manager. This incident not only reflects the company's mistakes in marketing strategy, but also exposes its negligence in legal norms.
Faced with such a series of legal problems and financial difficulties, the future of Chengdu Natural Stay Catering Management Co., Ltd. is full of uncertainty. For Guan Xiaotong, although she only has business dealings with the company as a spokesperson, these negative news have undoubtedly had a certain impact on her public image. In the entertainment industry, the image of a public figure is closely linked to the brand he endorses, and once there is a problem with the endorsed brand, it will inevitably affect the star himself.
In the field of commercial endorsements, the partnership between celebrities and companies has always attracted much attention. When a business has financial problems or legal disputes, the spokesperson is often affected by the consequences. This is not only a warning for celebrities to choose to endorse brands, but also an important reminder for enterprises to comply with laws and regulations in the process of operation.
In the current business environment, the legal and compliant operation of enterprises has attracted more and more attention from the society. For public figures, the choice of a brand to endorse should not only consider the commercial value, but also the social responsibility and legal risks of the brand. This event provides an important reference for the majority of celebrities and their teams when choosing business cooperation.
In summary, the series of legal problems and financial crises faced by Chengdu Natural Stay Catering Management Co., Ltd. not only pose a threat to the company's own development, but also have a certain impact on the image of its spokesperson Guan Xiaotong. This incident once again reminds the public and the business community, whether it is a business or an individual, to strictly abide by laws and regulations to ensure the legality and compliance of business activities. At the same time, it also provides an important dimension for public figures to think about when choosing a business partner.