#冬日生活打卡季#
On December 14, Yu Minhong, the head of Dongfang Selection, apologized to Dong Yuhui for the second time. The sincerity of the language made many people give a thumbs up and praised Yu Minhong as what an entrepreneur should be. But Firefish thinks that this time Yu Minhong's apology is very sincere! Very official! It is also very perfunctory!
Why?
In Yu Minhong's apology this time, three points were mainly mentioned:
First, the editor is not right.
Serious lack of professionalism.
It is the embodiment of the company's management loopholes.
Second, Dongfang Xiaosun has a problem.
The problem is that young people are impulsive and driven, but not tactful.
The most important embodiment is that Dong Yuhui's salary should not be publicly discussed in the live broadcast room.
For Dongfang Xiaosun's approach, he thinks it is very inappropriate.
Third, communication with Dong Yuhui.
According to Yu Minhong's personal statement, he has already apologized to Dong Yuhui.
But the web has a memory.
I still remember the last time there was a fuss because of a small essay incident, Yu Minhong mentioned it and said: It's not a big deal, it's the editor's voice channel is wrong.
Last time, Yu Minhong also had the same position as Dongfang Xiaosun, and he advised fans: Be rational. It's okay to express your opinions, but you have to speak rationally.
Probably in the cognitive consensus of managers, netizens are irrational and need to pay more attention.
Compared with the two vocalizations, the difference is quite large.
This time, Yu Minhong's voice was full of sincerity.
But I also have to wonder a little, after a few days, Yu Minhong's attitude has made a 180-degree turn, what is it for?
Is it the sudden decline in popularity in the Dongfang Selection live broadcast room? Is it the decline in sales? Or the collapse of the company's stock and the sharp decline in the market value of the company? Or is it the pressure from public opinion?
Seeing that the small essay incident broke out, the leaders of Dongfang Selection did not take effective measures to intervene.
As the situation spiraled out of control, an inappropriate response was made.
This reaction, or for the managers of Dongfang Selection, is that no matter how influential Dong Yuhui is, he is only an employee of Dongfang Selection.
Without the joint efforts of the team behind him, there would not be such a brilliant Dong Yuhui individual.
But they ignored.
Standing behind Dong Yuhui, not only Dongfang Selection, but also many fans who were impressed by Dong Yuhui's talent and personal charm.
Among these people, there are ordinary individual consumers, and there are also regional official recognition.
At the moment when Dong Yuhui and Dongfang were on the verge of breaking out.
Shaanxi Cultural Tourism spoke out, and shouted to Dong Yuhui in the air: If you are not happy outside, come back, Shaanxi, is your eternal home!
Immediately afterwards, Henan and other cultural tourism also shouted in the air, sending all kinds of care and warmth.
This confirms that:
As an open window of expression, the management of e-commerce enterprises has produced huge differences from traditional companies.
Dongfang Selection can have today, it can be said that it is a success network, and a defeat network.
For any traditional enterprise, no matter what the reason, it is okay to fire an old hero 800 times.
But Dongfang Selection is different from Dong Yuhui, they eat the bowl of rice with live broadcast.
It is no one else who raises them, it is thousands of netizens, and too many of them are admirers of Dong Yuhui.
Even if Yu Minhong doesn't want to be led by Dong Yuhui's fans in business management, treating Dong Yuhui in this way is obviously tantamount to "hitting a stone with an egg".
But no matter how hard the bones are, they have to be gnawed, and no matter how big the grievances are, they have to be swallowed.
Yu Minhong has suffered this kind of hardship. But Dong Yuhui hasn't.
But in the world, where is there so much to accept when you see it?
If there were, there wouldn't be any of these bloody farces that seem incredible.
As a bystander, Huoyu still thinks that Yu Minhong's second apology on December 14 is very simple, concise and concise.
Basically all the main problems that can be seen on the surface are clarified.
But the fly in the ointment is that the apology is sincere and official, but also perfunctory.
After all, the situation has developed so far, and everyone has long seen through the problems mentioned by Yu Minhong.
Now, what Dong Yuhui's supporters want is definitely not just a simple apology, but a real statement.
In the eyes of these hardcore consumers selected by Dongfang, it is unbearable to treat Dong Yuhui badly, and now he has to even take himself to be scolded for being scolded, why?
In Yu Minhong's comment area, there is such a comment that is very eye-catching:
Listening to cross talk in Deyun Club, Guo Degang bowed to me and said that I was a parent of food and clothing.
In Dongfang Selection Consumption, CEO Dongfang Xiaosun's mobile phone was put down, which scared me and made me stunned.
Teacher Yu, watching a live broadcast was trained as an employee, do you have a share of the year-end bonus at the end of the year?
I went to the restaurant to eat, ordered a particularly delicious dish, and asked who fried the dish, planted the vegetables, cut the vegetables, and washed the vegetables, and the fried vegetables were squeezed aside.
What makes this fan uneasy is that he bought a few more dishes in Dongfang Selection, and after participating in the online video conference of the CEO of a listed company, he was scolded as a rice bucket when he was a child, and now he is in his 50s, why is he scolded as a fan circle?
Obviously, what fans want is not only the attitude, but also the outcome of the controversial issue.
Nowadays, enough problems have been exposed in the internal management of Dongfang Selection.
So, what to do next is what fans are most concerned about.
Although enterprise management is internal privacy, after the fermentation and amplification of the Internet, the small composition incident between Dong Yuhui and Dongfang Selection is no longer a simple family matter.
How to make a decision and what the result is is what Yu Minhong should explain to the public.
It is also an effective shortcut that can be more convincing and quickly win back consumers.
If Yu Minhong still insists on using the fluttering sentence "The editor lacks professionalism" and "Xiao Sun's impulsive speech is inappropriate" to perfunctory the public, it will be difficult to pull Dongfang Selection ashore from a desperate situation.
It is said that "the bell must be tied to the bell".
If Dongfang Selection wants to come back to life, to a large extent, it has to rely on Dong Yuhui.
As for the future, of course, we need to think about it in the long run.
Have you watched the second apology video sent by Yu Minhong to Dong Yuhui?
Do you think that Dongfang Selection, which was tossed to the point of falling apart because of a small essay, can it still be saved?
Yu Minhong, who personally said humility to Dong Yuhui, can the two still reconcile as before and continue to live broadcast together for a win-win situation?