On December 18, 2023, Yu Minhong, the founder of New Oriental, posted an eight-word short article on Toutiao: Congratulations to Yuhui, walk through thick and thin!
And posted a picture like this:
It is not difficult to see that Lao Yu should want to draw a successful end to Dong Yuhui's "small composition" incident.
On the surface, Sun Dongxu was dismissed from the position of CEO of Oriental Selection, and Dong Yuhui was promoted to the chairman's cultural assistant and vice president of cultural tourism, which seems to be Dong Yuhui's victory.
We might as well calm down and think about it, what do the two positions of assistant to the chairman of New Oriental Education and Technology Group and vice president of New Oriental Cultural Tourism Group represent?
Confucius once said well: If the name is not right, the word will not be good, and if the word is not good, the thing will not be accomplished.
Advocating "indifferent fame and fortune" has always been a highlight in traditional culture. Dong Yuhui and Sun Dongxu made a fuss, after all, it started from "fame" and ended with "profit", which can be described as an out-and-out "battle for fame and fortune".
Why are Dong Yuhui's fans dissatisfied with the editor's defense that the "small composition" is a behind-the-scenes creation? It is because they feel that this kind of behavior has hurt Dong Yuhui's "reputation" and belongs to "backstabbing" Dong Yuhui.
And New Oriental dismissed Sun Dongxu from the position of CEO and gave Dong Yuhui the position of assistant to the chairman and vice president of culture and tourism, which was to appease with "profit".
The symbiotic relationship between "fame" and "profit" is actually very obvious now. So what kind of fate Dong Yuhui will have in the future, from the name he has obtained now, there are actually some clues.
Some names are really useful, and some of them seem bluffing, but they don't really work at all.
"Smiling Proud Jianghu", I believe everyone should have seen it, the protagonist Ling Hu Chong is in the Huashan faction, and he has a name that looks like a bull, but has no interests-Senior Brother.
The title of "Big Brother" in the martial arts world, everyone feels very authoritative and domineering at first. Some people even think that Yue Buqun is cultivating him as a "successor" based on the name of Ling Huchong's "senior brother".
If we think about it a little deeper, it's clear that it's not like that at all. Who stipulates that the "senior brother" must be the "successor"? The Huashan faction has never had such a stipulation.
Is it because Yue Buqun can become the head of the Huashan faction because he is the "senior brother" of the Huashan faction? No, it is because his master is only a male apprentice of him.
You see, the Huashan faction has neither such a regulation, nor does it have such a precedent, you think that Ling Hu Chong is the "successor", it is just your wishful thinking, and it has nothing to do with the Huashan faction and Yue Buqun.
The biggest feature of the name of the senior brother of the Huashan faction is "big and empty". It may sound domineering and promising. There are really no exclusive benefits to go along with it.
From the realistic point of view of the Huashan faction, the senior brother was only the first to worship under Yue Buqun's sect, and there was no other special significance.
What is a "false name"? This is the real "false name."
Yue Buqun felt that he was not old and could reach new heights, so he had no intention of cultivating a "successor" at all, in order to stabilize the overall situation, he did not deny that Ling Hu Chong, the senior brother, was the "successor", and he couldn't tell how disgusting he was.
You see that Ling Hu Chong was blocked by Yu Canghai in the Hengshan Qunyu Courtyard, Yu Canghai was going to slap Ling Hu Chong to death with one palm, and Yue Buqun, who was hiding in the shadows, had no intention of saving him. If it weren't for Lin Pingzhi's shouting at the critical moment, Ling Hu Chong would have confessed in the Jade Courtyard nine times out of ten.
Later, Ning Zhongze, the No. 2 veteran of the Huashan faction, felt that the time was almost up, and urged Yue Buqun to pass on the "Zixia Divine Skill" that only the head of the Huashan faction could practice, to Ling Hu Chong.
That's a lot of fun.
Ling Hu Chong already has the name of a senior brother, if he is allowed to learn the exclusive "Zixia Divine Skill" of the master, then he will really become a legitimate "successor".
Therefore, Yue Buqun was very resistant, and he was unwilling to pass on "Zixia Divine Skill" to Ling Hu Chong.
It's just that the Huashan faction is, after all, Yue Buqun and Ning Zhongze's "mom-and-pop shop". Although Yue Buqun is a "major shareholder", he cannot be too obvious to refuse, and Ning Zhongze, an important "partner", has the opinion.
So there was such a famous scene in "Smiling Proud Jianghu":
Yue Buqun publicly announced in Ningzhong that on the day that Ling Hu Chong would be qualified to Xi learn "Zixia Divine Skill", he reprimanded Ling Hu Chong heavily on the grounds that "the sword is higher than the qi".
In the end, he even spoke on the spot, unless Ling Hu Chong forgot the evil sword moves he comprehended, otherwise he would not pass on the "Zixia Divine Skill" to him.
Let's take care of it.
Yue Buqun reprimanded Ling Hu Chong because Ling Hu Chong's swordsmanship was higher than internal strength, so Yue Buqun decided not to allow him to learn the best internal strength classic of the Huashan School, "Zixia Divine Skill".
Don't you feel that this logic is a little wrong? Swordsmanship is higher than internal strength, shouldn't it be more important to learn the best internal strength classics to balance it? Why is it still banned?
This is the fundamental difference between promotion and suppression - the former is to learn from each other's strengths, while the latter has to cut off the strengths and weaknesses.
Dong Yuhui has come to this point, in fact, there is a great deal of chance.
As Dong Yuhui mentioned earlier, he is just a "salesperson", not an executive. Everyone seems to be in the live broadcast that Dong Yuhui dares to make any jokes, and it seems that he and Sun Dongxu's identity are equal.
But in fact, one of them is the president, and the other is the anchor who sells goods; You think they're equal, just because they're in front of the camera, deliberately showing them "equal" for everyone to see.
Guo Degang often said such a sentence: There is no size in the audience, and there are rules in the audience. When the live broadcast was started, it was performance time, and Dong Yuhui could make some jokes with Sun Dongxu and say some "dissatisfied" words for the sake of the live broadcast effect.
But as soon as the camera was turned off, the identities and status of the two people immediately returned to reality, and the judgment was made.
As a veteran company, New Oriental is destined to be only the tip of the iceberg if we can see all kinds of intertwined relationships through live broadcasts.
But you can imagine that Yue Yunpeng can make fun of Yu Qian's father on stage, if he makes this joke again offstage, will he be beaten?
Dong Yuhui's incident, in fact, the principle behind it is similar.
Sun Dongxu can sit in the position of CEO and win Yu Minhong's appreciation, and he will definitely not be a mediocre and incompetent nobody.
And Dong Yuhui's personality is actually similar to Ling Huchong in "Smiling Proud Jianghu"; he has the ability and brains, but he is not good at scheming and lacks ambition.
Judging from the two new titles of cultural assistant to the chairman of New Oriental Education and Technology Group and vice president of New Oriental Cultural Tourism Group, the former obviously gave Dong Yuhui the right to "listen to heaven";
Although Yu Minhong's words are very good, judging from this result, the intention to achieve balance is still very obvious.
What kind of ending will Dong Yuhui end up in the future? Personally, I still don't feel very optimistic. Yu Hongmin's New Oriental has been best at "de-elder brotherhood" for many years, and the experiences of the talented Chen Xiangdong and Luo Yonghao are all confirming this law.
In fact, just like Ning Zhong forced Yue Buqun to pass on the "Zixia Divine Skill" to Ling Hu Chong, what if Yue Buqun agreed?