vivo X100 series media group interview: the pursuit of the best results and the generation that dares to explore
On the evening of November 13, the vivo X100 series was officially released at the National Aquatics Center (Water Cube). The new X100 and X100 Pro models bring extraordinary imaging experience with a new generation of self-developed image chips and higher-standard optical lens modules, a new generation of flagship platforms jointly developed with MediaTek to achieve multiple performance breakthroughs such as CPUs and GPUs, a 7 billion parameter large language model on the terminal side and a 13 billion parameter model on the device side, making the X100 series an AI large model mobile phone with excellent intelligent capabilities. The new OriginOS system refreshes the experience of high-end flagships.
After the press conference, a number of media including Jifeng.com participated in the group interview session of the vivo X100 series new product launch conference, and had a head-to-head dialogue with Huang Tao, vice president of vivo products, and Han Boxiao, general manager of vivo X series products, for the newly released vivo X100 series products, let us walk into the story behind the development of vivo X100 products.
In-depth cooperation with MediaTek, vivo "blue technology" leads the development of the industry
At the press conference that night, Huang Tao said bluntly: "Dimensity 9300 was born because of vivo X100, and vivo X100 is here for Dimensity 9300". From joint tuning to today's joint exploration, the cooperation between vivo and MediaTek has been deepened, and the blue crystal chip technology stack is the crystallization of the efforts of both parties.
Asked what vivo has done in the blue crystal chip technology stack, Huang Tao said that the cooperation between vivo and MediaTek has three levels, the first is the tuning mentioned in the past, the second is research and development, and the last is the definition, the so-called definition is to do one thing together from scratch. As early as two or three years ago, vivo has been communicating with MediaTek about what kind of chip should be presented on the X100, after the direction of joint research and development, the two sides will adjust it together and bring the chip performance to the extreme, so there is now a Dimensity 9300 flagship platform with a qualitative leap in performance and power consumption capabilities.
Compared with other technological innovations, chip tuning not only requires a huge comprehensive investment, but also tests the depth of industrial experience and cooperation. Many of MediaTek's SoCs are actually in frequent discussions with the vivo team three years in advance, and vivo and MediaTek have now been open to each other in various tracks, this kind of reverse push the underlying functional innovation from the extreme performance of the product, and the mode of joint innovation to drive the breakthrough of the underlying technology of the chip has become a new paradigm of joint innovation in the mobile phone industry. Han Boxiao, general manager of vivo X series products, added.
In addition to the blue crystal chip technology stack, the vivo technology brand "Blue Technology" unveiled at this conference also includes the blue ocean battery life system, the blue heart model and the blue river operating system.
Portrait videos are not inferior to iPhone, and the X100 Pro shows the strength of the super large cup
Thanks to the support of the new ZEISS optical photography system and the 6nm self-developed image chip V3, vivo X100 once again broke through the flagship image ceiling, bringing a significant upgrade in optics, computing power, and algorithms.
When hearing the on-site media ask "How does the video shooting of the vivo X100 series compare with the iPhone 15 Pro?", Huang Tao replied: "Very objectively speaking, if it is an ordinary scene video shooting, we can probably achieve eight or nine percent of Apple's, mainly because of some heating problems caused by power consumption." But in the 4K portrait video scene, we definitely surpassed it. ”
vivo X100 Pro is equipped with vivo's new generation of 6nm self-developed image chip V3, which brings the second-generation FIT dual-core interconnection system through the newly designed multi-concurrent AI perception-ISP architecture, and empowers the algorithm for video shooting with more powerful real-time image computing power, creating the first product in the Android camp to support 4K movie portrait video and 4K video post-editing and processing functions.
In response to the X100 Pro, the equivalent 50mm portrait lens is cut off,Many media have expressed doubts,Based on this problem,vivoHan Boxiao said,The space in the mobile phone is relatively limited,After the addition of the one-inch outsole,In fact, the space occupied by the entire camera module is already very large,And according to vivo's attempt last year,It is no longer a problem to use an inch of general algorithm to cut and do50mmfocal length。
In fact, vivo X100's starting point when doing telephoto and portrait focal length is the scene and effect, so it will indeed rank the hard parameters a little lower. And because this X100's image system is completely designed in accordance with vivo's own standards, including the initial lens structure design, selection, etc., as well as chip customization, all of which are the standards set by vivo itself. We believe that only by getting rid of the limitations of the past can we get a longer focal length relay and a more complete full focal length portrait.
In addition, when talking about whether the vivo X100 Pro+ product line will be released, Huang Tao bluntly said that the vivo X100 Pro product is made in accordance with Pro+, in the general scheme of the industry, this product can be said to be the ceiling in 2023, and the image mission of Pro+ has been completed on this product in the past.
And Huang Tao also revealed that there will be a more top-of-the-line product than Pro next year, which may be a more geeky product, but there is no guarantee of the release time at present, and the price is much higher than now.
vivo adheres to the principle of "insisting on innovation and pursuing perfection", and creates each generation of X series products under the core value concept of user-oriented. vivo has built the X100 series into a full-score flagship of the year with a full score of image, full score, and full score of experience. At present, the product is in the pre-sale stage, and it will be officially launched on November 21, and interested friends can pay attention to it.