How good is Li Ziqi? After a year of non-stop influence, there are still more than $100,000 in monthly accounts

Li Ziqi, who disappeared for two years, once again entered the audience's field of vision, and the news about Li Ziqi's upcoming comeback also caused heated discussions.

At the same time, Li Ziqi's video income during the suspension period has also received widespread attention, it is reported that there is still more than 100,000 US dollars of income every month, and the number of fans on the Internet has not decreased but increased.

In recent years, the series of short videos "Long Oil, Salt, Sauce and Vinegar Tea" created by Li Ziqi, known by netizens as "oriental foodies" and "Chinese cultural symbols", has exceeded 350 million views on the Weibo platform.

Li Ziqi behind the explosion is suspected of being at odds with the "owner", the video was forced to stop, Li Ziqi himself also "disappeared", and netizens on the outside world were even more called for it!

Can Li Ziqi, who is now planning to make a comeback, become a "dark horse" in the short video track again? How much revenue will there be during the shutdown?

The road to explosives has been bumpy and tortuous

The turning point in Li Ziqi's fate was that after her grandmother fell ill, she who was originally working in the city quit her job in the city and came to the countryside because she had to take care of her sick grandmother.

At first, because she had no source of income from her work, her life became a problem, so by mistake, she opened an online store and barely made ends meet.

Gradually, Li Ziqi, who has an abnormal sense of network, discovered the trend of e-commerce, and only then began to slowly contact short videos. "Peach Blossom Wine", released through Meipai in 2016, is also the starting point for her to officially start shooting rural videos.

In the process of shooting, because of the mobile phone, the video often could not focus, and finally Li Ziqi bought a DSLR camera through the advice of professionals, and also spent 120 yuan to buy a tripod.

In November of the same year, in order to shoot the short video "Lanzhou Beef Ramen", Li Ziqi specially went to Lanzhou to learn from the teacher, and after a full month of study, he was able to shoot this short video completely.

As soon as the video was released, it became popular all over the Internet, with more than 50 million views and more than 600,000 likes.

At the same time, skepticism followed.

The public believes that Li Ziqi alone cannot complete such cumbersome and high-quality video content, and there must be a complete team behind her to carefully build her so-called persona.

In the face of this empty and unwarranted dirty water, Li Ziqi posted a 10,000-word explanation on Weibo to prove his innocence, which calmed public opinion.

In fact, with Li Ziqi's explosion, although the pressure of public opinion has been reduced, it has never disappeared, so that in order not to disturb his grandmother's life, Li Ziqi had to choose to announce the stop.

I had to choose to stop changing

During 2016, Li Ziqi reached a cooperation with Weinian Company with the original intention of focusing on maintaining high-quality creation, and resumed the update. So with the help of the company, the number of her fans increased rapidly again.

Thanks to the good benefits of cooperation, Li Ziqi decided to reach in-depth cooperation with Weinian Company again during 2017 and founded a media company with the name "Li Ziqi".

And the two sides also maintained a happy cooperative relationship for a period of time. In the later period, Li Ziqi developed different business fields, so that the company's income could be greatly increased.

However, I don't know that under the inducement of lust for profit, Weinian Company took all the profits for itself, and did not attribute them to Sichuan Li Ziqi Culture Media Co., Ltd., which was co-founded with Li Ziqi, resulting in a serious imbalance in income, which Li Ziqi was very dissatisfied with.

Later, because of a dispute with the signing company, Li Ziqi's video account is still in a state of suspension to this day.

The road to popularity has been copied but remains unique

At the same time, many bloggers have copied Li Ziqi's video style into the public's field of vision.

One of them, a blogger who claimed to have come to rural northern Vietnam, maintained a high degree of consistency with Li Ziqi in terms of video style, and the Vietnamese blogger was also speechless in the face of fans' doubts.

There are still fans who came forward and explained for the Vietnamese blogger, pointing out that the time of the blogger's video was released three months earlier than Li Ziqi's video, so there was no plagiarism at all.

But it is undeniable that the Vietnamese blogger is indeed the same as Li Ziqi's video in terms of appearance and video style editing. For a while, the right and wrong also made it difficult for fans to identify.

Even though the short video platform is full of bloggers who imitate her video style, she is still the long-haired Chinese girl who still has a unique video style.

Stop and keep earning

Unexpectedly, Li Ziqi, who has been suspended for a year, will once again rush to the hot search because of the video revenue, triggering widespread discussion.

In recent years, Li Ziqi's videos have still been widely disseminated abroad, and the number of fans on the extranet platform has increased, even reaching 17.4 million subscribers.

According to data from third-party marketing platforms, the video quality after Li Ziqi stopped changing is still stable between four stars. Moreover, Li Ziqi, as the creator of the Chinese channel on the Internet, holds the Guinness World Record for the number of subscriptions that no one has broken.

What is even more shocking is that Li Ziqi's estimated advertising revenue during the suspension still reached more than 100,000 US dollars per month, which is a profit that many small and medium-sized enterprises cannot achieve.

According to the data displayed on the department's website, Li Ziqi's income on the Internet reached 780,000 yuan in March this year, even more than the 400,000 yuan earned during the renewal period last year.

In just one month, the income has exceeded the total income obtained by a Japanese blogger on the same platform on the platform. And in a quarter of this year, Li Ziqi's videos exceeded 250 million views, and the average revenue brought by each video reached 40,000 yuan.

It is worth affirming that Li Ziqi's video style is very popular with foreigners, she has always been keen to spread Chinese traditional culture, and has also won unanimous praise from Chinese netizens!

Li Ziqi, as the first to use short videos as a way to reverse the stereotypes that some foreigners have about China, has enhanced the broadcast of Chinese civilization, so she is irreplaceable.

Therefore, netizens are increasingly calling for Li Ziqi's comeback, in this regard, Li Ziqi appeared in the video as the "Chinese Farmers' Harvest Festival Promotion Ambassador" in September this year, saying that he would still release videos for the purpose of spreading Chinese traditional culture.

Netizens also quickly captured the signal that Li Ziqi is about to make a comeback, and expressed their expectations for her upcoming comeback, and now it seems that even if she stops for a year, Li Ziqi can still return as a "top-notch"!