I often see people talking about outdoor contempt chains, but in my years of observation, most of the people who engage in contempt chains are novices or fake outdoors.
Even if the whole body of birds, if the physical strength is not good, the experience is not good, it is still pulled up, many mountain guides and gods are all domestic, and even Decathlon's is still reloaded to the top.
As a former outdoor blogger, I have been bringing goods for 6 years, and I naturally know whose return rate is high, whose complaints are low, and who knows who and whose products are actually the same, but the price difference is very far. After bringing goods for a long time, it is natural to go to some brand headquarters to negotiate the selection of goods, and understand the real situation of many brands more closely.
To be honest, many brands of domestic products have done well in recent years, and I have focused on several domestic brands. It used to be asked who is better than whom? At that time, because of professional reasons, as Party B, I could not directly say who was better than whom, and I could only say that each had its own emphasis. But the day and night are reversed, the body can't eat, and I want to keep my body good for a few more years, so I changed my career at the beginning of the year, and now I can tell me my true feelings straightforwardly.
For those who are just getting started, the three most asked questions are Pathfinder, Camel, and Archaeopteryx
After progressing, there are more Kaile stones, archaeopteryxes, and pathfinders...
(Reminder: Pathfinder and Pathfinder are two companies)
Niche rock climbing: domestic products basically ask Kaile stone
Skiing: If you just take pictures, send a lot of signs in the circle of friends, and ask more pioneers professionally
In terms of professionalism alone (not ranking in terms of sales and popularity)
The first echelon: must be trilaminated (no lining), a big-name fabric, not an ordinary three-in-one!
Rock climbing, alpine hiking: Ke Le Rock Mont X
(The mont X has a high neckline for head-up climbing!) But it is not very friendly to those who wear glasses and walk with their heads down, the neckline is too high and it is easy to touch the glasses, and the gas is discharged in the neckline and the fog gets on the glasses)
Skiing, alpine hiking: Trailblazer Snow Eagle EVNET storm suit
(The breathability of the event is better than the Gore tex, and the waterproof 2 is comparable, but it is not as famous as the GTX)
Second echelon: Pathfinder, Noshland (Pathfinder's former outdoor brother, the most famous among non-outdoor people. Although Noshland is an Austrian brand, it is operated by the Chinese people throughout the process, so it is barely considered a domestic product)
The third echelon: Boschhe, camel (although many people do not think that camel is an outdoor brand, think that it is an outdoor look leisure function, but after all, there are many sales, can not be ignored. Bo Xihe is a little embarrassed, originally called a French brand, now when the domestic product is fragrant, it changes its mouth to say that it is a domestic product, many donkey friends also know that it is an Anhui brand that has emerged with Taobao, but it is currently doing professional transformation and upgrading, and the product is improving, which is still a little looking forward to )
In terms of market share:
Domestic extreme outdoor: Kaile stone
Recreational pan-outdoor: camels
Professional Outdoors Abroad: Trailblazer
(In recent years, after the pioneers have moved their products in Europe to China, even Recco has also moved to the domestic storm jacket, in addition to Kaile Stone, there is an additional pioneer choice, taking into account the cost performance and professionalism of the pioneer is a good choice)
From word of mouth:
Here are the ratings of the official Tmall stores of several brands intercepted (sorted from highest to lowest)
