Abstract:This project focuses on the superposition of traditional hairdressing and fashion trends, with the blessing of science and technology, and the start-up team uses digital tools to establish a multi-density and multi-level progressive innovation navigation map for hairdressing.
General (Cultural and Creative) Category
Project Title: Simple Long Hair Creativity and Color Design Plastic Art
Company Name: Shanghai Pandora Hairdressing Co., Ltd
Project Brief Introduction
The creative design and color styling of simple long hair have always been dominated by Japanese and Korean systems, which are suitable for the pursuit of beauty by people of different generations. With the rise of Shanghai's strategic layout to build an international fashion capital, Pandora Beauty, as a leading fashion brand in the domestic hairdressing industry, has mobilized the majority of hairdressers to work together to keep up with fashion trends. Focusing on the superposition of traditional hairdressing and fashion trends, with the blessing of scientific and technological content, the start-up team uses digital tools to copy, innovate and break through in hairstyle design, color conditioning and other links, and add Chinese cultural and artistic elements. Men's long hair fashion trim has been innovative, attracting more young consumers who pursue fashion beauty, highlighting the reality of practicality and artistry, hairstyle design adopts one person one plan, according to the customer's occupation, face shape, hairline, temperament, skin color, etc., tailor-made, providing professional guidance, introducing fashion trends such as European and American styles, and responding to people's expectations for a beautiful life. Color conditioning pays more attention to refinement, avant-garde and personality trends, such as Paris painting and dyeing, etc., the novel operation of makeup for hairdressing projects, the focus is on innovative creation, and the difficulty of color care is determined according to the operation of bleaching and dyeing technology, not determined by color, and it is convenient for customers to take care of at home.
This work can improve the comprehensive operation skills of hairstylists, bring customers a safer and more convenient experience, more fashion sense and self-confidence, customer reputation from the original 80.9% increased by about 95%, the technical level meets or even exceeds the standards of the Asian Hairstylists Association, establishes a multi-density, multi-level progressive innovation navigation map for hairdressing, and creates a better hairdressing ecology for the fashion capital.
