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Xie Qingshuai started live broadcasting, and as soon as he appeared, he was a big-name clothing brand...
On December 23, when people were excited and happy for the reunion of Xie Qingshuai's family, the Xie family had quietly completed a gorgeous turn. Xie Qingshuai, his mother, sister, brother and sister-in-law appeared at the headquarters of Heilan House in Wuxi and started the first live broadcast with goods, officially announcing his entry into the goods industry, and the huge traffic brought by recognizing relatives can finally be realized.
The incident happened suddenly, but not without warning, and there have been a lot of hints and foreshadowing, which is a long-planned layout
Although there was no warning or warning before, netizens felt a little sudden. But it becomes clear by linking the events before and after. Two days ago, Xie's mother posted a video saying that she took her family to Shanghai to play and relax. It seems that relaxation is not the main purpose, but the main thing is to inspect the market and test the water, after all, Wuxi and Shanghai are so close.
If all of this is nothing. In the latest video on December 22, Xie Qingshuai, his sister and sister-in-law danced in front of the headquarters of Wuxi Heilan House, which is undoubtedly a strong signal to bring goods.
Even looking further, on December 22, Xie Qingshuai released a video of his family going to Xingtai Welfare Institute to do public welfare, also to pave the way. Although the incident happened on December 19, it was not reported at the time, and it was only made public in the past few days. It must be to block the mouths of some netizens and make bringing goods seem logical.
More than 100,000 people watched the live broadcast debut of the whole family, but although they were very restrained and inexperienced, netizens shouted "routines" and "too fake", and the scene was very embarrassing for a while
In the live broadcast on the 23rd, at the headquarters of Heilan House, Xie Qingshuai's family was all on camera, probably because of the first time, the performance was slightly restrained, and the situation was frequent.
Xie Qingshuai doesn't seem to know anything about commodity prices, etc., but he just echoes the female boss's statement, his expression is a little wooden, and he cooperates with the completion of the task, which makes netizens feel a little fake, and he is acting?
In addition, Xie's mother was also a little nervous, although the clothes didn't fit well, she was also smiling awkwardly, which was very unnatural. My sister behaved better, after all, she was young and fashionable. In addition, there are funny big brothers pressing the formation, and there are still some netizens and fans who support the scene.
At the same time, not only the live broadcast brought goods, but also the short video accounts of Xie Qingshuai and his family have also changed.
Xie Qingshuai himself has put on the shelves of the product window, and there are currently more than a dozen items, mainly clothing and household items. The clothing is a Heilan House brand, and many products are labeled as "exclusive to Xie Qingshuai", and the highest unit price is 999 yuan. At present, 194 people have bought and 237 pieces have been sold.
At the same time, the Xie family has also undergone a lot of obvious changes. Sister Xie Liangjing also changed the name of her short video account to her real name, and she is currently close to 300,000 fans, and she is also the main force with goods, and even the main trader, after all, she studied this major in college and is still a local female entrepreneur.
Vanity Fair will inevitably cause controversy, social hotspots will become the focus of business, and traffic will eventually be realized, but we must not forget our original intention
In response to Xie Qingshuai's family's live broadcast of goods, it also sparked discussions and controversies among netizens.
- Some people expressed their understanding and support, and anyone can bring goods as long as they don't break the law, and of course their family can. Although the original intention of netizens to pay attention to them is to recognize their relatives, traffic is heat, and if the traffic does not change, it will be invalid in the past. And for so many years, their family has insisted on doing public welfare and doing good deeds, so why not bring goods to make money.
- Of course, there will be people who do not understand, do not support, and even dislike this kind of behavior. There are even fans who have begun to take it off.
- There are also people who say that there is no big problem with bringing goods, which is understandable, but it is a little anxious, too fast, and it feels unacceptable. The day before, I still watched the family's happy reunion and family affection, and the next day I sold goods in the live broadcast room to buy things. Not only do netizens need to adapt, but I also guess they have to adapt.
- At the same time, commodity price problems were also exposed during the live broadcast. The products sold are twice as expensive as other live broadcast rooms, which makes most people disappointed and does not get good benefits.
From their point of view, it's a pity that such a large amount of traffic does not appear, and most Internet celebrities will also go down this path. But you should also be careful not to rush it, otherwise the gains outweigh the losses. Most people still prefer their simple one.
What do you think about this, do you support them to bring goods, will you always pay attention to and buy, welcome to share!