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Preface
There have been a lot of incidents in the past two days, first a sentry in Shanghai was verbally insulted by a woman for no reason, and then on the first day of the opening of the ice and snow world in Harbin, tourists asked for a refund.
And when the refund incident of the Ice and Snow World spread on the Internet, it stands to reason that consumers are more likely to be supported by netizens, but this time the majority of netizens are "upset" for the Ice and Snow World, what is going on behind this?
Harbin Ice and Snow World
After the arrival of winter, the northern region will soon face heavy snowfall, many areas will carry out a variety of amusement activities with the season, among which Harbin, known as the "Snow City", has always had an ornamental amusement park in combination with the seasonal regional environment, "Ice and Snow World" is Harbin in order to promote ice and snow culture, in 99 years of the launch of the ice and snow art project.
The theme of this year's Ice and Snow World is "Dragon Ice and Snow, Building Dreams of Yadong", in addition, this is also the largest in the history of the Ice and Snow World, in order to have a larger passenger flow, the Ice and Snow World has undergone many upgrades and expansions before the opening of the park, and the final area is 810,000 square meters.
Before the opening of the park, the ice and snow world has attracted the attention of many tourists, especially the southern tourists, this year's scale has expanded, in November the park has been intense construction work, as the top ice and snow playground in China, where does the ice of the ice and snow world come from?
After 2020, an ice festival will be held every winter in Harbing, and this year's ice festival will be held in the Songhua River, and this year's ice from the Songhua River will also be used in the ice and snow world.
The ice in the ice and snow world is crystal clear, and if you want the ice to be crystal clear, you must choose the Songhua River flow area with clear water quality for ice mining.
And each piece must be ensured in accordance with the construction standards of the ice and snow world, and finally transported to the ice and snow world by forklifts, although there is no shortage of ice in the Har ice, but the collection and transportation of a lot of manpower and financial resources, these ice transported to the ice and snow world also through the carving of the masters into a variety of shapes.
Because it is the largest in history, and this year's Ice and Snow World has also built many Internet celebrity projects, such as ice slides, and this time the park also comes with these amusement facilities, resulting in many tourists making reservations before the opening of the park, and on the first day of opening on the 18th, the number of people who made reservations was as high as more than 40,000 people.
In addition to a variety of dazzling ice exhibitions and amusement facilities, in order to enrich the tourists' more viewing experience, the Ice and Snow World has also set up a food area, which has many snacks and dishes with Northeast characteristics.
Tourist refund events
After the opening of the park on the morning of the 18th, it attracted a large number of tourists, and four hours after the opening of the park on the same day, due to the large number of tourists who came to view the park, the park had stopped selling tickets in the afternoon, and on the day of the opening of the park, it also attracted a lot of Internet bloggers to check in and take pictures, and there were many netizens who broadcast the ice and snow world live on the online platform on the same day.
Looking at the live broadcast screen, you can feel the full number of visitors at the scene, but when night fell that day, one of the tourists in the park was a little dissatisfied and began to shout loudly for the park staff to refund the ticket.
The crowd that was already overcrowded, there was the first tourist to take the lead in asking for a refund, and then there were voices in the crowd asking the staff to refund the ticket, and in the video circulating on the Internet, there were even people who led everyone to the work area of the park to smash the door to ask for a refund.
In short, the refund incident of the Ice and Snow World is very big, and it can be said that it was originally a good viewing feast, but it was ruined by this refund turmoil.
There is no shortage of parks for tourists to visit in China, and they have been created in various regions, but it is really rare for many tourists to ask for a refund in the park, so when this matter began to spread on the Internet, netizens subconsciously stood on the side of consumers.
However, with the fermentation of things, more and more netizens began to learn the details, it turned out that tourists asked for refunds in the park because of the problem of queuing up to play amusement facilities, it is reported that many amusement facilities added to this Ice and Snow World, among which the huge ice slide is the most popular and loved by everyone.
Therefore, after the opening of the park, this project has attracted many tourists to come to experience, and due to the large number of people, everyone can only queue up one by one.
After understanding the details, many netizens said that the Ice and Snow World was too wronged, because the amusement projects were given by the park, and the main marketing of the Ice and Snow World was a variety of ice sculptures for people to watch and take pictures.
Netizens opened the microphone and said, "I've seen everything, and I've taken photos, just because I didn't play with the gift, I have to refund the ticket, which is too unkind." ”
If you want to talk about the popularity of domestic visitors to the park, it must be Disney, and the friends who have been to Disney in the summer vacation should have experience, and it is common to wait in line for projects, and even a day has passed, and there are less than a few projects to play.
Many netizens said that compared with it, it was cool and sweaty to queue up at Disney in the hot summer, and they didn't shout for a refund if they couldn't play a few items a day;
Although many netizens felt that this approach was wrong, after the incident, it was reported that the park immediately made a full refund for some tourists, and on the afternoon of the 19th, the official of the ice and snow world also came out to speak, and they issued a letter of apology, saying that they would rectify the park overnight.
Subsequently, many netizens praised the ice and snow world for having a "big pattern".
It stands to reason that since the refund was processed at that time, this matter will be over, but many netizens are still angry about this, because it is suspected that after some tourists refund their money, they will be "disgusted" on the Internet.
In addition, some directly posted a very detailed "wool picking" process on the Internet.
In addition, some people broke the news that some tourists almost play from morning to night, and then ask for a refund in the park.
What's even more excessive is that some netizens posted pictures saying that they deliberately found someone to write a copy about "disappointment with Harbin tourism" and posted it on the Internet, and then settled the payment for it according to the level of popularity.
Seeing this, many netizens said angrily, "It's the first time I heard that the park was slaughtered by tourists."