It's time for the Canton Fair again, and "Made in Huizhou" made a stunning appearance again. On the morning of October 15, the 134th China Import and Export Fair (hereinafter referred to as "Canton Fair") was launched offline in Guangzhou, and this Canton Fair was held in three phases from October 15 to November 4. A total of 126 enterprises participated in the Huizhou branch, with a total of 243 booths, and the scale of participation reached a record high.
In the first phase opened on October 15, 30 Huizhou enterprises, including TCL Industry, Wellin Technology, Hengdu Electronics, Mingshang Technology, and Hande Precision, took the lead with many new products and technologies in the fields of household appliances, electronic and electrical products, consumer electronics and information products, attracting widespread attention from global merchants.
Official data shows that on the first day of the 15th, as of 5 p.m. on the same day, more than 50,000 overseas buyers from more than 200 countries and regions attended the meeting, a significant increase over the previous session. A number of interviewed exhibitors said that the popularity in the first two days of the exhibition was very popular, and the number of visitors to discuss and complete orders exceeded expectations.
In the first phase of the exhibition, 30 Huizhou enterprises took the lead in making an appearance
The 133rd Canton Fair was called "the largest in history", and this time, the scale of the Canton Fair reached a new high. Official data shows that the total exhibition area of this year's Canton Fair has expanded to 1.55 million square meters, an increase of 50,000 square meters over the previous edition. The total number of booths was 74,000, an increase of nearly 4,600 over the previous session, including 72,000 export booths and 1,550 import booths. According to the statistics of each phase and each exhibition area, there were 28,533 exhibitors, an increase of 3,135 over the previous session, including 27,883 exhibitors in the export exhibition; There are 650 exhibitors from 43 countries and regions, of which 60% are exhibitors from countries jointly built by the "Belt and Road".
With the theme of "serving high-quality development and promoting high-level opening up", this year's Canton Fair is a great presentation of high-quality development achievements. It is reported that the advanced manufacturing booth of this year's Canton Fair increased by more than 18%, and a brand exhibition area was set up for the first time in the exhibition areas of industrial automation and intelligent manufacturing, new energy vehicles and smart travel, and new energy.
The reporter learned from the Huizhou Municipal Bureau of Commerce that the Huizhou branch of this year's Canton Fair organized a total of 126 enterprises to participate in the exhibition, with a total of 243 booths, and the number of exhibitors and booths hit a record high. In the first phase, 30 enterprises participated in the exhibition, mainly involving electronics and home appliances, new energy and intelligent networked vehicles, industrial automation and intelligent manufacturing; There are 52 companies in the second phase, mainly involving daily consumer goods, gifts, home decorations, toys and garden supplies; There are 44 in the third phase, mainly involving footwear, office, luggage and leisure goods.
At the Canton Fair, merchants gathered. Photo by Huizhou Daily reporter Ha Peng
"Made in Huizhou" has many innovative selling points to attract global merchants
On the first day of the launch, the brand booth exhibition area became one of the most popular check-in points as usual. Here, many home appliance giants have brought their latest black technology and explosive new products to the debut, among which, TCL, as the benchmark of "Made in Huizhou", won 20 of the brand booths, which is very eye-catching in the center of the venue.
"At this year's Canton Fair, we exhibited nearly 100 of the world's leading smart terminal products, covering 6 smart technology categories, including TVs, air conditioners, refrigerators, washing machines, smart speakers and lighting equipment." Wang Yang, sales director of TCL Industrial Latin America Marketing Headquarters, told reporters.
Canton Fair on-site TCL booth. Photo by Huizhou Daily reporter Ha Peng
It is reported that in the first half of 2023, TCL Industrial achieved contrarian growth in performance by continuing to deepen the penetration of overseas channels, continuously improving its product structure and improving its global supply chain and sales network, which is reflected in various product sectors such as TVs, air conditioners, refrigerators and washing machines. "We look forward to deeply participating in this Canton Fair to showcase industry-leading products and technical strength to global customers and consumers, and at the same time, further strengthen communication with global partners through offline and online diversified channels to promote win-win results with partners." Wang Yang said.
"Through the window of TCL, we understand China's continuous innovation and development in smart home appliance manufacturing, and also know the industrial manufacturing strength of Huizhou." Taylor, a distributor from the United States, said that in recent years, among the home appliances distributed by the company, TCL's various home appliances have ranked in the top three in sales, and are very popular in the North American market. At this Canton Fair, the company also specially sent him to visit and experience TCL's latest home appliances, and went to Huizhou, Shenzhen and other places to negotiate more in-depth cooperation.
"On the first day of the opening, our booth received about 100 batches of sincere dealer customers, and the total amount of on-site signing was 11.5 million yuan. The next day, another 100 batches were received, and the overall situation was satisfactory, even exceeding expectations. On October 16, the reporter saw at the Wellin Technology booth that several negotiation tables on the scene were full, and many merchants were experiencing samples and negotiating cooperation. Ye Jingnong, chairman of Guangdong Weilin Technology Co., Ltd., said that Weilin Technology focuses on small household appliances, covering superconducting heating, heat preservation, vacuum preservation, smokeless barbecue, coffee, smart life small household appliances and other categories, and the biggest selling point is that there are many innovative elements, as well as practicality and intelligence.
Ye Jingnong revealed that in the first three quarters of this year, the company's total revenue increased by about 25% year-on-year, and up to now, the number of orders received in the fourth quarter is also relatively ideal, and the overall momentum is gratifying. Through professional platforms such as the Canton Fair and the Hong Kong Electronics Fair in the spring and autumn seasons, the company has successfully opened up the market and increased orders.
Some first-time exhibitors said that the effect was gratifying;
Intelligent networked vehicles are one of the five dominant industries in Huizhou's electronic information industry. Huizhou is an important automotive electronics production base in China, forming a foundation in car navigation, infotainment, central control electronic control, power management, intelligent driving, automotive wiring harness, etc., and gathering a number of leading backbone enterprises. In 2022, the output value of intelligent automotive electronics in Huizhou will exceed 35 billion yuan.
At this year's Canton Fair, in the exhibition areas of new energy vehicles and smart mobility, new materials and chemical products, industrial automation and intelligent manufacturing, consumer electronics and information products, Mingshang Technology, Hande Precision, Hengdu Electronics and other enterprises successfully obtained booth allocation.
The first exhibitor of Mingshang Technology Co., Ltd. is located in Huiyang Sanhe, is one of the industry's leading commercial vehicle intelligent driving system solution providers, is a national high-tech enterprise, national specialized and special new "little giant" enterprise, currently with more than 100 customers around the world to establish cooperative relations, this time exhibited the company's latest automatic driving solutions and related technologies.
Products of Mingshang Technology Co., Ltd. Photo by Huizhou Daily reporter Ha Peng
"The Canton Fair provides us with the opportunity to communicate with new and old customers on site, and previously mainly participated in foreign exhibitions, hoping that by participating in the Canton Fair, we can help develop business in Southeast Asia and the Middle East." Zhou Hong, head of foreign trade sales of Mingshang Technology Co., Ltd., said that the brand advantage of the Canton Fair is undoubted, and it is hoped that more merchants will be attracted through this high-quality platform to better publicize and promote corporate products.
Huizhou Hengdu Electronics Co., Ltd. is a professional R&D, design, manufacturing and sales in one of the high-tech enterprises, the main products are tablet computers, car audio and video and navigation, intelligent digital photo frames, mobile DVDs, etc. "We are participating in the Canton Fair for the first time, and we are still very excited and full of expectations." Huang Gansen, the company's sales manager, said that the exhibition mainly brought two categories of products, car multimedia players and tablet computers, which are new and innovative products. In the past, the company participated more in some foreign exhibitions, this time to participate in the Canton Fair, I am looking forward to bringing more new markets, new channels and new customers to the company.
Guangdong Hande Precision Machinery Co., Ltd. is a high-tech enterprise specializing in the production and development of air compressors, in recent years actively explore the international market, and strive to achieve product marketization, brand globalization, the company in this exhibition main promotion of screw air compressor used in heavy and light industry and energy and other industries. "The effect of the first day of the exhibition was quite good, and 10 dealer customers came to negotiate that morning and reached a preliminary cooperation intention, which was generally good, and even exceeded expectations." Peng Yun, manager of the overseas business department of Guangdong Hande Precision Machinery Co., Ltd., said that the fourth quarter is the company's order sprint period, and hopes to win more orders through this Canton Fair.
Coordinator: Liu Weiwei, reporter of Huizhou Daily
Written by Huizhou Daily reporter Liu Weiwei Liu Jianwei