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New choice of home TV: the rise of Mini LED technology and TCL's market advantageAt present, with the rapid development of science and technology, TVs, as an important part of home entertainment, are undergoing a technological revolution. In this field, Mini LED display technology is gradually becoming the new darling with its excellent picture quality performance, and promoting the further innovation of 4K TVs. Especially in the annual shopping event - Singles' Day promotion boom, consumers are increasingly interested in this technology.
In the criteria for choosing a TV set, technical considerations have gradually outweighed brand influence. In the past, people tended to have higher expectations for the picture quality of foreign brand TVs. However, with the advent of Mini LED technology, the market has begun to focus on more advanced display technologies. Not only that, domestic brands are not lagging behind in this change, on the contrary, they are already at the forefront of Mini LED technology.
TCL, a domestic TV manufacturer, is one of the best among them. TCL not only entered the field of Mini LED R&D early in 2018, but also launched the world's first mass-produced Mini LED TV, establishing a complete R&D, production and sales system. With these first-mover advantages, TCL has built the world's largest array of QD-Mini LED products and maintains a leading position in the Mini LED market.
According to the latest sales data of the e-commerce platform, TCL's position is unshakable, especially in the Mini LED TV category. It can also be seen from the statistics of authoritative third-party institutions that TCL's market share in the domestic market is as high as 53.18%, accounting for almost half of the country.
The reason for this, the key to the popularity of TCL Mini LED TV lies in its leading technical strength and excellent picture quality performance. Take the TCL C11G Pro, for example, this TV showcases several advantages of Mini LED technology. Contrast, as the core factor affecting picture quality, multiple technical indicators of Mini LED TV, such as the number of backlight partitions, peak brightness and screen material, are designed to improve contrast performance, to achieve a delicate and layered picture.
Different from the point illumination technology of OLED TV, Mini LED TV can achieve a brighter picture effect. The TCL C11G Pro is equipped with up to 880 backlight zones and high peak brightness (XDR 1500nits), which ensures a clear difference between dark details and highlights, greatly improving the dynamic range of the picture.
In addition, the physical structure of the screen is also a key factor in determining the image quality. In the production of Mini LED TV,TCL adopts self-developed HVA soft screen technology,Its native contrast is several times that of ordinary VA soft screen,Far surpassing IPS hard screen,Greatly enhance the screen's shading ability and contrast。
Another breakthrough in TCL's technological innovation is the overflow control. The C11G Pro is equipped with the third-generation self-developed wide-angle homogeneous lens technology, which can be accurately controlled
MiniLED technology is a new choice for home TVs, with excellent picture quality performance, and is driving further innovation in 4K TVs. In the Double 11 promotion boom, consumers' pursuit of MiniLED technology is heating up. In the past, people were more inclined to foreign brand TVs, but with the advent of MiniLED technology, the market began to focus on more advanced display technology. The domestic brand TCL is at the forefront of MiniLED technology and has built the world's largest array of QDMiniLED products, maintaining a leading position in the market. According to the data, TCL's market share in the domestic market is as high as 53.18%, especially in the MiniLED TV category. The reason why TCL MiniLED TVs are popular is because of their leading technical strength and excellent picture quality performance. For example, the TCLC11GPro is equipped with a high number of backlight zones and peak brightness to improve contrast performance and dynamic range, a self-developed HVA soft screen technology to enhance the screen shading ability and contrast, and a third-generation self-developed wide-angle homogenizing lens technology to achieve highlight control. In short, MiniLED technology and TCL's market advantages make it a new choice for home TVs.