Huawei's first smart gold watch has attracted attention and is of landmark significance
Recently, Huawei's 2023 Fall All-scenario New Product Conference was held, bringing not only a number of leading technologies, but also a number of major innovative products. Among them, Huawei's first smart gold watch, HUAWEI WATCH ULTIMATE DESIGN, which has attracted attention, was officially released in China, as Huawei's first gold smart watch, it has attracted much attention. At the meeting, Yu Chengdong, executive director of Huawei and CEO of Terminal BG, announced its domestic price of 21,999 yuan, a price of more than 20,000 yuan, making it one of the most expensive smart watches in history, worthy of the "smart gold watch king".
The advent of Huawei's first smart gold watch is not only a new price high for the smart watch industry, but also a milestone.
If Apple is the pioneer of the smart watch industry, it opened the smart watch industry with innovative unique design and features. Then, Huawei is carrying out another major innovation in the industry - opening up the ultra-high-end market of the industry to compete with traditional luxury watches.
Today, although smart watches have become a huge market, global smart watch shipments reached 143 million units in 2022, and a diversified market of low-end, mid-range, and high-end has been formed. However, in the ultra-high-end market of the watch industry, traditional luxury watches still dominate. Therefore, how to break through the ultra-high-end is of great significance to the smart watch industry.
In this regard alone, Huawei's first smart gold watch, as the pioneer of ultra-high-end smart watches, is enough to be called the innovative product of 2023!
The first gold smartwatch that redefines luxury smartwatches
Huawei's first smart gold watch not only uses precious 18K gold material, but also uses the gold setting process of high-end watches, and the unique design of six segments of gold is hand-set on a nanocrystalline ceramic bezel with a luster comparable to that of gemstones.
At the same time, there are also yellow gold bezel, gold rotating crown, yellow gold PVD bezel scale, gold PVD titanium band, realizing the perfect integration of extraordinary materials and modern technology, full of luxury and fashion. Moreover, Huawei's first smart gold watch is also extremely exquisite in craftsmanship, from the bezel to the crown, strap, buckle, etc., every detail shows extraordinary craftsmanship.
The bezel scale and characters use the gold PVD process (Physical Vapour Deposition, physical vapor deposition method), watchmakers first through PVD coating technology and manual masking process, so that the gold-plated characters of the bezel clearly and evenly reside on the bezel, and can remain shiny for a long time.
On the gold rotating crown, the diamond knife engraving process is used to carve out a three-dimensional trapezoidal pit pattern on the surface of the gold ring, so that the outline of the keys feels delicate and unique, and at the same time has a three-dimensional sense, and the gold inlay process presents a strong visual impact, taking into account both practical and aesthetic design.
On the strap, the titanium inter-gold design is adopted, which brings a beautiful appearance and smooth and free use experience; On the watch buckle, the new self-developed retractable butterfly buckle mechanism is adopted, and more than ten parts are precisely assembled in a very small space of 8mmX4mmX20mm, achieving a lightweight look and feel, which is lighter and thinner than the products of famous traditional watch manufacturers in the industry.
At the press conference, Yu Chengdong, Executive Director of Huawei and CEO of Terminal BG, wore the first smart gold watch throughout the process, and said, "Huawei's first gold smart watch, the perfect combination of smart technology and craftsmanship, pays tribute to every extraordinary master" and "turns Chinese design into world-class design".
Huawei has become a benchmark for fashion design for consumer goods
Some time ago, Ren Zhengfei said in an interview that the product is not advanced enough and will not be sold. To some extent, it is this concept that has made Huawei a global technology leader and has launched industry-leading products time and again.
Previously, in the mobile phone industry, Huawei not only became the world's three major high-end mobile phone brands alongside Apple and Samsung through the Mate series, but also successfully broke through the ultra-high-end market through the Mate RS Porsche series and Mate X series. For example, the Mate RS Porsche series, jointly created by the Huawei team and the design team of the famous sports car brand Porsche, is designed with a classic sports car shape, which caused a sensation in the industry once launched; The Mate X series has become the leader of the world's folding screen mobile phones.
Today, with a decade of expertise in innovative technology, unique aesthetics, and premium craftsmanship, Huawei has become a benchmark in fashion design for consumer goods. The launch of Huawei's first smart gold watch is also another pinnacle of Huawei's fashion technology aesthetics, and I believe that Huawei will bring more major innovative products that will surprise the industry in the future!
Source: China.com