Qualcomm XR new products are powerful, and the VR/AR immersive experience may be further upgraded
Recently, Qualcomm officially launched two XR platforms at the online conference - the second-generation Snapdragon XR2 and the first-generation Snapdragon AR1, which will accelerate the development of XR technology and promote the further popularization of VR/AR products to the consumer market.
Source: Qualcomm
The second-generation Snapdragon XR2 is a new platform launched by Qualcomm for VR/MR devices. Compared with the previous generation of products, its GPU performance is improved by 2.5 times, and AI performance is improved by up to 8 times. The platform adopts a single-chip design and supports 3Kx3K resolution display, eliminating the need for an external battery pack to achieve high performance requirements. The second-generation Snapdragon XR2 provides a more realistic immersive VR/MR experience with smooth user interaction and environmental understanding.
In addition, the second-generation Snapdragon XR2 adopts a more advanced process technology, which can effectively solve the heat dissipation problem of VR equipment in the past, ensure system stability during long-term high-intensity use, and also use a new generation of Wi-Fi 7 and Wi-Fi 6E wireless protocols, which can greatly reduce the delay of audio and video transmission, so that the interaction of XR devices has reached an unprecedented degree of smoothness.
It supports a variety of advanced graphics technologies, such as space distortion and super-resolution rendering, which can greatly improve the visual effects of VR/MR. The platform uses computer vision technology independently developed by Qualcomm to achieve built-in head tracking, gesture tracking and other functions, which can support more detailed and sensitive user interaction, so that the virtual scene and the real space are seamlessly combined. In addition, the second-generation Snapdragon XR2 enhances the sense of realism in the MR experience through video perspective technology.
The first-generation Snapdragon AR1 is Qualcomm's first platform designed for AR smart glasses. It supports high-quality photo and video shooting functions, built-in powerful end-side AI computing capabilities, and can achieve autonomous computing without the help of mobile phones, and the Snapdragon AR1 can support a variety of thin and stylish AR glasses terminals, providing users with convenient functions such as real-time translation and visual search.
In addition, its biggest selling point is to support high-quality photo and video functions, the chip adopts a 14-bit dual ISP design, supports portrait mode, automatic exposure and other image functions, comparable to the photographic effect of smartphones. Users can control glasses through voice commands, shoot and share, completely without holding a mobile phone, and the Snapdragon AR1 can also support new functions such as visual search and real-time translation.
The person in charge of Qualcomm said that the XR market has broad prospects, and the two newly launched platforms will promote further breakthroughs in XR technology, making VR/AR products increasingly popular, and allowing more users to experience the immersive digital world. Industry analysts believe that Qualcomm has taken a leading position in this field by virtue of its chip design strength and accelerated industry innovation through customized XR platforms.
The industry's attention to the Meta Quest 3 VR headset will be equipped with the second-generation Snapdragon XR2 platform; The AR smart glasses product developed by Ray-Ban and Meta will debut on the Snapdragon AR1 platform, and the release of Qualcomm's new XR products will further consolidate its leading position in the XR processor market.
Industry insiders pointed out that Qualcomm's new XR platform reference design fully considers user experience and comfort, providing an excellent development blueprint for terminal manufacturers. It is expected that more innovative XR products using the Snapdragon XR2 and Snapdragon AR1 platforms will be launched in the future, bringing users unprecedented immersive virtual reality and augmented reality experiences.
XR technology is in a rapid evolution stage, Qualcomm through customized chip platform, to provide strong support for developers and manufacturers, help accelerate industry technology innovation and product iteration, and promote XR penetration into the consumer market. Qualcomm has gained a leading edge in the XR processor market and is expected to continue to lead with its technical strength in the future.